Social Marketing to Protect the Environment

Social Marketing to Protect the Environment

Author: Doug McKenzie-Mohr

Publisher: SAGE Publications

Published: 2011-05-11

Total Pages: 257

ISBN-13: 1412991293

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Social marketing takes key marketing principles and applies them to campaigns and efforts to influence social action. In Social Marketing to Protect the Environment, the focus turns to the environment, and how social marketing can be successful to change environmental behaviour. The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies. It then moves into sections on Residential-Related Behaviours and Commercial-Related Behaviours. These sections follow a consistent format and: - Describe a variety of environmental issues - Give examples of the numerous changes in behaviours and/or practices that would contribute to reducing the problem - Provide mini-cases that illustrate the successful use of social marketing principles along with tools to influence this behaviour in similar situations - Review what worked and what could have been improved. A final section provides future directions and recommendations.


Fostering Sustainable Behavior

Fostering Sustainable Behavior

Author: Doug McKenzie-Mohr

Publisher: New Society Publishers

Published: 2011-02-01

Total Pages: 184

ISBN-13: 1550924621

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The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.


Injecting Incentives Into the Achievement of Social and Environmental Outcomes

Injecting Incentives Into the Achievement of Social and Environmental Outcomes

Author: Ronnie Horesh

Publisher: iUniverse

Published: 2002

Total Pages: 120

ISBN-13: 0595248233

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Injecting Incentives Into the Achievement of Social and Environmental Outcomes: Social Policy Bonds This book outlines a radical new way in which market incentives can be injected into the achievement of social and environmental goals including: *better health *higher educational standards *lower unemployment *a stable world climate. Ronnie Horesh's idea has been widely praised by distinguished economists. He has spoken about Social Policy Bonds in many fora, including the OECD, Cambridge University and the UK Institute of Economic Affairs.


Linking Science and Technology to Society's Environmental Goals

Linking Science and Technology to Society's Environmental Goals

Author: National Research Council

Publisher: National Academies Press

Published: 1996-11-21

Total Pages: 542

ISBN-13: 0309175216

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Where should the United States focus its long-term efforts to improve the nation's environment? What are the nation's most important environmental issues? What role should science and technology play in addressing these issues? Linking Science and Technology to Society's Environmental Goals provides the current thinking and answers to these questions. Based on input from a range of experts and interested individuals, including representatives of industry, government, academia, environmental organizations, and Native American communities, this book urges policymakers to: Use social science and risk assessment to guide decision-making. Monitor environmental changes in a more thorough, consistent, and coordinated manner. Reduce the adverse impact of chemicals on the environment. Move away from the use of fossil fuels. Adopt an environmental approach to engineering that reduces the use of natural resources. Substantially increase our understanding of the relationship between population and consumption. This book will be of special interest to policymakers in government and industry; environmental scientists, engineers, and advocates; and faculty, students, and researchers.


Taking Stock of Industrial Ecology

Taking Stock of Industrial Ecology

Author: Roland Clift

Publisher: Springer

Published: 2015-12-11

Total Pages: 373

ISBN-13: 3319205714

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How can we design more sustainable industrial and urban systems that reduce environmental impacts while supporting a high quality of life for everyone? What progress has been made towards reducing resource use and waste, and what are the prospects for more resilient, material-efficient economies? What are the environmental and social impacts of global supply chains and how can they be measured and improved? Such questions are at the heart of the emerging discipline of industrial ecology, covered in Taking Stock of Industrial Ecology. Leading authors, researchers and practitioners review how far industrial ecology has developed and current issues and concerns, with illustrations of what the industrial ecology paradigm has achieved in public policy, corporate strategy and industrial practice. It provides an introduction for students coming to industrial ecology and for professionals who wish to understand what industrial ecology can offer, a reference for researchers and practitioners and a source of case studies for teachers.


Environmental Assessment of Products

Environmental Assessment of Products

Author: Henrik Wenzel

Publisher: Springer Science & Business Media

Published: 1997-12-31

Total Pages: 854

ISBN-13: 9780412808104

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This major two volume work presents a new decision making tool which enables manufacturers and scientists to undertake life cycle assessment (LCA) of new products from the design and development stages. The methodology allows the environmental consequences of a product to enter into decision making in the same way as traditional commercial parameters such as price, quality etc. Significantly, it is in accordance with international consensus, as defined by SETAC (Society of Environmental Toxicology and Chemistry) and ISO (International Organization for Standardization). Moreover, the individual steps have been made operational through the creation of a collection of tools for assessment. The books are derived from the Environmental Design of Industrial Products (EDIP) programme organized by the Technical University of Denmark and five leading Danish companies. The project was sponsored by the Danish Environmental Protection Agency (EPA) and the Confederation of Danish Industries.


