SEO Warrior

SEO Warrior

Author: John I Jerkovic

Publisher: "O'Reilly Media, Inc."

Published: 2009-11-09

Total Pages: 498

ISBN-13: 1449383076

DOWNLOAD EBOOK

How can you make it easier for people to find your website? And how can you convert casual visitors into active users? SEO Warrior shows you how it's done through a collection of tried and true techniques, hacks, and best practices. Learn the nuts and bolts of search engine optimization (SEO) theory, the importance of keyword strategy, and how to avoid and remedy search engine traps. You'll also learn about search engine marketing (SEM) practices, such as Google AdWords, and how you can use social networking to increase your visibility. Ideal for web developers, savvy marketers, webmasters, and anyone else interested in SEO, this book serves not only as an SEO tutorial, but also as a reference for implementing effective SEO techniques. Create compelling sites with SEO that can stand the test of time Optimize your site for Google, Yahoo!, Microsoft's Bing, as well as search engines used in different parts of the world Conduct keyword research to find the best terms to reach your audience--and the related terms they'll respond to Learn what makes search engines tick by utilizing custom scripts Analyze your site to see how it measures up to the competition


Search Engine Optimization

Search Engine Optimization

Author: Jennifer Grappone

Publisher: John Wiley & Sons

Published: 2008-06-02

Total Pages: 386

ISBN-13: 0470382112

DOWNLOAD EBOOK

Back and bracing as ever, Search Engine Optimization: An Hour a Day, Second Edition offers brisk advice, bite-sized tasks, and smart tools to help you increase visibility for your website on the major search engines. In this new edition of their bestselling how-to guide, SEO consultants Jennifer Grappone and Gradiva Couzin offer surprisingly easy do-it-yourself techniques as well as the very latest SEO strategies for small, very small, and large businesses, as well as for bloggers and web designers.


The Truth About Search Engine Optimization

The Truth About Search Engine Optimization

Author: Rebecca Lieb

Publisher: Que Publishing

Published: 2009-02-13

Total Pages: 226

ISBN-13: 0768687969

DOWNLOAD EBOOK

In this book, leading search optimization expert Rebecca Lieb brings together more than 50 absolutely crucial facts and insights decision-makers must know to drive more web traffic through better search engine placement. The Truth About Search Engine Optimization doesn't deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations that executives, decision-makers, and even small business owners can actually use, no matter what kind of sites you're running, or what your goals are. You will learn how to set realistic goals for search optimization... attract qualified traffic, not just "any" site visitors... incorporate search engine optimization into both new sites and redesigns... write for users... implement search-friendly content management... avoid problems with rich content technologies such as Flash and AJAX... create metatags that actually work... use public relations, blogging, and other techniques to drive traffic... budget and manage search optimization projects... and much more. This book reveals 51 PROVEN SEARCH ENGINE OPTIMIZATION TECHNIQUES and bite-size, easy-to-use advice that gets results including The truth about page rankings The truth about best SEO practices and SEO no-no’s The truth about link love, keywords, and tags


Data Visualization with Python and JavaScript

Data Visualization with Python and JavaScript

Author: Kyran Dale

Publisher: "O'Reilly Media, Inc."

Published: 2016-06-30

Total Pages: 581

ISBN-13: 1491920548

DOWNLOAD EBOOK

Learn how to turn raw data into rich, interactive web visualizations with the powerful combination of Python and JavaScript. With this hands-on guide, author Kyran Dale teaches you how build a basic dataviz toolchain with best-of-breed Python and JavaScript libraries—including Scrapy, Matplotlib, Pandas, Flask, and D3—for crafting engaging, browser-based visualizations. As a working example, throughout the book Dale walks you through transforming Wikipedia’s table-based list of Nobel Prize winners into an interactive visualization. You’ll examine steps along the entire toolchain, from scraping, cleaning, exploring, and delivering data to building the visualization with JavaScript’s D3 library. If you’re ready to create your own web-based data visualizations—and know either Python or JavaScript— this is the book for you. Learn how to manipulate data with Python Understand the commonalities between Python and JavaScript Extract information from websites by using Python’s web-scraping tools, BeautifulSoup and Scrapy Clean and explore data with Python’s Pandas, Matplotlib, and Numpy libraries Serve data and create RESTful web APIs with Python’s Flask framework Create engaging, interactive web visualizations with JavaScript’s D3 library


Transforming the Workforce for Children Birth Through Age 8

Transforming the Workforce for Children Birth Through Age 8

Author: National Research Council

Publisher: National Academies Press

Published: 2015-07-23

Total Pages: 587

ISBN-13: 0309324882

DOWNLOAD EBOOK

Children are already learning at birth, and they develop and learn at a rapid pace in their early years. This provides a critical foundation for lifelong progress, and the adults who provide for the care and the education of young children bear a great responsibility for their health, development, and learning. Despite the fact that they share the same objective - to nurture young children and secure their future success - the various practitioners who contribute to the care and the education of children from birth through age 8 are not acknowledged as a workforce unified by the common knowledge and competencies needed to do their jobs well. Transforming the Workforce for Children Birth Through Age 8 explores the science of child development, particularly looking at implications for the professionals who work with children. This report examines the current capacities and practices of the workforce, the settings in which they work, the policies and infrastructure that set qualifications and provide professional learning, and the government agencies and other funders who support and oversee these systems. This book then makes recommendations to improve the quality of professional practice and the practice environment for care and education professionals. These detailed recommendations create a blueprint for action that builds on a unifying foundation of child development and early learning, shared knowledge and competencies for care and education professionals, and principles for effective professional learning. Young children thrive and learn best when they have secure, positive relationships with adults who are knowledgeable about how to support their development and learning and are responsive to their individual progress. Transforming the Workforce for Children Birth Through Age 8 offers guidance on system changes to improve the quality of professional practice, specific actions to improve professional learning systems and workforce development, and research to continue to build the knowledge base in ways that will directly advance and inform future actions. The recommendations of this book provide an opportunity to improve the quality of the care and the education that children receive, and ultimately improve outcomes for children.


