Perceptual Intelligence

Perceptual Intelligence

Author: Brian Boxer Wachler, MD

Publisher: New World Library

Published: 2017-09-15

Total Pages: 282

ISBN-13: 160868475X

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The Secret Behind Our Perceptions Finally Revealed! Why do we gravitate to products endorsed by celebrities? Why does time seem to go by faster as we get older? Why are some athletes perpetual winners and others losers? Exploring the brain’s ability to interpret and make sense of the world, Dr. Brian Boxer Wachler describes how your perception can be reality or fantasy and how to separate the two, which is the basis of improving your Perceptual Intelligence (PI). With concrete examples and case studies, Dr. Brian (as he’s known to his patients) explains why our senses do not always match reality and how we can influence the world around us through perceptions, inward and outward. By fine-tuning your PI, you can better understand what’s really going on and make more insightful decisions in your life.


Already Dead

Already Dead

Author: Charlie Huston

Publisher: Del Rey

Published: 2007-12-18

Total Pages: 290

ISBN-13: 0307414515

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Those stories you hear? The ones about things that only come out at night? Things that feed on blood, feed on us? Got news for you: they’re true. Only it’s not like the movies or old man Stoker’s storybook. It’s worse. Especially if you happen to be one of them. Just ask Joe Pitt. There’s a shambler on the loose. Some fool who got himself infected with a flesh-eating bacteria is lurching around, trying to munch on folks’ brains. Joe hates shamblers, but he’s still the one who has to deal with them. That’s just the kind of life he has. Except afterlife might be better word. From the Battery to the Bronx, and from river to river, Manhattan is crawling with Vampyres. Joe is one of them, and he’s not happy about it. Yeah, he gets to be stronger and faster than you, and he’s tough as nails and hard to kill. But spending his nights trying to score a pint of blood to feed the Vyrus that’s eating at him isn’t his idea of a good time. And Joe doesn’t make it any easier on himself. Going his own way, refusing to ally with the Clans that run the undead underside of Manhattan–it ain’t easy. It’s worse once he gets mixed up with the Coalition–the city’s most powerful Clan–and finds himself searching for a poor little rich girl who’s gone missing in Alphabet City. Now the Coalition and the girl’s high-society parents are breathing down his neck, anarchist Vampyres are pushing him around, and a crazy Vampyre cult is stalking him. No time to complain, though. Got to find that girl and kill that shambler before the whip comes down . . . and before the sun comes up.


Black Belt

Black Belt

Author:

Publisher:

Published: 1994-01

Total Pages: 128

ISBN-13:

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The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.


Black Belt

Black Belt

Author:

Publisher:

Published: 1998-09

Total Pages: 184

ISBN-13:

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The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.


Unconscious Branding

Unconscious Branding

Author: Douglas Van Praet

Publisher: St. Martin's Press

Published: 2012-11-13

Total Pages: 358

ISBN-13: 1137042788

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For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop strategies, they need to recognize that consumers have strategies too . . .human strategies, not consumer strategies. We need to go beyond asking why, and begin to ask how,behavior change occurs. Here, author DouglasVan Praet takes the most brilliant and revolutionary concepts from cognitive science and applies them to how we market, advertise, and consume in the modern digital age. Van Praet simplifies the most complex object in the known universe - the human brain - into seven codified actionable steps to behavior change. These steps are illustrated using real world examples from advertising, marketing, media and business to consciously unravel what brilliant marketers and ad practitioners have long done intuitively, deconstructing the real story behind some of the greatest marketing and business successes in recent history, such as Nike's "Just Do It" campaign; "Got Milk?"; Wendy's "Where's the Beef?" ;and the infamous Volkswagen "Punch Buggy" launch as well as their beloved "The Force" (Mini Darth Vader) Super Bowl commercial.


The Modern Detective

The Modern Detective

Author: Tyler Maroney

Publisher: National Geographic Books

Published: 2020-09-29

Total Pages: 0

ISBN-13: 1594632596

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A fascinating examination of the world of private investigators by a 21st-century private eye. Today's world is complicated: companies are becoming more powerful than nations, the lines between public and corporate institutions grow murkier, and the internet is shredding our privacy. To combat these onslaughts, people everywhere -- rich and not so rich, in business and in their personal lives -- are turning away from traditional police, lawyers, and government regulators toward a new champion: the private investigator. As a private investigator, Tyler Maroney has traveled the globe, overseeing sensitive investigations and untying complicated cases for a wide array of clients. In his new book, he shows that it's private eyes who today are being called upon to catch corrupt politicians, track down international embezzlers, and mine reams of data to reveal which CEOs are lying. The tools Maroney and other private investigators use are a mix of the traditional and the cutting edge, from old phone records to computer forensics to solid (and often inspired) street-level investigative work. The most useful assets private investigators have, Maroney has found, are their resourcefulness and their creativity. Each of the investigations Maroney explores in this book highlights an individual case and the people involved in it, and in each account he explains how the transgressors were caught and what lessons can be learned from it. Whether the clients are a Middle Eastern billionaire whose employees stole millions from him, the director of a private equity firm wanting a background check on a potential hire (a known convicted felon), or creditors of a wealthy American investor trying to recoup their money after he fled the country to avoid bankruptcy, all of them hired private investigators to solve problems the authorities either can't or won't touch. In an era when it's both easier and more difficult than ever to disappear after a crime is committed, it's the modern detective people are turning to for help, for revenge, and for justice.