The Art of War for Small Business

The Art of War for Small Business

Author: Becky Sheetz-Runkle

Publisher: AMACOM

Published: 2014-06-11

Total Pages: 255

ISBN-13: 0814433820

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Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.


Sun Tzu and the Art of Business

Sun Tzu and the Art of Business

Author: Mark McNeilly

Publisher: OUP USA

Published: 2012-01-26

Total Pages: 343

ISBN-13: 0199782911

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More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.


The Art of War for the Management Warrior

The Art of War for the Management Warrior

Author: Gary Gagliardi

Publisher: Science of Strategy

Published: 2007-10

Total Pages: 192

ISBN-13: 1929194447

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The new paperback version of the world's most popular book on strategy adapted for managers plus a free download of audio book. The book includes the complete text of Sun Tzu's Art of War on the left-hand pages and a direct adaptation to management on the facing pages. The book includes the keys for a FREE download of the MP3 of the complete audio book for listening on Ipods or similar devices.


The Art of Business Wars

The Art of Business Wars

Author: David Brown

Publisher: Hachette UK

Published: 2021-04-15

Total Pages: 368

ISBN-13: 1529307023

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"A ROLLICKING READ ABOUT THE CORPORATE WORLD'S GREATEST RIVALRIES." ADAM GRANT, New York Times bestselling author of Think Again and Originals, and host of the TED podcast WorkLife Based on the chart-topping BUSINESS WARS podcast, here are the stories and lessons from history's greatest business rivalries - retold as you've never heard them before. Some of the companies here have been featured on the podcast, many are entirely new, and ALL of the material presents a fresh perspective, with each chapter thematically inspired by a chapter of Sun Tzu's classic, The Art of War. From the pocket showdown of iPhone vs Blackberry to the epic stand-off of Beats vs Monster, The Art of Business Wars goes deep into the business trenches to explore the stories behind the stories. In this gripping study of triumph and disaster, you'll discover the real-life love spat between the co-founders of Tinder which led to the creation of its competitor Bumble, the battle of the fast fashion giants H&M and Zara where speed is everything, how Wrigley almost bit off more than it could chew, and Nintendo leveled up in America. With these and many more tales from business battlefields all over the world The Art of Business Wars reveals the strategies, positioning, dirty tricks, and eye for exploiting vulnerabilities, that make the difference between success and failure. David Brown, host of the hit podcast Business Wars, masterfully frames some of the biggest business rivalries in history using the wisdom and pragmatic advice of revered Chinese military strategist Sun Tzu. Each battle Brown examines tells a story of contending wits, strategies, and resources. He chronicles the rise of companies as they formulate innovative plans, vanquish foes, and adapt to shifting societal needs. The goal: stay ahead of the competition and emerge victorious as an industry titan. Compiling powerful insights uncovered over hundreds of episodes and more than a year of in-depth research, Brown offers an extraordinary formula for victory woven into a series of gripping, real-life tales straight from the business trenches. The stories in The Art of Business Wars are fascinating, but the lessons we draw from them - about determination, ingenuity, patience, grit, subtlety, and other key traits that contribute to a victorious enterprise - are invaluable, whether you're a software-slinging freelancer or the CEO of a multinational corporation.


The Entrepreneur's Guide to the Art of War

The Entrepreneur's Guide to the Art of War

Author: Mark Smith

Publisher: Arcturus Publishing

Published: 2021-11-01

Total Pages: 197

ISBN-13: 1398809845

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"Essential reading for the business leaders of tomorrow and a fascinating study of the boardroom as the new battlefield" - Booklist THE CLASSIC MILITARY TEXT, NOW ANALYSED FOR THE BUSINESS-MINDED. The Art of War by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to creating and expanding a business in a successful and meaningful way. Illustrated with numerous case studies of business owners whose strategies show how these ideas can work and containing quotes and tips from well-known business leaders and innovators, The Entrepreneur's Guide to The Art of War will show you how to: • lay firm foundations for your intended business • choose your staff and co-workers effectively • study your competitors in order to be stronger and better at what you do • maintain a good working environment and happy employees • work out your business's path to continued success With helpful diagrams and illustrations, business leaders in the making will find this an invaluable companion.


