Powered by Design
Powered by Design

Author: Renée Stevens

Publisher: Rocky Nook, Inc.

Published: 2020-03-20

Total Pages: 344

ISBN-13: 1681986000

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The design industry has evolved rapidly over the past decade. Effective and successful designers no longer need to just “make things,” they need to be curious thinkers who understand how to solve problems that have a true impact on the world we live in and how to show the power of designing for social good. Now more than ever, the graphic design industry needs a book that teaches the foundations and theories of design while simultaneously speaking to the topics of history, ethics, and accessibility in order to make designs that are the most effective for all people.

In Powered by Design, educator, designer, and public speaker Renee Stevens brings a truly up to date and thoughtful approach to an introduction to graphic design. As Assistant Professor at the S.I. Newhouse School of Communication at Syracuse University, Stevens created this book to be at home equally in academia and outside of the school setting. With a conversational and approachable tone, Stevens’ book is for anyone who wants to gain a more practical understanding of what graphic design is today, and the power and potential it has: from students to novice graphic designers to anyone who wants to build a solid foundation of design skills so that they can work more effectively with professional designers. Stevens covers topics such as:

    • Choosing the right typeface
    • Hierarchy and visual weight
    • Creating design systems
    • Balancing tension
    • Visualizing data
    • Understanding color and mood
    • Defining a story structure
    • User testing and critique
    • Immersive design (designing for all the senses)
    • Determining when a design is finished
    • How to make a living with design

Woven throughout is the crucial idea that you must embrace empathy in everything you design in order to create work that is the most inclusive. Design has the power and potential to make real impact in our everyday lives, and this book will show you how to do that starting with your first design experience.

The Power of Living By Design
The Power of Living By Design

Author: Tom Ward

Publisher: FriesenPress

Published: 2013-05-22

Total Pages: 257

ISBN-13: 1460208315

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Based on the proven premise that "individuals are perfectly designed to get the outcomes they get", The Power of Living By Design provokes your thoughts using a framework called the Successful Life Systems Design Model to guide you in understanding choices you’ve made in your life, either consciously or unconsciously. Integrating classic success principles from over twenty resources as alternative choices, The Power of Living By Design then provides a sequenced system to assure your future choices are aligned to efficiently work together toward your desired success. As builders follow the architect’s plans to remodel an outdated house into a beautiful home, with lessons from The Power of Living By Design, you can use the framework to identify the rooms in your life that merit remodelling and the sequenced system to create a personal blueprint for reconstruction. You become your own architect and builder of the future you yearn. For individuals that seek to understand the cause and effect of their choices and are looking for a systematic approach to changing some choices in their life, The Power of Living By Design is an integration of proven strategies and techniques to make a difference in designing a life of fulfillment.

Equity by Design
Equity by Design

Author: Mirko Chardin

Publisher: Corwin Press

Published: 2020-07-20

Total Pages: 196

ISBN-13: 1544394446

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"Our calling is to drop our egos, commit to removing barriers, and treat our learners with the unequivocal respect and dignity they deserve." --Mirko Chardin and Katie Novak When it comes to the hard work of reconstructing our schools into places where every student has the opportunity to succeed, Mirko Chardin and Katie Novak are absolutely convinced that teachers should serve as our primary architects. And by "teachers" they mean legions of teachers working in close collaboration. After all, it’s teachers who design students’ learning experiences, who build student relationships . . . who ultimately have the power to change the trajectory of our students’ lives. Equity by Design is intended to serve as a blueprint for teachers to alter the all-too-predictable outcomes for our historically under-served students. A first of its kind resource, the book makes the critical link between social justice and Universal Design for Learning (UDL) so that we can equip students (and teachers, too) with the will, skill, and collective capacity to enact positive change. Inside you’ll find: Concrete strategies for designing and delivering a culturally responsive, sustainable, and equitable framework for all students Rich examples, case studies, and implementation spotlights of educators, students (including Parkland survivors), and programs that have embraced a social justice imperative Evidence-based application of best practices for UDL to create more inclusive and equitable classrooms A flexible format to facilitate use with individual teachers, teacher teams, and as the basis for whole-school implementation "Every student," Mirko and Katie insist, "deserves the opportunity to be successful regardless of their zip code, the color of their skin, the language they speak, their sexual and/or gender identity, and whether or not they have a disability." Consider Equity by Design a critical first step forward in providing that all-important opportunity. Also From Corwin: Hammond/Culturally Responsive Teaching & the Brain: 9781483308012 Moore/The Guide for White Women Who Teach Black Boys: 9781506351681 France/Reclaiming Professional Learning: 9781544360669

