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Author: BPP Learning Media
Publisher: BPP Learning Media
Published: 2015-06-30
Total Pages: 770
ISBN-13: 1472736451
DOWNLOAD EBOOKBPP Learning Media provides the widest range of study materials of any CIMA publisher. Our comprehensive printed materials highlight the areas to focus on for your exams, and our e-Learning products complement the syllabus to improve your understanding.
Author: Luiz Moutinho
Publisher: CABI
Published: 2018-02-26
Total Pages: 380
ISBN-13: 1786390248
DOWNLOAD EBOOKThis comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
Author: Kumar Arun & Meenakshi N.
Publisher: Vikas Publishing House
Published:
Total Pages: 690
ISBN-13: 9325982404
DOWNLOAD EBOOKIn today's socially networked and highly competitive world, it is imperative that marketers are always truthful because customers eventually find out if they have been misled. This can lead to their angst with the company going viral, thereby destroying the company's reputation. Marketing Management advocates 'marketing based on absolute truth'. Also brand image is sensitive to market sentiments. Brands can be in danger: one wrong product or one shoddy campaign can destroy a brand built over years. Companies must align everything that they do with the core spirit of their brands. Further, when everything seems to go digital, it is important that marketers keep in mind that customers are primarily interested in their products/services. The book advocates that superior products and services will always be central to marketing. Key Features Best Practices • Researched, implemented, and result-driven practices taken from leading companies across diverse industries throughout the world • Marketers can adopt these practices to elevate individual and organizational performance Corporate Insights • Examples of marketing concepts being implemented by well-known Indian companies and brands • Latest moves of companies and brands as they cope with competition and environment Case Studies • A brief case study after each chapter, focusing on specific issues dealt within the chapter Specialized Questions • Questions meant to make students ponder upon various aspects of marketing and challenge the existing paradigms
Author: Lavay, Barry
Publisher: Human Kinetics
Published: 2015-11-19
Total Pages: 296
ISBN-13: 145046579X
DOWNLOAD EBOOKPositive Behavior Management in Physical Activity Settings, Third Edition, offers creative ways to facilitate appropriate and responsible behaviors as well as to prevent and redirect disruptive behaviors.
Author: Martin Stopford
Publisher: Routledge
Published: 2008-12-19
Total Pages: 840
ISBN-13: 1134476531
DOWNLOAD EBOOKCombining a sophisticated historical and theoretical analysis of the shipping industry with a practical explanation of all aspects of the shipping industry, this third edition is essential reading for students and professionals with an interest in this area.
Author: Fried, Gil
Publisher: Human Kinetics
Published: 2015-05-11
Total Pages: 440
ISBN-13: 145046811X
DOWNLOAD EBOOKManaging Sport Facilities, Third Edition, provides students with the vital information and vocabulary to make smart decisions in all areas of facility management. This edition includes a new chapter on green facility management.
Author: N. Joseph Cayer
Publisher: ICMA Publishing
Published: 2014-04-15
Total Pages: 452
ISBN-13: 0873266307
DOWNLOAD EBOOKThe Effective Local Government Manager, 3rd Edition, reflects the rich history and modern reinvention of a profession that sprang up at the beginning of the twentieth century. What does it mean to be a local government manager in today’s world? What can a manager accomplish? What internal as well as external resources must the manager harness? What motivates the manager’s employers, colleagues, and employees? For the student contemplating a career as a manager in public service, The Effective Local Government Manager is almost obligatory reading. Many instructors have built introductory courses on local government management around The Effective Local Government Manager. For the young assistant in a city or county, or for the mid-career manager assessing new challenges, The Effective Local Government Manager offers insights on your role and how you can best serve your community. It explores the manager’s many roles and responsibilities—interacting with the community, the governing body, local government employees, and other governments. It offers the most up-to-date theory and practice of local government as well as tools of management. This book is used as a text in ICMA University's Emerging Leaders Development Program.
Author: Richard Schwindt
Publisher:
Published: 1990
Total Pages: 252
ISBN-13: 9780880241236
DOWNLOAD EBOOKConsists of outlines of courses, and their reading lists, available in United States universities.
Author: Sahaf M.A.
Publisher: Vikas Publishing House
Published: 2018
Total Pages: 829
ISBN-13: 9325969246
DOWNLOAD EBOOKThis book is meant for students of accounting, management and business studies. It not only describes the principles, procedures and techniques of management accounting, but also explains and analyses the core concepts that have driven the development of the subject for decades. The book is a perfect blend of conceptual and practical approaches to accounting. NEW IN THIS EDITION • Completely revised and updated • New chapters on strategic management accounting, product costing, and service costing • Coverage of total quality management (TQM), just-in-time (JIT), life cycle costing, and Kaizen costing • Worked out solutions to problems and latest professional examination questions
Author: Alfred Allen Marcus
Publisher: McGraw-Hill/Irwin
Published: 2005
Total Pages: 234
ISBN-13:
DOWNLOAD EBOOKManagement Strategy: Sustaining Competitive Advantage, 1st edition, by Alfred Marcus, is a strategy book which focuses on how making winning moves is dependent upon finding profitable patterns that repeatedly meet customer demands for solutions. Where many strategy books have lost sight of the purpose of strategy and fail to show how decisions actually affect business performance and ultimately, outcomes, Management Strategy focuses on the types of analyses the industry, environment, and a company's internal resources require to make effective strategic moves. In eight chapters, this textbook builds upon the analysis process and demonstrates how strategy impacts an organization's position in comparison to its competitors, both in terms of the cost and quality of its products and the scope of businesses in which it is involved (vertical and horizontal integration), as well as its global versus domestic reach. The outcomes that come from analyzing an organization also determine the extent to which the organization will strive to be an innovator as opposed to being a follower.