Learning to manage global environmental risks. 2. A functional analysis of social responses to climate change, ozone depletion, and acid rain

Learning to manage global environmental risks. 2. A functional analysis of social responses to climate change, ozone depletion, and acid rain

Author: Social Learning Group

Publisher: MIT Press

Published: 2001

Total Pages: 258

ISBN-13: 9780262692397

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This long-awaited two-volume book examines how the interplay of ideas and actions applied to environmental problems has laid the foundations for global environmental management. It looks at how ideas, interests, and institutions affect management practice; how management capabilities in other areas affect the ability to deal with specific environmental issues; and how learning affects society's approach to the global environment.The book focuses on efforts to deal with climate change, ozone depletion, and acid rain from 1957 (The International Geophysical Year) through 1992 (the UN Conference on Environment and Development). The settings include Canada, Germany, Hungary, Japan, Mexico, the Netherlands, the former Soviet Union, the United Kingdom, the United States, and international environmental organizations. Topics include problem framing, agenda setting, issue attention, risk assessment, monitoring, option assessment, goal and strategy formulation, implementation, and evaluation. Volume 1 provides an overview of the project, of global environmental management in general, and of the three central environmental issues studied; it also contains the individual country studies. Volume 2 contains the management function studies and the book's conclusion. Authors in the set include Jeannine Cavender-Bares, William C. Clark, Ellis Cowling, Nancy M. Dickson, Gerda Dinkelman, Rodney Dobell, Renate Ell, Adam Fenech, Alexander Ginzburg, Elena Goncharova, Peter Haas, Eva Hizsnyik, Michael Huber, Peter Hughes, Jill Jäger, Marc Levy, Angela Liberatore, Diana Liverman, Justin Longo, David McCabe, Donald Munton, Elena Nikitina, Karen O'Brien, Edward Parson, Vladimir Pisarev, Ruud Pleune, Miranda Schreurs, Simon Shackley, Peter Simmons, Heather Smith, Vassily Sokolov, Ferenc L. Tóth, Jeroen van der Sluijs, Josee van Eijndhoven, Claire Waterton, Cor Worrell, and Brian Wynne. More information is available from the SLG web site.


Design for Innovative Value Towards a Sustainable Society

Design for Innovative Value Towards a Sustainable Society

Author: Mitsutaka Matsumoto

Publisher: Springer Science & Business Media

Published: 2012-04-03

Total Pages: 1152

ISBN-13: 9400730101

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Since the first EcoDesign International Symposium held in 1999, this symposium has led the research and practices of environmentally conscious design of products, services, manufacturing systems, supply chain, consumption, as well as economics and society. EcoDesign 2011 - the 7th International Symposium on Environmentally Conscious Design and Inverse Manufacturing - was successfully held in the Japanese old capital city of Kyoto, on November 30th – December 2nd, 2011. The subtitle of EcoDesign 2011 is to “design for value innovation towards sustainable society.” During this event, presenters discussed the way to achieve both drastic environmental consciousness and value innovation in order to realise a sustainable society.


Dumping In Dixie

Dumping In Dixie

Author: Robert D. Bullard

Publisher: Avalon Publishing - (Westview Press)

Published: 2008-03-31

Total Pages: 257

ISBN-13: 0813344271

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To be poor, working-class, or a person of color in the United States often means bearing a disproportionate share of the country’s environmental problems. Starting with the premise that all Americans have a basic right to live in a healthy environment, Dumping in Dixie chronicles the efforts of five African American communities, empowered by the civil rights movement, to link environmentalism with issues of social justice. In the third edition, Bullard speaks to us from the front lines of the environmental justice movement about new developments in environmental racism, different organizing strategies, and success stories in the struggle for environmental equity.


Goyal's Target CUET (UG) 2022 Section II - Environmental Studies

Goyal's Target CUET (UG) 2022 Section II - Environmental Studies

Author: Indira Sarkar

Publisher: Goyal Brothers Prakashan

Published: 2022-05-01

Total Pages: 136

ISBN-13: 9394946632

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Goyal's Target CUET (UG) 2022 Section II - Environmental Studies (Chapter-wise study notes, Chapter-wise MCQs and with 3 Sample Papers) Goyal's Target CUET 2022 Books will help you to score 90% plus in CUET (UG) 2022 Exam conducted by National Testing Agency (NTA) for admission to all the Central Universities for the academic session 2022-23. Salient Features of Goyal's Target CUET (UG) 2022 Books Strictly according to the latest syllabus released by NTA for CUET (UG) - 2022-23 Chapter-wise study notes to enable quick revision and systematic flow of concepts Chapter-wise MCQs based on syllabus released by NTA and books published by NCERT Chapter-wise MCQs based on input text 3 Practice Papers