Beyond Disruption
Beyond Disruption

Author: Jean-Marie Dru

Publisher: John Wiley & Sons

Published: 2002-04-29

Total Pages: 312

ISBN-13:

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In this work Jean-Marie Dru describes disruption as a universal language of change that allows advertisers from all over the world to form a common strategy.

The Power of Disruption
The Power of Disruption

Author: Susan Cross

Publisher: Susan S. Cross

Published: 2019-01-30

Total Pages: 210

ISBN-13: 9781733558419

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Not sure you have what it takes to get through the big and small disruptions of everyday living? Guess what? You do. In this refreshingly candid memoir, Susan Cross shares her survival story her appendix ruptured while vacationing on a remote Caribbean island and how she turned the whole experience into a personal eruption of the best kind.The Power of Disruption: A Memoir of Discovery tells the compelling story of how nearly dying helped her learn how to create a life that matters. Cross also explores the habits that you can use to tap into your best self in the midst of life chaos, including: Trust your tribe. Surrender to silence. Let the universe have your back. Live in the now.

Zone to Win
Zone to Win

Author: Geoffrey A. Moore

Publisher: Diversion Books

Published: 2015-11-03

Total Pages: 147

ISBN-13: 1682301702

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Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world—once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he more famous than me?” Following up on the ferociously innovative ESCAPE VELOCITY, which served as the basis for Moore’s consulting work to such companies as Salesforce, Microsoft, and Intel, ZONE TO WIN serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio. Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, ZONE TO WIN is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors. Moore’s classic bestseller, CROSSING THE CHASM, has sold more than one million copies by addressing the challenges faced by start-up companies. Now ZONE TO WIN is set to guide established enterprises through the same journey. “For any company, regardless of size or industry, ZONE TO WIN is the playbook for succeeding in today’s disruptive, connected, fast-paced business world.” —Marc Benioff, CEO, Salesforce “Once again Geoffrey Moore weighs in with a prescient examination of what it takes to win in today’s competitive, disruptive business environment.” —Satya Nadella, CEO, Microsoft "With this book, Geoffrey Moore continues to lead us all through ever-changing times...His work has changed the game of changing the game!" —Gary Kovacs, CEO, AVG “ZONE TO WIN uses crystal-clear language to describe the management plays necessary to win in an ever-disrupting marketplace. Regardless of your level of management experience, you will find this book an invaluable tool for building long-term success for your business.” —Lip-Bu Tan, President and CEO, Cadence Design Systems

Blue Ocean Shift
Blue Ocean Shift

Author: W. Chan Kim

Publisher: Hachette Books

Published: 2017-09-26

Total Pages: 286

ISBN-13: 0316314056

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NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.

Crossing Meridians
Crossing Meridians

Author: Cynthia Hardy

Publisher: Author House

Published: 2021-01-14

Total Pages: 204

ISBN-13: 1665512598

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If you enjoy books by Brene’ Brown, Adam Grant, and James Clear, you will love this book. If you have been searching for a leadership training or coaching guide that fits your unique situation, look no further. In Crossing Meridians: Engineering Disruption to Become a More Effective Leader, the author shares her tested approach to leadership enrichment and provides a workbook to help leaders plan and own their development journey. The author thoughtfully shows aspiring to mid-career leaders how to own their career success, moving from their familiar ways of working and thinking to heightened leadership. With her Crossing Meridians approach, which is both a mindset and a method, the author provides the framework for a deeply personal, step-by-step approach to leadership development that guides leaders through learning cycles. Whether you are a new manager or a leader who needs to sharpen your leadership skills, Crossing Meridians can help you. In the book, leaders are encouraged to engineer their own disruption—taking on uncomfortable, more complex development actions that allow them to cross divides while gaining the essential leadership capabilities of empathy, openness, and resiliency. Leaders are shown how to define their Beginning Meridians, those early, pervasive influences that shape us. And they are shown how to envision their larger leadership and target, select, and execute development actions that move them from their Beginning Meridians to their New Meridians. The author also draws the connection between the Crossing Meridians leadership development method and today’s real world challenges. She makes the case that organizations today are presented with a myriad of pressing issues, like social and racial justice, that they cannot ignore. With increased expectations and scrutiny from customers, employees, communities, and partners, organizations have made significant promises that require strong leadership to deliver on those promises. The author shows how leaders that have crossed meridians are invaluable to these organizations because of their heightened leadership agility and insights borne of learning through disruption and discomfort. To help readers plan their leadership development, the author has included a workbook. It is where leaders can assess, distill, reimagine, plan, act, and repeat on their journey to becoming more effective leaders.