Handbook of Consumer Psychology

Handbook of Consumer Psychology

Author: Curtis P. Haugtvedt

Publisher: Psychology Press

Published: 2018-12-07

Total Pages: 1784

ISBN-13: 1136676201

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This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.


Encyclopedia of Caves and Karst Science

Encyclopedia of Caves and Karst Science

Author: John Gunn

Publisher: Routledge

Published: 2004-08-02

Total Pages: 1971

ISBN-13: 1135455082

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The Encyclopedia of Caves and Karst Science contains 350 alphabetically arranged entries. The topics include cave and karst geoscience, cave archaeology and human use of caves, art in caves, hydrology and groundwater, cave and karst history, and conservation and management. The Encyclopedia is extensively illustrated with photographs, maps, diagrams, and tables, and has thematic content lists and a comprehensive index to facilitate searching and browsing.


Extractive Metallurgy of Niobium

Extractive Metallurgy of Niobium

Author: A.K. Suri

Publisher: Routledge

Published: 2017-11-13

Total Pages: 272

ISBN-13: 1351448978

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The growth and development witnessed today in modern science, engineering, and technology owes a heavy debt to the rare, refractory, and reactive metals group, of which niobium is a member. Extractive Metallurgy of Niobium presents a vivid account of the metal through its comprehensive discussions of properties and applications, resources and resource processing, chemical processing and compound preparation, metal extraction, and refining and consolidation. Typical flow sheets adopted in some leading niobium-producing countries for the beneficiation of various niobium sources are presented, and various chemical processes for producing pure forms of niobium intermediates such as chloride, fluoride, and oxide are discussed. The book also explains how to liberate the metal from its intermediates and describes the physico-chemical principles involved. It is an excellent reference for chemical metallurgists, hydrometallurgists, extraction and process metallurgists, and minerals processors. It is also valuable to a wide variety of scientists, engineers, technologists, and students interested in the topic.


The Fingerprint

The Fingerprint

Author: U. S. Department Justice

Publisher: Createspace Independent Publishing Platform

Published: 2014-08-02

Total Pages: 0

ISBN-13: 9781500674151

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The idea of The Fingerprint Sourcebook originated during a meeting in April 2002. Individuals representing the fingerprint, academic, and scientific communities met in Chicago, Illinois, for a day and a half to discuss the state of fingerprint identification with a view toward the challenges raised by Daubert issues. The meeting was a joint project between the International Association for Identification (IAI) and West Virginia University (WVU). One recommendation that came out of that meeting was a suggestion to create a sourcebook for friction ridge examiners, that is, a single source of researched information regarding the subject. This sourcebook would provide educational, training, and research information for the international scientific community.


The Last Utopia

The Last Utopia

Author: Samuel Moyn

Publisher: Harvard University Press

Published: 2012-03-05

Total Pages: 346

ISBN-13: 0674256522

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Human rights offer a vision of international justice that today’s idealistic millions hold dear. Yet the very concept on which the movement is based became familiar only a few decades ago when it profoundly reshaped our hopes for an improved humanity. In this pioneering book, Samuel Moyn elevates that extraordinary transformation to center stage and asks what it reveals about the ideal’s troubled present and uncertain future. For some, human rights stretch back to the dawn of Western civilization, the age of the American and French Revolutions, or the post–World War II moment when the Universal Declaration of Human Rights was framed. Revisiting these episodes in a dramatic tour of humanity’s moral history, The Last Utopia shows that it was in the decade after 1968 that human rights began to make sense to broad communities of people as the proper cause of justice. Across eastern and western Europe, as well as throughout the United States and Latin America, human rights crystallized in a few short years as social activism and political rhetoric moved it from the hallways of the United Nations to the global forefront. It was on the ruins of earlier political utopias, Moyn argues, that human rights achieved contemporary prominence. The morality of individual rights substituted for the soiled political dreams of revolutionary communism and nationalism as international law became an alternative to popular struggle and bloody violence. But as the ideal of human rights enters into rival political agendas, it requires more vigilance and scrutiny than when it became the watchword of our hopes.


Comprehensive Preventive Dentistry

Comprehensive Preventive Dentistry

Author: Hardy Limeback

Publisher: John Wiley & Sons

Published: 2012-04-11

Total Pages: 405

ISBN-13: 1118280202

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Comprehensive Preventive Dentistry provides one user-friendly resource that brings together information on the scientific basis and clinical practice of all aspects of preventive dentistry. This thorough and all-encompassing resource offers techniques and strategies for maintaining excellent oral health in patients through a regimen of preventive measures. Comprehensive Preventive Dentistry is grounded in a patient-centered, pre-emptive, and minimally invasive philosophy. The book begins by covering individual diseases, such as caries, periodontitis, and oral cancer, as well as therapies (sealants, fluoride) and other relevant conditions (toothwear, hypersensitivity). Additionally, concepts such as the role of diet and nutrition in oral health are discussed. Also covered are oral care products and new techological developments in caries diagnosis and risk assessment, periodontal disease and oral cancer, as well as new developments in home care products. A valuable and comprehensive companion that will appeal to dentists and dental hygienists, this helpful new book provides its readers with one authoritative resource that offers a reliable and helpful companion to practicing preventive dentistry.


Ingle's Endodontics

Ingle's Endodontics

Author: Ilan Rotstein, DDS

Publisher: PMPH USA

Published: 2019-06-01

Total Pages: 2823

ISBN-13: 1607959356

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Ingle’s Endodontics, 7th edition, is the most recent revision of the text that has been known as the “Bible of Endodontics” for half a century. The new edition, published in two volumes, continues the tradition of including the expertise of international leaders in the field. Eighty-six authors contributed cutting-edge knowledge and updates on topics that have formed the core of this book for years. New chapters reflect the ways in which the field of endodontics has evolved over the 50 years since the pioneer John I. Ingle authored Endodontics. Ingle’s Endodontics will continue to be the standard against which all other endodontic texts will be measured. The 40 chapters are arranged in two volumes under three sections: The Science of Endodontics; The Practice of Endodontics: Diagnosis, Clinical Decision Making, Management, Prognosis; and Interdisciplinary Endodontics. With contributions from the world’s experts in all phases of the specialty, Ingle’s Endodontics, 7th edition promises to be an indispensable dentistry textbook, an essential part of every endodontist’s library.