The Art of War in Business: Strategic Lessons for Entrepreneurs

The Art of War in Business: Strategic Lessons for Entrepreneurs

Author: Markku Niemi

Publisher: CSBC ASIA

Published: 2024-10-13

Total Pages: 72

ISBN-13:

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In "The Art of War in Business: Strategic Lessons for Entrepreneurs," discover how Sun Tzu's timeless principles can be applied to modern business strategy. This book offers practical insights on how to outmaneuver competitors, anticipate market shifts, and lead with clarity and purpose. Learn to adapt, innovate, and win in the business arena with the wisdom of ancient China's greatest military strategist.


World War Z

World War Z

Author: Max Brooks

Publisher: Broadway Books

Published: 2013

Total Pages: 434

ISBN-13: 0770437400

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An account of the decade-long conflict between humankind and hordes of the predatory undead is told from the perspective of dozens of survivors who describe in their own words the epic human battle for survival, in a novel that is the basis for the June 2013 film starring Brad Pitt. Reissue. Movie Tie-In.


The Art of War In Business Technology

The Art of War In Business Technology

Author: A-Jay Orr

Publisher:

Published: 2021-06-30

Total Pages: 148

ISBN-13: 9781950043354

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"Being a business leader is similar to being a commander in war." This sentiment sets the tone for a tactical guide to not only surviving but thriving amid industry disruption, globalization, and digital transformation. In today's concrete jungle, the life of an entrepreneur and business leader can be perilous. Each day brings the possibility of new opportunities, unforeseen risks, and inevitable emergencies. At every turn, technology is either friend or foe (and sometimes both). The enemy isn't just across town; they're across the globe, waging cybersecurity attacks in constant succession. Everyone is fighting for the same customers, employees, resources, protections, and market share. The name of the game? Do more with less. The mission? Protect your bottom line. Technology is non-negotiable. Ignorance is peril. Knowing which technology solutions make the most sense for your business can no longer be left to chance. As a veteran of the United States Army, A-Jay is no stranger to combat training and preparation. In his latest book, The Art of War in Business Technology, A-Jay brings lessons in warfare to the digital battlefield. His field-ready tactical guide for business owners is a compilation of easy-to-deploy strategies for simplifying technology management. Inside, you'll find real-life stories, applications, and practical advice for gaining a better vantage point over operations, navigating business technology, developing a strong digital foothold, and positioning yourself for long-term success. Are you ready to future-proof your business?


The Entrepreneur's Playbook

The Entrepreneur's Playbook

Author: Leonard Green

Publisher: AMACOM

Published: 2017-03-09

Total Pages: 219

ISBN-13: 0814438180

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Why stumble alone on a risky venture on your way to failure when you can tap into the best ideas and minds for increasing your chances for success? Most entrepreneurs have had to learn things the hard way--concepts such as: big ideas rarely make great businesses; laboring on a business plan can be a waste of time; and you will need dramatically more start-up money than you originally thought you did. Lenoard Green, an experienced investor, entrepreneur, and business professor, has encapsulated together all the inside secrets, proven strategies, and mistakes experienced so that you can learn it all beforehand, rather than when all your capital is on the line. Based on his popular Ultimate Entrepreneurship course, The Entrepreneur’s Playbook explains how to: Locate sure-bet opportunities for improving products Find funding Take calculated risks and minimize failure Get serious about positioning, distributing, and licensing Stripping away the complexity favored by business schools and the hype of the technology sector, the book reveals eighteen down-to-earth principles and dozens of tactics for every kind of business. Plus, the invaluable instruction available for you is now interactive. Dozens of exercises are given throughout the book that can be submitted online for feedback.


From the Art of War to Entrepreneurship: All that Glitters is Not Gold

From the Art of War to Entrepreneurship: All that Glitters is Not Gold

Author: Shelton Rhodes, PhD

Publisher: Lulu.com

Published: 2016-06-30

Total Pages: 138

ISBN-13: 1483453634

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The transition from war to peace and the necessity to reduce the nation's defense budget has resulted in the downsizing of thousands of service members. Many of these vets will seek new careers or to start businesses. In From the Art of War to Entrepreneurship, author Dr. Shelton Rhodes provides practical information and resources to potential and existing veteran entrepreneurs on how to achieve success in four business niches, and he describes the competitive advantage provided by military service to veteran entrepreneurs. Including lists of resources, books, organizations, and web sites related to the business niches, From the Art of War to Entrepreneurship offers a realistic preview of entrepreneurship opportunities. Success in entrepreneurship is the American dream, but failure to understand the pitfalls can be the American nightmare. While the focus of this book is veteran entrepreneurship, the information in this book is relevant to current and potential entrepreneurs in general.