The Art of SEO

The Art of SEO

Author: Eric Enge

Publisher: "O'Reilly Media, Inc."

Published: 2015-08-17

Total Pages: 1179

ISBN-13: 1491903643

DOWNLOAD EBOOK

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected].


HTML and CSS

HTML and CSS

Author: Jon Duckett

Publisher: John Wiley & Sons

Published: 2011-11-08

Total Pages: 514

ISBN-13: 1118008189

DOWNLOAD EBOOK

Jon Duckett’s best-selling, full color introduction to HTML and CSS—making complex topics simple, accessible, and fun! Learn HTML and CSS from the book that has inspired hundreds of thousands of beginner-to-intermediate coders. Professional web designers, developers, and programmers as well as new learners are looking to amp up their web design skills at work and expand their personal development—yet finding the right resources online can be overwhelming. Take a confident step in the right direction by choosing the simplicity of HTML & CSS: Design and Build Websites by veteran web developer and programmer Jon Duckett. Widely regarded for setting a new standard for those looking to learn and master web development through his inventive teaching format, Jon Duckett has helped global brands like Philips, Nike, and Xerox create innovative digital solutions, designing and delivering web and mobile projects with impact and the customer at the forefront. In HTML & CSS, Duckett shares his real-world insights in a unique and highly visual style: Introduces HTML and CSS in a way that makes them accessible to everyone―from students to freelancers, and developers, programmers, marketers, social media managers, and more Combines full-color design graphics and engaging photography to explain the topics in an in-depth yet straightforward manner Provides an efficient and user-friendly structure that allows readers to progress through the chapters in a self-paced format Is perfect for anyone looking to update a content management system, run an e-commerce store, or redesign a website using popular web development tools HTML & CSS is well-written and readable, providing organized instruction in ways that other online courses, tutorials, and books have yet to replicate. For readers seeking a comprehensive yet concise guide to HTML and CSS, look no further than this one-of-a-kind guide. HTML & CSS is also available as part of two hardcover and paperback sets depending on your web design and development needs: Web Design with HTML, CSS, JavaScript, and jQuery Set Paperback: 9781118907443 Hardcover: 9781119038634 Front-End Back-End Development with HTML, CSS, JavaScript, jQuery, PHP, and MySQL Set Paperback: 9781119813095 Hardcover: 9781119813088


The Organisation of the Anthropocene

The Organisation of the Anthropocene

Author: Jorge E. Viñuales

Publisher: BRILL

Published: 2018-07-03

Total Pages: 87

ISBN-13: 9004381368

DOWNLOAD EBOOK

In The Organisation of the Anthropocene, J. E. Viñuales explores the legal dimensions of the currently advocated new geological epoch called the Anthropocene, in which humans are the defining force. He examines in this context two basic propositions. First, law as a technology of social organisation has been neglected in the otherwise highly technology-focused accounts by natural and social scientists of the drivers of the Anthropocene. Secondly, in those rare instances where law has been discussed, there is a tendency to assume that the role of law is to tackle the negative externalities of transactions (e.g. their environmental or social implications) rather than the core of the underlying transactions, i.e. the organisation of production and consumption processes. Such focus on externalities fails to unveil the role of law in prompting, sustaining and potentially managing the processes that have led to the Anthropocene.


The Art of SEO

The Art of SEO

Author: Eric Enge

Publisher: "O'Reilly Media, Inc."

Published: 2012-03-07

Total Pages: 715

ISBN-13: 1449324886

DOWNLOAD EBOOK

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides. "SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business." —Tony Hsieh, CEO of Zappos.com, Inc., author of New York Times bestseller Delivering Happiness


SEO 2022

SEO 2022

Author: Adam Clarke

Publisher:

Published: 2021-11-24

Total Pages: 220

ISBN-13: 9780578333380

DOWNLOAD EBOOK

Learn SEO and rank at the top of Google with SEO 2022-beginner to advanced!No matter your background, SEO 2022 will walk you through search engine optimization techniques used to grow countless websites online, exact steps to rank high in Google, and how get a ton of customers.In this SEO book you will find:1. SEO explained in simple language, beginner to advanced.2. The inner workings of Google's algorithm and how it calculates the search results.3. How to find "money" keywords that will send customers to your site.4. How to get featured in the mainstream news, for free.5. Three sources to get expert SEO and Internet marketing advice worth thousands of dollars for free.6. A simple step-by-step checklist and video tutorials, exclusive for readers.Important SEO topics covered in this book:1. The most updated information on SEO.If you've browsed through search engine optimization advice online, you may have noticed Google is constantly changing and evolving. SEO 2022 covers the latest updates to Google's algorithm and how to use them to your advantage. This book also reveals changes coming up in 2022.2. How to sidestep search engine updates and use them to rank higher.Contrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable, in fact, you can use them to rank higher, but you need the right knowledge. This book reveals: - Recent Google updates-Google's Cookieless Tracking Update coming up in 2022, July 2021 Core Update, and more...- New changes coming in 2022.- How to recover from Google penalties.4. Learn powerful link building techniques experts use to get top rankingsLink building is the strongest factor for ranking high in Google. This chapter walks you through new powerful techniques that won't get you in hot-water with Google. 5. And read the special bonus chapter on pay-per-click advertising.In this special bonus chapter, learn to quickly setup pay-per-click advertising campaigns with Google Ads, and send more customers to your site overnight, literally.