The Future of Communication in the 21st Century

The Future of Communication in the 21st Century

Author: John Eger

Publisher: GRIN Verlag

Published: 2010-05

Total Pages: 25

ISBN-13: 3640615670

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Scientific Essay from the year 2010 in the subject Information Management, San Diego State University, language: English, abstract: In the space of just a few years, the Internet has blossomed from an arcane tool used primarily by academics and government researchers into a worldwide mass communications medium that has rapidly become the backbone of all communications and financial transactions within society and the new global economy. No previous telecommunications advance - not the telephone, the television, cable television, the VCR, the fax or even the cellular telephone is having more cultural and political impact on the global media landscape than the Internet. It has not just penetrated public consciousness but has secured widespread public adoption. The potential for a rebirth of democracy and citizen participation in global governance issues is enormous. It is clear that communications will continue to play a comprehensive and critical role in the expansion of the global economy and the global and the world community. The interdependency of nations that is driving globalization is unquestionably economic, but the social and political integration and interdependence are also very real. Interdisciplinary understanding of the connections between social and political needs and concerns, and mechanisms for harmonizing such differences must be a priority for governments and institutions. This will require a new global awareness of world affairs by citizens everywhere.


The 21st Century Media (r)evolution

The 21st Century Media (r)evolution

Author: Jim Macnamara

Publisher: Peter Lang

Published: 2010

Total Pages: 428

ISBN-13: 9781433109362

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The emergence of 'new media' and social media is widely discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.


The Future of Media

The Future of Media

Author: Robert McChesney

Publisher: Seven Stories Press

Published: 2011-01-04

Total Pages: 436

ISBN-13: 1609800451

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Co-edited by acclaimed media scholar Robert W. McChesney, the book features chapters by Bill Moyers, FCC Commissioner Michael Copps, Rep. Bernie Sanders, and Newspaper Guild president Linda Foley, among many others. With the American political landscape dominated by the influence of big business, the timing of The Future of Media could hardly be more precipitous. Endlessly pressured by lobbyists payrolled by corporate broadcasters, Congress is poised to reopen the 1996 Telecommunications Act, which will reshape every facet of our media as we know it for decades to come. Winners and losers are about to be decided, while at the same time new technologies are emerging which could truly revolutionize and democratize our media system-and our culture. From cutting edge analysis to blueprints for action, The Future of Media presents a diverse collection of voices from today's growing media reform movement.


Health Communication in the 21st Century

Health Communication in the 21st Century

Author: Kevin B. Wright

Publisher: John Wiley & Sons

Published: 2012-11-05

Total Pages: 539

ISBN-13: 1118339835

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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright


Applied Communication in the 21st Century

Applied Communication in the 21st Century

Author: Kenneth N. Cissna

Publisher: Routledge

Published: 2013-11-05

Total Pages: 242

ISBN-13: 1136688102

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The future of the field of communication lies in the ability to produce a socially relevant scholarship, without which the field is unlikely to attract the best students, command significant societal resources, or make its greatest contributions to the world's store of knowledge. This volume presents a report of the first discipline-wide, nationally sponsored communication research conference in 20 years--the Tampa Conference on Applied Communication. As the next millennium approaches, the communication field will be challenged to take its place among the disciplines whose research makes a substantial contribution to the well-being of society. How the communication field should respond to that challenge was the focus of the conference and this volume. Crossing all disciplinary boundaries, Applied Communication in the 21st Century addresses issues of concern to all scholars in the communication field, regardless of their various subareas, and includes the recommendation of the conferees concerning issues and responsibilities of the field, research priorities, and graduate education.


The Future of the Public's Health in the 21st Century

The Future of the Public's Health in the 21st Century

Author: Institute of Medicine

Publisher: National Academies Press

Published: 2003-02-01

Total Pages: 536

ISBN-13: 0309133181

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The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.


21st Century Skills

21st Century Skills

Author: Bernie Trilling

Publisher: John Wiley & Sons

Published: 2012-02-07

Total Pages: 263

ISBN-13: 1118157060

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This important resource introduces a framework for 21st Century learning that maps out the skills needed to survive and thrive in a complex and connected world. 21st Century content includes the basic core subjects of reading, writing, and arithmetic-but also emphasizes global awareness, financial/economic literacy, and health issues. The skills fall into three categories: learning and innovations skills; digital literacy skills; and life and career skills. This book is filled with vignettes, international examples, and classroom samples that help illustrate the framework and provide an exciting view of twenty-first century teaching and learning. Explores the three main categories of 21st Century Skills: learning and innovations skills; digital literacy skills; and life and career skills Addresses timely issues such as the rapid advance of technology and increased economic competition Based on a framework developed by the Partnership for 21st Century Skills (P21) The book contains a video with clips of classroom teaching. For more information on the book visit www.21stcenturyskillsbook.com.