Seminars are a big source of income nowadays. You may now know it but HUNDREDS of individuals, organizations, companies, associations, and giant corporations demand seminars all over the United States. Seminars and workshops are big business, with thousands being run every year across the U.S. A quick search of Eventbrite, for example, reveals around 35,000 upcoming seminars, and that’s only on one platform. With attendees in the hundreds and/or admission fees in the thousands for the largest and most successful seminars, they can be a great source of revenue for edupreneurs. If you can teach your subject in a classroom setting or via an online course, there’s no reason you can’t convert what you know into an informative and engaging seminar. Seminars tend to focus on knowledge, experience, and growth and it’s the reason why a lot of people demand them. If you WANT to start a seminar business, we’ve listed the 6 steps you will need for your successful seminar checklist.
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
A typical workshop doesn’t always sound intriguing — in fact, it’s something most people try to avoid attending. Still, seminars are held each year in many fields and industries, and usually none are alike. While thousands of executives, employees, and other professionals dread hours of lectures and preaching that the average conference involve, the one you’re planning doesn’t have to be the norm. The Complete Guide to Running Successful Workshops & Seminarsis your complete guide to putting together an effective conference that is sure to be a hitfrom start to finish, regardless of your field and audience. In this new book, you will learn the ins and outs of planning a workshop,from general decisions about how long the event will last to the minutedetails such as where each person will check in and sit. This completeguide will teach you how to effectively target and communicate withyour audience so you can give your attendees the information they weremissing. You will learn about the basics of leading a training program,such as what characteristics you should portray to show your authorityand credibility, as well as the general structural elements of a workshop,seminar, and conference. This comprehensive book will help you define thereason why you are holding a workshop, and will teach you to succinctlycreate an objective for your participants so that you are destined forsuccess. You will even learn how to evaluate and measure your successduring and after the event to prove your true effectiveness and determineyour program’s strengths and weaknesses. Filled with information abouthow to build a budget, planning, scheduling and get funding for yourworkshop, this book addresses the financial aspect of holding an hour, day,or weekend workshop so that you can adequately allocate your money.This comprehensive guide has it all — and will teach you everything youneed to know to plan, promote, and present a conference.
What if everything you have been told about building a dental practice was wrong? Wendy Briggs and Dr. John Meis challenge dentists with this daily. Two top producers in their own practices reveal their 5-step system that any doctor can follow to double their production. They are showing you how you can create the income needed to grow your practice from what you already have! This means there is no output of money, until you have made the revenue and determined to re-invest that into your practice. That is the beauty of the system that they have laid out.
Position your consultancy for longevity and growth. "How do I position a talent development business for lasting success?” is a question Stephen L. Cohen fields regularly. In his practice, he hears it posed countless times in countless ways by independent consultants, corporate executives, and training suppliers alike. Cohen fills The Complete Guide to Building and Growing a Talent Development Firm with answers. And it is why he has organized this guidebook by key milestones for establishing a successful consultancy --one specifically focused on content, delivery, and instruction. Whether you want to start your own firm or take the next steps to grow, Cohen has been in your shoes. In his 40-year career in talent development, a deep understanding of industry best practices --and their nuances --has guided his many efforts to found, expand, merge, and even sell thriving talent development firms. Delve into timeless lessons for getting your talent development firm off the ground and start moving your business forward. You'll find sage advice on overcoming barriers to success and tips for handling potential industry disruptions. Learn to: Execute your business vision and carry it out efficiently and effectively. Win over customers and build repeat business. Pave your way to growth in new and existing markets. Build a consultancy that survives and thrives the tests of time.
"It is a book for manufacturing companies that are fighting desperately for survival and that will go to any length to improve their factories and overcome the obstacles to success. One could even call this book a bible for corporate survival."Hiroyuki Hirano Known as the JIT bible in Japan, JIT Implementation Manual The Complete Guide t
This expanded, updated, and revised third edition of Lorene Wales’ The Complete Guide to Film and Digital Production offers a comprehensive introduction to the positions/roles, procedures, and logistics of the film and digital video production process, from development and pre-production all the way to marketing and distribution. Lorene Wales offers a hands-on approach suitable for projects of any budget and scale, explaining every stage and key role/position in the life of a film and providing a wealth of sample checklists, schedules, accounting paperwork, and downloadable forms and templates for practical use. Other topics include a description of the latest mobile apps used in production, tax incentives, the DIT, set safety, and an expanded chapter on copyright, fair use and other legal matters. A companion website includes video tutorials, a personnel hierarchy, a guide to mobile apps useful during production, PowerPoints for instructor use, and a complete set of sample production forms and templates for download, including schedules, accounting paperwork, releases, and production checklists.
To succeed in manufacturing and service operations, managers need both technical and behavioral skills, and know how to apply these skills to transform processes and outputs in a wide variety of operational contexts throughout the supply chain. Now, there's an authoritative and comprehensive guide to best-practice manufacturing and service operations in any organization. Co-authored by a leading expert alongside the Council of Supply Chain Management Professionals (CSCMP), this reference details the planning, organizing, controlling, directing, motivating and coordinating functions used to produce goods or services. It covers long-term strategic decisions such as facility location; mid-term tactical decisions such as setting levels of inventory and labor; and short-term operational decisions such as job assignments. Coverage includes: Basic manufacturing and service operations concepts, purposes, terminology, roles, and goals; types of manufacturing and services; planning processes; inventory and labor requirements; process control; productivity levels, and budget control Key elements, processes, and interactions, including facility, material, and labor requirements planning; scheduling; and continuous process and quality improvement processes, including TQM, ISO, Six Sigma, SPC, Theory of Constraints, FMEA, and 5S Principles/strategies for establishing efficient, effective, and sustainable operations: Manufacturing and services planning and strategies, encompassing facility ownership and location, production, processes, layout, lead capacity, technology, personnel, measurement, compensation, sustainability, and more The key roles and value of technology, including MRP II systems, service systems, ERP systems, and capabilities for supporting manufacturing and service planning, execution, and cost management. Requirements and challenges of global manufacturing and service operations, including manufacturing and outsourcing in Low-Cost Countries (LCCs); logistical difficulties, labor challenges, financial implications, decision processes, contract performance, risk management, and regulation Best practices for assessing performance using standard metrics and frameworks, including KPIs, tradeoff analysis, scorecarding, dashboards, and exception management
From NPR comes the definitive guide to podcasting—featuring step-by-step advice on how to find a unique topic, tell the best stories, and engage the most listeners, as well as the secrets that will take your pod to the next level. Whoever you are, whatever you love, there’s a podcast audience waiting for you, and in today’s booming audio storytelling landscape, it’s never been easier to share your voice with the world. But while the barrier to entry for podcast production is relatively low (just the cost of a mic and a laptop), the learning curve is steep—and quality matters. That’s where NPR comes in. In NPR’s Podcast Start Up Guide, Glen Weldon draws on NPR’s extensive educational materials and army of talent—from recognizable hosts, such as Guy Raz (How I Built This), Gene Demby (Code Switch), Linda Holmes (Pop Culture Happy Hour), and Yowei Shaw (Invisibilia), to indispensable behind-the-scenes players, such as producers, engineers, and editors—to guide aspiring podcasters through the conception, creation, and launch of a podcast. Part master class, part candid informational interview with the best in the business, this book is a must-read for anyone who wants to make their dream of starting a podcast a reality.
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