Design It Emotional
Design It Emotional

Author: Sara Caldas

Publisher: Promopress

Published: 2019-09

Total Pages: 184

ISBN-13: 9788417656027

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In this book, the author presents the perspectives of several authors and designers on how to achieve an emotional graphic design. Even though they are not absolute truths and there is no guarantee that if a designer follows those principles people will be emotional attached to the work, they will certainly bring them closer to that. Emotional design is a design that reflects on the crucial role emotions have in the human ability to understand the world, promising to enhance the quality of life of its audience. A successful emotion-driven design improves the relationship between the audience and the 'product', creating deep emotional bounds between the two. There are already many theories talking about emotional design in product design, industrial design, and even web design. But what about graphic design? This book aims to bring the graphic designer closer to delivering an emotion-driven design. Designers quoted: AUSTRALIA: Motherbird (Melbourne). BELGIUM: Teresa Sdralevich (Brussels). CANADA: Dejan Djuric-Leo Burnett (Toronto); Marian Bantjes (Bowen Island). FRANCE: Emmanuelle (Paris); Grapheine (Paris). GERMANY: Miki And Tilmann-The Simple Society (Berlin/Tokyo). IRELAND: Daniel Gray-Us Two (Dublin). ITALY: Benetton Press Dept. (Ponzano). JAPAN: Yuta Takahashi (Tokyo). PORTUGAL: Clara Vieira-Claan (Porto); Joao Machado (Porto); Nuno Coelho (Porto). SPAIN: Isidro Ferrer (Madrid); Javier Jaen (Barcelona); Juan Mingarro-Brosmind (Barcelona); Pau Garcia-Domestic Data Streamers (Barcelona); Rafa Soto-Herraizsoto (Barcelona); This Is Umami (Barcelona); Veronica Fuerte-Hey Studio (Barcelona). SWEDEN: Fredrik Ost-Snask (Stockholm). SWITZERLAND: Cornelia Nuenlist-Walker. THE NETHERLANDS: Kesselskramer (Amsterdam). UK: Camille Walala (London); Chineasy (London); Kirstie-Visual Editions (London); Luke Whittaker-State of Play (London); Jan Eumann-Wolffolins (London, New York, San Francisco). US: Aiga Get Out The Vote (New York); Brian Gartside (New York); Bridget Teixeira-The Phluid Project (New York); Candy Chang (New York); David Carson (New York); Dear Data (New York/ London); Matt Dorfman (New York); Adam J. Kurtz (New York); Milton Glaser Studio (New York); Erika Zorzi-Mathery Studio (New York); Gosbinda Vizarretea-Sagmeister & Walsh (New York).

Competing by Design
Competing by Design

Author: David Nadler

Publisher: Oxford University Press

Published: 1997-07-10

Total Pages: 258

ISBN-13: 9780195099171

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As David A. Nadler and Michael L. Tushman show, the last remaining source of truly sustainable competitive advantage lies in "organizational capabilities": the unique ways each organization structures its work, builds its cultures, and motivates its people to achieve clearly articulated aspirations and strategic objectives.

The Soul of Design
The Soul of Design

Author: Robert Austin

Publisher: Stanford University Press

Published: 2012-09-05

Total Pages: 193

ISBN-13: 0804784965

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What makes the Apple iPhone cool? Bang & Olufsen and Samsung's televisions beautiful? Any of a wide variety of products and services special? The answer is not simply functionality or technology, for competitors' products are often as good. The Soul of Design explores the uncanny power of some products to grab and hold attention—to create desire. To understand what sets a product apart in this way, authors Lee Devin and Robert Austin push past personal taste and individual response to adopt a more conceptual approach. They carefully explore the hypothesis that there is something within a "special" product that makes it—well, special. They argue that this je ne sais quoi arises from "plot"—the shape that emerges as a product or service arouses and then fulfills expectations. Marketing a special product is, then, a matter of helping its audience perceive its plot and comprehend its qualities. Devin and Austin provide keys to understanding why some products and services stand out in a crowd and how the companies that make them create these hits. Part One of the book introduces the authors' definition of plot in this context; Part Two breaks down the components needed to build a plot; Part Three describes what makes a plot coherent; Part Four takes on the challenges of making coherent products and services attractive to consumers. Part Four also presents detailed casework, which shows how innovators and makers have successfully brought special products to market. Readers will come away with a sensible and clear approach to conceiving of artful products and services. This book will help managers and designers think about engaging with plot, taking aesthetic factors into account to provide consumers with more special things.

Darkness by Design
Darkness by Design

Author: Walter Mattli

Publisher: Princeton University Press

Published: 2021-06-08

Total Pages: 264

ISBN-13: 069121686X

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"Capital markets have undergone a dramatic transformation in the past two decades. Algorithmic high-speed supercomputing has replaced traditional floor trading and human market makers, while centralized exchanges that once ensured fairness and transparency have fragmented into a dizzying array of competing exchanges and trading platforms. Darkness by Design exposes the unseen perils of market fragmentation and 'dark' markets, some of which are deliberately designed to enable the transfer of wealth from the weak to the powerful. Walter Mattli traces the fall of the traditional exchange model of the NYSE, the world's leading stock market in the twentieth century, showing how it has come to be supplanted by fragmented markets whose governance is frequently set up to allow unscrupulous operators to exploit conflicts of interest at the expense of an unsuspecting public. Market makers have few obligations, market surveillance is neglected or impossible, enforcement is ineffective, and new technologies are not necessarily used to improve oversight but to offer lucrative preferential market access to select clients in ways that are often hidden. Mattli argues that power politics is central in today's fragmented markets. He sheds critical light on how the redistribution of power and influence has created new winners and losers in capital markets and lays the groundwork for sensible reforms to combat shady trading schemes and reclaim these markets for the long-term benefit of everyone. Essential reading for anyone with money in the stock market, Darkness by Design challenges the conventional view of markets and reveals the troubling implications of unchecked market power for the health of the global economy and society as a whole"--

