Pettengill's Newspaper Directory and Advertisers' Handbook for ...
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Published: 1878
Total Pages: 432
ISBN-13:
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Author:
Publisher:
Published: 1878
Total Pages: 432
ISBN-13:
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Published: 1902
Total Pages: 448
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Published: 1992
Total Pages: 1082
ISBN-13:
DOWNLOAD EBOOK"A guide to the press of the United Kingdom and to the principal publications of Europe, Australia, the Far East, Gulf States, and the U.S.A.
Author: R.L. Polk & Co
Publisher:
Published: 1916
Total Pages: 40
ISBN-13:
DOWNLOAD EBOOKAuthor: Callie Wieder
Publisher:
Published: 1916
Total Pages: 68
ISBN-13:
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Publisher:
Published: 1889
Total Pages: 680
ISBN-13:
DOWNLOAD EBOOKAuthor: Liz Conor
Publisher: Indiana University Press
Published: 2004
Total Pages: 366
ISBN-13: 9780253343918
DOWNLOAD EBOOKLiz Conor explores the role of media technology in the emergence of the 'modern woman' in the 1920s. At once liberating & confining, the media images of women set standards of appearance that were closely tied to ideas about the roles a woman could fulfill, from city girl to mannekin to flapper.
Author: Boston Public Library
Publisher:
Published: 1891
Total Pages: 536
ISBN-13:
DOWNLOAD EBOOKAuthor: Elizabeth Morrison
Publisher: Academic Monographs
Published: 2005
Total Pages: 382
ISBN-13: 052285155X
DOWNLOAD EBOOKEngines of Influence is a fifty-year history of Victoria's country newspapers, beginning with James Harrison's Geelong Advertiser in 1840 and ending in December 1890 when 166 papers were being published in 122 country towns. This significant book identifies all press sites and newspapers of the era, whether long-lasting or short-lived, and highlights the major part played by them in helping construct the machinery of government, lay the foundations of party politics and foster a sense of rural Victorian identity. The country press was an important agent of political change leading up to events such as the separation of the Port Phillip District from New South Wales in 1851, and the federation of the colony of Victoria with other British dependencies into a single nation at the end of the nineteenth century. Engines of Influence shows how country newspapers also exercised cultural authority, circulating ideas generated both within local communities and from the wider world. Towards the end of the fifty years examined, this rural press was becoming a close part of a unified political state, linked through the metropolitan press and agencies to a technologically-based global communications network.
Author: Robert Crawford
Publisher: Melbourne Univ. Publishing
Published: 2008-01-01
Total Pages: 314
ISBN-13: 0522853226
DOWNLOAD EBOOKCatchy phrases, chants at cricket matches and jingles which consumers just can't get out of their heads-the best advertising stands out because it is creative, clever and, most importantly, funny. Advertising in Australia can be traced back to the early 1900s, when spruikers wooed the public with appeals to vanity, health and patriotism. By the time Australia had endured two World Wars, the Depression, economic downturns, political upheavals and direct confrontations, the advertising industry had not only survived, but had become a multi-billion dollar industry, with an enormous influence over people's everyday lives and their spending habits. But Wait, There's Morea is the first detailed history of the Australian advertising industry, exploring its development over the course of the twentieth century from a disorganised group of individuals selling newspaper space to a multi-billion dollar enterprise run by giant transnationals. It follows the admen and adwomen who worked to convert their audiences into consumers and examines their ongoing quest for legitimacy in the face of new technologies and an increasingly sophisticated and media-savvy audience.