Preparing for High Impact Change: Experiential Learning and Practice provides an overview of change processes for teaching, facilitating, and coping with change. Tested high-impact exercises in the book will prepare change leaders at all organizational levels to deal with the myriad of challenges inherent in the process of organizational change. This book is a resource for consultants, educators, students and practitioners in corporate training and development roles.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
This book presents an innovative systems approach towards the idea of a smarter world, with advanced and sustainable social infrastructures, facilities and services. It develops a novel systems approach for society-wide systems where interdependent systems encompassing transportation, energy, communication, water, sewerage, logistics, education, disaster prevention, medical care and welfare are integrated to form a ‘System of Systems’ (SoS). Written by leading system scientists and technology creators, it introduces state-of-the-art concepts of and methodologies for systems approaches towards SoS as well as their practical applications, discussing the planning, design and management challenges in their implementation and the potential impact on societies and the environment. The volume will be of interest to systems engineers, system integrators, and researchers in related engineering fields, as well as government policymakers.
This book gathers peer-reviewed proceedings of the 3rd International Conference on Innovative Computing (IC 2020). This book aims to provide an open forum for discussing recent advances and emerging trends in information technology, science, and engineering. Themes within the scope of the conference include Communication Networks, Business Intelligence and Knowledge Management, Web Intelligence, and any related fields that depend on the development of information technology. The respective contributions presented here cover a wide range of topics, from databases and data mining, networking and communications, the web and Internet of Things, to embedded systems, soft computing, social network analysis, security and privacy, optical communication, and ubiquitous/pervasive computing. Readers such as students, researchers, and industry professionals in the fields of cloud computing, Internet of Things, machine learning, information security, multimedia systems, and information technology benefit from this comprehensive overview of the latest advances in information technology. The book can also benefit young investigators looking to start a new research program.
Daily procedures such as scientific experiments and business processes have the potential to create a huge amount of data every day, hour, or even second, and this may lead to a major problem for the future of efficient data search and retrieval as well as secure data storage for the worlds scientists, engineers, doctors, librarians, and business managers. Design, Performance, and Analysis of Innovative Information Retrieval examines a number of emerging technologies that significantly contribute to modern Information Retrieval (IR), as well as fundamental IR theories and concepts that have been adopted into new tools or systems. This reference is essential to researchers, educators, professionals, and students interested in the future of IR.
Organizations report that as much as 50% of investments in IS and IT solutions are judged to be outright failures or deemed highly unsatisfactory. Information Systems Innovation and Diffusion: Issues and Directions reports on innovation and diffusion research and presents theory-based guidelines that will increase the business value of IS/IT investments.
A monthly published in Hindi and English. The journal is devoted to all aspects of rural reconstruction and village democracy. The journal carries educative and informative articles on rural development and is useful for scholars, academicians and students preparing for civil services and other competitive examinations.
Globalization is leading the industry worldwide especially the new technology sector. The main aim of the book is to enhance the reader's knowledge – especially from a multidisciplinary perspective rather than from an individual functional perspective –the role of the globalization in the evolving world of the new technologies. This book will overview the process of globalization from a number of perspectives, including historical, geographical and social viewpoints while focusing on the new technologic products and services. Globalization and its effects on the innovative technology sector are best examined in terms of the social ramifications, and especially the geographical and political and economic (or political economy) contexts, at and between different levels, including the local, the regional and the global.