Getting the Most from Your Yellow Pages Advertising

Getting the Most from Your Yellow Pages Advertising

Author: Barry Maher

Publisher: Barry Maher

Published: 2006-07-25

Total Pages: 299

ISBN-13: 0978732111

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The completely revised and updated third edtion of the classic "bible on how to advertise in the Yellow Pages." The best and latest answers to all the questions telephone directory advertisers advertisers ask; and to those they never ask but should. As TIME said, "Barry Maher has helped thousands of small businesses get the most effective and cost-effective yellow pages advertising possible."How much should you be spending? In which directories? What kind of ads should you have and how big should those ads be? In what headings? How can you save money without hurting response? How important are Internet Yellow Pages and local search engines? Plus Maher provides a step by step program for designing ads that get the call. Even when surrounded by pages of other ads all selling the same thing.


Extra Bold

Extra Bold

Author: Ellen Lupton

Publisher: Chronicle Books

Published: 2021-06-25

Total Pages: 223

ISBN-13: 1648960227

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Extra Bold is the inclusive, practical, and informative (design) career guide for everyone! Part textbook and part comic book, zine, manifesto, survival guide, and self-help manual, Extra Bold is filled with stories and ideas that don't show up in other career books or design overviews. • Both pragmatic and inquisitive, the book explores power structures in the workplace and how to navigate them. • Interviews showcase people at different stages of their careers. • Biographical sketches explore individuals marginalized by sexism, racism, and ableism. • Practical guides cover everything from starting out, to wage gaps, coming out at work, cover letters, mentoring, and more. A new take on the design canon. • Opens with critical essays that rethink design principles and practices through theories of feminism, anti-racism, inclusion, and nonbinary thinking. • Features interviews, essays, typefaces, and projects from dozens of contributors with a variety of racial and ethnic backgrounds, abilities, gender identities, and positions of economic and social privilege. • Adds new voices to the dominant design canon. Written collaboratively by a diverse team of authors, with original, handcrafted illustrations by Jennifer Tobias that bring warmth, happiness, humor, and narrative depth to the book. Extra Bold is written by Ellen Lupton (Thinking with Type), Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, and Valentina Vergara.


The Book of Ebenezer le Page

The Book of Ebenezer le Page

Author: G.B. Edwards

Publisher: New York Review of Books

Published: 2012-03-07

Total Pages: 428

ISBN-13: 1590176111

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Ebenezer Le Page, cantankerous, opinionated, and charming, is one of the most compelling literary creations of the late twentieth century. Eighty years old, Ebenezer has lived his whole life on the Channel Island of Guernsey, a stony speck of a place caught between the coasts of England and France yet a world apart from either. Ebenezer himself is fiercely independent, but as he reaches the end of his life he is determined to tell his own story and the stories of those he has known. He writes of family secrets and feuds, unforgettable friendships and friendships betrayed, love glimpsed and lost. The Book of Ebenezer Le Page is a beautifully detailed chronicle of a life, but it is equally an oblique reckoning with the traumas of the twentieth century, as Ebenezer recalls both the men lost to the Great War and the German Occupation of Guernsey during World War II, and looks with despair at the encroachments of commerce and tourism on his beloved island. G. B. Edwards labored in obscurity all his life and completed The Book of Ebenezer Le Page shortly before his death. Published posthumously, the book is a triumph of the storyteller’s art that conjures up the extraordinary voice of a living man.


Start Your Engines

Start Your Engines

Author: Mark Todd

Publisher: Callaway Editions

Published: 2000

Total Pages: 40

ISBN-13: 9780935112481

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A kooky countdown of animals starting a remote control car race presents the numbers from ten to one.


Chicken Little the Sky Isn't Falling

Chicken Little the Sky Isn't Falling

Author: Erica Komisar

Publisher: Simon and Schuster

Published: 2021-11-02

Total Pages: 288

ISBN-13: 0757324010

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This is a comprehensive guide for parents who want to raise emotionally healthy, resilient adolescents in a time of great stress where anxiety and mental health disorders are epidemic. In these times of great stress for our kids, resilience is not a given. The epidemic of mental health disorders in adolescents has made parenting even more challenging, but parents can still have an enormous impact on the health and well-being of their child. This book offers parents the tools they need to navigate this tumultuous time of change and create a continuous deep connection with their child. With covered topics such as anxiety, depression, ADHD, behavioral issues, and addiction, parents will learn how they can recognize mental health disorders as well as obtain compassionate and practical advice on how to address these issues if they occur.


Colin Seeley

Colin Seeley

Author: Colin Seeley

Publisher: Redline Books

Published: 2006

Total Pages: 290

ISBN-13: 0954435710

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This is the first volume of the two-volume autobiography of Colin Seeley, a famed British motorcycle racer and builder. The book is full of anecdotes, escapades, personalities and memorable descriptions on and off the track which give a fantastic insight into the racing and technical achievements over three great decades in motorcycling history.


Ninja Selling

Ninja Selling

Author: Larry Kendall

Publisher: Greenleaf Book Group

Published: 2017-01-03

Total Pages: 276

ISBN-13: 1626342857

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2018 Axiom Business Book Award Winner, Gold Medal Stop Selling! Start Solving! In Ninja Selling, author Larry Kendall transforms the way readers think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients. ​Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.


Girl, Hero

Girl, Hero

Author: Carrie Jones

Publisher: North Star Editions, Inc.

Published: 2011-09-08

Total Pages: 313

ISBN-13: 0738722235

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Liliana Faltin just wants some stability in her life. But her mother’s boyfriend has a thing for booze and touching. To deal, Lily writes letters to John Wayne. Yeah, he’s a dead movie cowboy, but whatever—at least the Duke knew how to be a hero. Now, Lily just needs to figure out how to be a hero herself.


Sweet Medicine

Sweet Medicine

Author: Panashe Chigumazi

Publisher: Blackbird Books

Published: 2017-04-20

Total Pages: 151

ISBN-13: 1928337147

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Sweet Medicine takes place in Harare at the height of Zimbabwe's economic woes in 2008. Tsitsi, a young woman, raised by her strict, devout Catholic mother, believes that hard work, prayer and an education will ensure a prosperous and happy future. She does well at her mission boarding school, and goes on to obtain a scholarship to attend university, but the change in the economic situation in Zimbabwe destroys the old system where hard work and a degree guaranteed a good life. Out of university, Tsitsi finds herself in a position much lower than she had set her sights on, working as a clerk in the office of the local politician, Zvobgo. With a salary that barely provides her a means to survive, she finds herself increasingly compromising her Christian values to negotiate ways to get ahead. Panashe Chigumadzi is a young and upcoming media executive passionate about creating new narratives that work to redefine and reaffirm African identity. She is the founder and editor of Vanguard Magazine, a platform which aims to speak to the life of young black women coming of age in post-apartheid South Africa. She has previously worked as a TV journalist for CNBC Africa, a columnist for Forbes Woman Africa and a contributor to Forbes Africa. She has been invited to speak at a number of local and international events. In 2013 she became a member of the World Economic Forum's Global Shapers community, a network of young people who strive to make an impact in their communities. Panashe is a 2015 Ruth First Fellow at Wits University.