Color Graphics
Color Graphics

Author: Karen Triedman

Publisher: Rockport Pub

Published: 2004

Total Pages: 173

ISBN-13: 1592530893

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Colour is one of the most effective and least expensive ways to convey a message or get a viewer's attention. Colour communicates instantly. Even before the viewer has read and understood the text, the colour scheme has conveyed something on a subconscious level. Colour has become an instant message. Color Graphics explores this phenomenon through stunning work from top international designers and examines how their use of colour has made these designs powerful and memorable. Whether its colours are bold, subtle or missing entirely, each piece is briefly examined and includes comments from the designers about the key role colour plays in their work. Additional insight comes from leading colour expert Leatrice Eiseman, who addresses topics such as where colour forecasts come from, consumers' reactions to specific colours and the role colour plays in design for children.

Power to the People
Power to the People

Author: Geoff Kaplan

Publisher: University of Chicago Press

Published: 2013-05-15

Total Pages: 265

ISBN-13: 0226424375

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Though we think of the 1960s and the early ‘70s as a time of radical social, cultural, and political upheaval, we tend to picture the action as happening on campuses and in the streets. Yet the rise of the underground newspaper was equally daring and original. Thanks to advances in cheap offset printing, groups involved in antiwar, civil rights, and other social liberation issues began to spread their messages through provocatively designed newspapers and broadsheets. This vibrant new media was essential to the counterculture revolution as a whole—helping to motivate the masses and proliferate ideas. Power to the People presents more than 700 full-color images and excerpts from these astonishing publications, many of which have not been seen since they were first published almost fifty years ago. From the psychedelic pages of the Oracle, Haight-Ashbury’s paper of choice, to the fiery editorials of the Black Panther Party Paper, these papers were remarkable for their editors’ fervent belief in freedom of expression and their DIY philosophy. They were also extraordinary for their graphic innovations. Experimental typography and wildly inventive layouts reflect an alternative media culture as much informed by the space age, television, and socialism as it was by the great trinity of sex, drugs, and rock ‘n’ roll. Assembled by renowned graphic designer Geoff Kaplan, Power to the People pays homage in its layout to the radical press. Beyond its unparalleled images, Power to the People includes essays by Gwen Allen, Bob Ostertag, and Fred Turner, as well as a series of recollections edited by Pamela M. Lee, all of which comment on the critical impact of the alternative press in the social and popular movements of those turbulent years. Power to the People treats the design practices of that moment as activism in its own right that offers a vehement challenge to the dominance of official media and a critical form of self-representation. No other book surveys in such variety the highly innovative graphic design of the underground press, and certainly no other book captures the era with such an unmatched eye toward its aesthetic and look. Power to the People is not just a major compendium of art from the ’60s and ’70s—it showcases how the radical media graphically fashioned the image of a countercultural revolution that still resounds to this day.

Power-efficient System Design
Power-efficient System Design

Author: Preeti Ranjan Panda

Publisher: Springer Science & Business Media

Published: 2010-07-23

Total Pages: 260

ISBN-13: 144196388X

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The Information and communication technology (ICT) industry is said to account for 2% of the worldwide carbon emissions – a fraction that continues to grow with the relentless push for more and more sophisticated computing equipment, c- munications infrastructure, and mobile devices. While computers evolved in the directionofhigherandhigherperformanceformostofthelatterhalfofthe20thc- tury, the late 1990’s and early 2000’ssaw a new emergingfundamentalconcern that has begun to shape our day-to-day thinking in system design – power dissipation. As we elaborate in Chapter 1, a variety of factors colluded to raise power-ef?ciency as a ?rst class design concern in the designer’s mind, with profound consequences all over the ?eld: semiconductor process design, circuit design, design automation tools, system and application software, all the way to large data centers. Power-ef?cient System Design originated from a desire to capture and highlight the exciting developments in the rapidly evolving ?eld of power and energy op- mization in electronic and computer based systems. Tremendous progress has been made in the last two decades, and the topic continues to be a fascinating research area. To develop a clearer focus, we have concentrated on the relatively higher level of design abstraction that is loosely called the system level. In addition to the ext- sive coverage of traditional power reduction targets such as CPU and memory, the book is distinguished by detailed coverage of relatively modern power optimization ideas focussing on components such as compilers, operating systems, servers, data centers, and graphics processors.