Continuing Veterinary Education Is One Of The Important Objectives For All The Practicing Veterinarians In Order To Give 100% Efficient Treatment To The Livestock. This Book Vet S Ready Reckoner Has Been Written To Provide Not Only Basic And Fundamental Information On Various Aspects Of Livestock And Canine Practice Which Helps As A Refreshing Knowledge But Also Included Latest Related Information Which Will Serve As A Knowledge Update. The Mission Of The Author Will Be Successful If The Reader Especially All The Practicing Veterinarians Get Material Benefit Out Of This Book.
Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.
This highly readable book is aimed at anyone with an interest in the food they eat. In conversational tone, and avoiding academic jargon, it provides an honest and objective account of the consequences of food consumption choices and policies, through the lens of economics.
Why Marketing is Important; Price Movement Over Time; The Deadly Micro-Macro Trap in Production Agriculture; Trace in Futures & Options; Basics in Managing Price Risk; Forward Pricing & Marketing Strategies for Crops; Forward Pricing & Marketing Strategies for Livestock; Analyzing the Markets; A Changing Marketplace; Marketing Skills are Critical.
The ninth edition of "Marketing of Agricultural Products" contains completely updated content, tables, figures, and references including the 1997 Census of Agriculture and Business, as well as Trade data, and U.S. Department of Agriculture studies. It blends marketing and economic theory with real world analytical tools to assist readers in better understanding the food system and making profitable marketing decisions. This edition includes increased treatment of food value-adding and marketing management, including advertising, new product development, sales promotion, pricing, and logistics. For farmers, consumers, or those in food marketing.
This book showcases the power of economic principles to explain and predict issues and current events in the food, agricultural, agribusiness, international trade, natural resources and other sectors. The result is an agricultural economics textbook that provides students and instructors with a clear, up-to-date, and straightforward approach to learning how a market-based economy functions, and how to use simple economic principles for improved decision making. While the primary focus of the book is on microeconomic aspects, agricultural economics has expanded over recent decades to include issues of macroeconomics, international trade, agribusiness, environmental economics, natural resources, and international development. Hence, these topics are also provided with significant coverage.
Handbook of Agricultural Economics, Volume Five highlights new advances in the field, with this new release exploring comprehensive chapters written by an international board of authors who discuss topics such as The Economics of Agricultural Innovation, Climate, food and agriculture, Agricultural Labor Markets: Immigration Policy, Minimum Wages, Etc., Risk Management in Agricultural Production, Animal Health and Livestock Disease, Behavioral and Experimental Economics to Inform Agri-Environmental Programs and Policies, Big Data, Machine Learning Methods for Agricultural and Applied Economists, Agricultural data collection to minimize measurement error and maximize coverage, Gender, agriculture and nutrition, Social Networks Analysis In Agricultural Economics, and more. Presents the latest release in the Handbook of Agricultural Economics Written and contributed by leaders in the field Covers topics such as The Economics of Agricultural Innovation, Climate, Food and Agriculture, Agricultural Labor Markets, and more
Agricultural Law in Sub-Saharan Africa: Cases and Comments introduces the subject of agricultural law and economics to researchers, practitioners, and students in common law countries in Sub-Saharan Africa, and presents information from the legal system in Botswana, Gambia, Ghana, Lesotho, Malawi, Nigeria, Sierra Leone, South Africa, Swaziland, Tanzania, Zambia, and Zimbabwe. The law and economics approach entails the use of quantitative methods in research. This is consistent with the expectations in an applied economics field such as agricultural economics. Covering the general traditional law topics in contracts, torts, and property, the book goes further to introduce cutting-edge and region-relevant topics, including contracts with illiterate parties, contract farming, climate change, and transboundary water issues. The book is supported by an extensive list of reference materials, as well as study and enrichment exercises, to deepen readers' understanding of the principles discussed in the book. It is a learning tool, first and foremost, and can be used as a stand-alone resource to teach the subject matter of agricultural law and economics to professionals new to the subject area as well as to students in law school, agricultural economics, economics, and inter-disciplinary classes. - Offers research findings on such topics as food safety, climate change, transboundary natural resources, international sale of goods, patents, and trademarks to highlight the future sources of pressure on the agriculture industry - Uses case-studies to provide real-world insights into the challenges and considerations of appropriate agricultural law development - Challenges readers to carry out their own research in their areas of study, and to gain some understanding of the relationship between law, economics, and statistics - Includes extensive resources, such as chapter summaries, study questions, and challenge questions at the end of each chapter to assist instructors and students in gaining full benefits from using the book - Provides separate instructor and student study guides, a test bank, and test bank answers, in hardcopy and electronic formats
Ulrich Koester researches and teaches at the Institute for Agricultural Economics at the Christian-Albrechts-University of Kiel, Germany. He has been a member of the Scientific Advisory Board of the Ministry of Food, Agriculture and Forestry for over 20 years. Moreover, he gained experience working with the International Food Policy Research Institute in Washington D.C. and with numerous international organizations, including the World Bank, FAO, the European Commission, the European Parliament and the European Court of Auditors. His teaching experience is based on courses taught at more than ten universities in general economics and agricultural economics. Part I of the book lays the theoretical foundations for understanding price formation in product and factor markets. In addition to neoclassical theory, institutional economics is of particular importance. Part II presents and evaluates agricultural policy with special reference to the EU, whereby the evaluation framework goes beyond the usual welfare theory analysis. The book is also a valuable aid for students of economic policy, especially because of its detailed evaluation of individual agricultural market policy instruments. The book is aimed at students at universities, technical colleges as well as politicians interested in rational agricultural policy making.
