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Author: Princeton Review
Publisher: Princeton Review
Published: 2012-10-09
Total Pages: 786
ISBN-13: 0307945316
DOWNLOAD EBOOKProvides a detailed overview of the best business schools across North America, including information on each school's academic program, competitiveness, financial aid, admissions requirements and social scenes. Original.
Author: Douglas Pierce
Publisher: Princeton Review
Published: 2013
Total Pages: 562
ISBN-13: 030794560X
DOWNLOAD EBOOKOffers drill questions, listening exercises, and a full-length simulated TOEFL exam.
Author: Geoff Martz
Publisher: Princeton Review
Published: 2013-06-04
Total Pages: 769
ISBN-13: 0307945669
DOWNLOAD EBOOKOffers subject reviews, full-length practice exams with explanatory answers, sample questions and answers, and test-taking strategies to improve business school entrance examination scores.
Author: Princeton Review
Publisher: Princeton Review
Published: 2013-07-16
Total Pages: 705
ISBN-13: 0307945901
DOWNLOAD EBOOKTHE PRINCETON REVIEW GETS RESULTS. Get all the prep you need to ace the GMAT with 2 full-length practice tests, coverage of all GMAT topics, and extra practice online. This eBook version of Cracking the GMAT has been specially formatted for on-screen viewing with cross-linked questions, answers, and explanations. Inside the Book: All the Practice & Strategies You Need • Diagnostic exam sections to assess where you stand • Over 180 additional practice test questions sorted by difficulty • Complete subject review of all GMAT test topics • Drills for every section, from data sufficiency to reading comprehension • Step-by-step instruction on the Integrated Reasoning question types • Proven techniques like Process of Elimination and Plugging In The Answers for raising your score Exclusive Access to More Practice and Resources Online • 2 additional full-length practice exams • Instant score reports for all multiple-choice questions • Full answer explanations & free performance analysis • Extra math and verbal drills to hone your technique • Informational updates on the Integrated Reasoning section
Author: Geoff Martz
Publisher: Princeton Review
Published: 2013-06-04
Total Pages: 705
ISBN-13: 0307945650
DOWNLOAD EBOOKOffers subject reviews, full-length practice exams with explanatory answers, sample questions and answers, and test-taking strategies to improve business school entrance examination scores.
Author: Noel Capon
Publisher: Taylor & Francis
Published: 2016-12-08
Total Pages: 633
ISBN-13: 1317496760
DOWNLOAD EBOOKFrameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing process. Marketing activity is the source of insight on the market, customers, and competitors and lies at the core of leading and managing a business. To understand how marketing fits into the broader challenge of managing a business, Capon and Go address marketing management both at the business and functional levels. The book moves beyond merely presenting established procedures, processes, and practices and includes new material based on cutting-edge research to ensure students develop strong critical thinking and problem-solving skills for success. In this European edition, Capon and Go have retained the strong framework of the book, but have updated the cases, examples, and discussions to increase the book’s relevance for students outside the USA. Key features include: • A strong strategic focus, teaching students how to analyze markets, customers, and competitors to plan, execute, and evaluate a winning market strategy • Practical examples from a range of contexts, allowing students to develop the skills necessary to work in for-profit, public, or non-profit firms • Emphasis on understanding the importance of working across organizational boundaries to align firm capabilities • Full chapters devoted to key topics, including brand management, digital marketing, marketing metrics, and ethical as well as social responsibilities • Focus on globalization with a chapter on regional and international marketing • Multiple choice, discussion, and essay questions at the end of each chapter Offering an online instructor’s manual and a host of useful pedagogy – including videos, learning outcomes, opening cases, key ideas, exercises, discussion questions, a glossary, and more – this book will provide a solid foundation in marketing management, both for those who will work in marketing departments, and those who will become senior executives.
Author: Alfred A. Marcus
Publisher: SAGE Publications
Published: 2019-12-19
Total Pages: 449
ISBN-13: 1506388612
DOWNLOAD EBOOKManaging Business Ethics: Making Ethical Decisions teaches students how to navigate ethical issues they will encounter using the weight-of-reasons approach applied throughout the book. This decision-making framework’s goal is not to faithfully apply particular philosophical perspectives on what is right, but rather to solve ethical problems. The authors underscore the need for employees at all levels to carefully consider the ethical implications of their actions using this approach and it can be applied at the individual, organizational, and stakeholder levels. Chapters provide a case to walk through application of the framework and mini-cases allow students to practice applying this framework on their own. A wide range of real-world case studies are presented, featuring companies such as Facebook, Google, Wells Fargo, Volkswagen, and Amazon. This practical, down-to-earth text also delves into topics not covered extensively by other books such as slow and fast thinking, the inherent conflict between the individual and organization, conformity, and the difficulties of speaking truth to power. Students are offered ample opportunity to engage in thoughtful reflection, discussion, and application as they grapple with ethical issues big and small. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.
Author: Princeton Review (COR)
Publisher: Princeton Review
Published: 2019-07-02
Total Pages: 1154
ISBN-13: 0525568115
DOWNLOAD EBOOKNo one knows colleges better than The Princeton Review! Inside The Complete Book of Colleges, 2020 Edition, students will find meticulously researched information that will help them narrow their college search.
Author: Curtis P. McLaughlin
Publisher: Jones & Bartlett Publishers
Published: 2014-07-23
Total Pages: 488
ISBN-13: 1284037789
DOWNLOAD EBOOK"This text is about the process of developing health policy relevant to the United States. We have included the perspectives of a number of disciplines and professions. We have drawn heavily on our personal experiences and backgrounds, which include economics, political science, management, communications, and public health. We have also drawn on the experiences of other countries"--
Author: Wang, Victor X.
Publisher: IGI Global
Published: 2019-04-19
Total Pages: 504
ISBN-13: 1522595325
DOWNLOAD EBOOKTraditional methods of viewing the world through the scientific method or instrumental knowledge do not adequately serve the needs of theory, research, and practice within an increasingly complex world. Through transdisciplinary theory, the focus is on a new form of learning and problem solving involving cooperation among different parts of society to meet the complex challenges of society. The Handbook of Research on Transdisciplinary Knowledge Generation is a critical scholarly resource that examines mutual learning across disciplinary lines as a strategy by which to understand the world and apply practical knowledge. Featuring a wide array of topics such as linguistic diversity, medical education, and social constructivism, this book is essential for educational professionals, researchers, students, administrators, and academicians.
