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Author: Janet M. D'Angelo
Publisher: Milady Publishing Company
Published: 2009-07-30
Total Pages: 0
ISBN-13: 9781435482104
DOWNLOAD EBOOKThis workbook should be used in conjunction with Spa Business Strategies: A Plan For Success, Second Edition. It contains detailed interactive exercises, designed to reinforce learning and increase student comprehension.
Author: Gerard Bodeker
Publisher: Routledge
Published: 2010-08-20
Total Pages: 493
ISBN-13: 1136351256
DOWNLOAD EBOOK• Spa services and the development of the spa business from its historical beginnings to the size of the market today. • Business development and planning, spa operations and business models. • Spa products and technologies, retailing and the application of branding and marketing strategies. • Infrastructure, design and environmental issues including sustainability and social and environmental benchmarking. • Human resources issues from education and training to professional and regulatory issues and professional and corporate ethics and values.
Author: Sarah Rawlinson
Publisher: Goodfellow Publishers Ltd
Published: 2017-02-28
Total Pages: 209
ISBN-13: 1910158712
DOWNLOAD EBOOKa sound and though guide for all future spa managers looking at all aspects on the successful running of a spa facility. Divided into four parts it discusses the following: • The spa industry • The spa consumer • The business of spas • Future directions
Author: Neil Duoff
Publisher:
Published: 2013-10-15
Total Pages: 314
ISBN-13: 9780984862030
DOWNLOAD EBOOKSoftcover Reprint
Author: Lydia Sarfati
Publisher:
Published: 2020-05-19
Total Pages:
ISBN-13: 9781735166407
DOWNLOAD EBOOKAuthor: Candace Holyfield
Publisher:
Published: 2019-09-06
Total Pages: 96
ISBN-13: 9781077120181
DOWNLOAD EBOOKAffectionately known as the Six Figure Spa Chick, Candace Holyfield is no stranger to running a business like a BOSS! She is a Medical assistant, holistic practitioner, retired massage therapist, CEO of Spa Boss Tribe, best-selling author, and motivational speaker. Traveling all over the world, connecting with thousands of spa owners, teaching countless classes and workshops, Candace realized that one thing spa owners were truly missing was a plan... a strategy to building from the ground up. And using her own experience and success, Candace wrote The Spa Bible as a printed guide for spa professionals everywhere. It is literally an all-in-one manual, from start to finish, from Genesis to Revelations, that will provide a detailed road map on starting and running your own spa business. Candace's latest book, A to Z Marketing Guide for Spapreneurs, was a best-selling book written as a companion to The Spa Bible. She is also the author of Bitter+Broken=BOSS, Business Credit 101 and over 30 other ebooks sold all over the world! Featured in The American Spa, Voyage, Glambitious, Your Voice, SwagHER, and Beautifully Yours Metro Magazines, Candace's personality commands every room she steps foot in. Owning and operating an international business, Candace uses her gifts and expansive knowledge to teach other spa owners how to make real money, real fast, and consistently! She didn't get the title "Six Figure Spa Chick" by happenstance, she makes it happen every day!
Author: John Uhrig
Publisher: Lulu.com
Published: 2008-03-21
Total Pages: 188
ISBN-13: 1435708423
DOWNLOAD EBOOKThe book is on how to write million dollar ads, sales letters, flyers, postcards and web marketing pieces for businesses within the "Spa Industry." Writing effective spa marketing!How To Create Instant Client Promotions and Sales Letters... That Get Results!Boost your sales with powerful sales letters and promotions reserved typically for the BIG marketers!
Author: Nedelea, Alexandru-Mircea
Publisher: IGI Global
Published: 2016-01-07
Total Pages: 345
ISBN-13: 1466697628
DOWNLOAD EBOOKTourism marketing is a vital tool in promoting the overall health of the global economy by not only bringing necessary revenue to a particular region, but also providing an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Strategic Tools and Methods for Promoting Hospitality and Tourism Services provides interdisciplinary perspectives in the areas of global tourism and hospitality. Highlighting cultural boundaries of strategic knowledge management through the use of case studies and theoretical research, as well as the opportunities and challenges of tourism marketing, this publication is an essential reference source for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals interested in international travel and the vacation industry.
Author: Mike Wallace
Publisher: Goodfellow Publishers Ltd
Published: 2020-09-01
Total Pages: 272
ISBN-13: 1911635212
DOWNLOAD EBOOKThe Spa Manager’s Essential Guide contains all the basic day to day information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on those areas that industry leaders have identified as critical and missing in today’s spa leaders, combined with advice from over 40 spa experts.
Author: Jan vom Brocke
Publisher: Springer
Published: 2014-08-28
Total Pages: 864
ISBN-13: 3642451039
DOWNLOAD EBOOKBusiness Process Management (BPM) has become one of the most widely used approaches for the design of modern organizational and information systems. The conscious treatment of business processes as significant corporate assets has facilitated substantial improvements in organizational performance but is also used to ensure the conformance of corporate activities. This Handbook presents in two volumes the contemporary body of knowledge as articulated by the world's leading BPM thought leaders. This second volume focuses on the managerial and organizational challenges of BPM such as strategic and cultural alignment, governance and the education of BPM stakeholders. As such, this book provides concepts and methodologies for the integration of BPM. Each chapter has been contributed by leading international experts. Selected case studies complement their views and lead to a summary of BPM expertise that is unique in its coverage of the most critical success factors of BPM. The second edition of this handbook has been significantly revised and extended. Each chapter has been updated to reflect the most current developments. This includes in particular new technologies such as in-memory data and process management, social media and networks. A further focus of this revised and extended edition is on the actual deployment of the proposed theoretical concepts. This volume includes a number of entire new chapters from some of the world's leading experts in the domain of BPM.
