New Media, New Policies

New Media, New Policies

Author: Richard Collins

Publisher: Institute for Public Policy Research

Published: 1996-12-09

Total Pages: 260

ISBN-13: 9780745617862

DOWNLOAD EBOOK

We are in the middle of a communications revolution, expressed in a proliferation of media forms and media technologies. Are these changes a threat or a promise? Who is to control access to the media, old and new? What role should competition play in their further development? The United Kingdom is something of a global 'laboratory' for the deregulation and liberalization of media and communications. This is the first book to look systematically at the implications of the UK's experience and to provide clear guidelines for the future. Richard Collins and Cristina Murroni question orthodox views of both Left and Right concerning media and communication policies. Unlike many in the Left, they acknowledge the achievements of liberalism and in fact advocate an expansion of competition in some contexts. In contrast to the Right they argue that media and communications are too important to society to be left solely to the market - not least because markets often fail. Regulation is needed for effective competition, to ensure affordable access to essential services and to protect citizens and consumers. Collins's and Murroni's study was undertaken at the Institute for Public Policy Research - the UK's leading centre-left 'think tank'. Their findings are essential reading for policy-makers, students and professionals in the area of modern media and communications.


Policy and Marketing Strategies for Digital Media

Policy and Marketing Strategies for Digital Media

Author: Yu-li Liu

Publisher: Routledge

Published: 2014-04-16

Total Pages: 326

ISBN-13: 131774411X

DOWNLOAD EBOOK

With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address marketing strategies that can harness the unique nature of digital media’s innovation, production design, and accessibility. They draw on case studies in Asia, North America, and Europe to offer best practices for both policy and marketing strategies.


Media Policy for the Digital Age

Media Policy for the Digital Age

Author:

Publisher: Amsterdam University Press

Published: 2005

Total Pages: 86

ISBN-13: 9053568263

DOWNLOAD EBOOK

Traditionally, the Netherlands has enjoyed status as a test market for new media. But in the past decade, such innovations have been severely hampered by questions about the future of public broadcasting. This issue has led to abundant political grandstanding, but little in the way of definitive policymaking. In February 2005, the Scientific Council for Government Policy published a report with practical policy suggestions. Media Policy for the Digital Age summarizes the Council’s recommendations, giving readers outside the Netherlands insight into the issues at stake and possible solutions, as well as a concise analysis that tackles the challenges of making robust media policy for the twenty-first century.


The Social Media Handbook

The Social Media Handbook

Author: Nancy Flynn

Publisher: John Wiley & Sons

Published: 2012-01-18

Total Pages: 386

ISBN-13: 1118206819

DOWNLOAD EBOOK

The Social Media Handbook is a comprehensive risk and compliance management toolkit that walks employers step-by-step through the process of developing and implementing effective social media policy and compliance management programs that are designed to minimize—and in some cases prevent—social networking and web 2.0 risks and other electronic disasters. Throughout this important resource Nancy Flynn (an internationally recognized expert on workplace social media) offers a guide to best practices for creating safe, effective, and compliant electronic business communications. The book contains a thorough review of the risks inherent in employees' social media use and content and explores how organizations can help manage behavior, mitigate risks, and maximize compliance through the implementation of strategic social media compliance management programs. These programs combine written policies, supported by comprehensive employee education and are enforced by proven-effective technology tools. Once these policies and programs are in place employers can safely take advantage of the marketing and communications benefits offered by social media. Covering a wealth of material, the book includes vital information on topics such as social media and the law; managing records and e-discovery compliantly; regulatory compliance; privacy and security; blog risks and compliance rules; mobile devices drive social media risks; a seven-step plan for social media policy and compliance management; conducting a social media audit; creating social media policies; content rules and compliance; policy compliance and education; reputation management; and more. In addition to addressing pertinent topics on risk management, the book contains cautionary, real-life social networking disaster stories that show how organizations can lose revenue and reputations, reveals how employees can lose jobs, and explains how individuals can face public humiliation. The Social Media Handbook is a hands-on guide written for human resource professionals, information technology managers, legal professionals, compliance officers, records managers, and others who need to manage today's technology tools with up-to-date employment rules.


A Justice-Based Approach for New Media Policy

A Justice-Based Approach for New Media Policy

Author: Amit M. Schejter

Publisher: Springer

Published: 2016-12-04

Total Pages: 140

ISBN-13: 3319415107

DOWNLOAD EBOOK

In this book, distributional justice theories developed by John Rawls and Amartya Sen are applied to the governance of today’s media, proposing a fresh, and innovative assessment of the potential role for media in society. Three case studies describe the utilization of new media by marginalized communities in Israel – Ethiopian immigrants, the Bedouin and Palestinians – and set the stage for media policy scholars, teachers and students to discuss an analytic framework for media policy that is fresh, different, innovative and original. Departing from the utilitarian principles that dominate Western liberal regimes, and that have led to the proliferation of media systems in which control is concentrated in the hands of the few, this work proposes an alternative that focuses on redistributing power and voice.


Social Policy, the Media and Misrepresentation

Social Policy, the Media and Misrepresentation

Author: Bob Franklin

Publisher: Routledge

Published: 2002-01-04

Total Pages: 298

ISBN-13: 1134635435

DOWNLOAD EBOOK

Social Policy, the Media and Misrepresentation examines aspects of news media reporting of social policy and how such coverage can influence processes of policy-making and implementation. It offers an appraisal of the complex inter-relationships between news media, news sources, the content of media coverage of social policy and its impact on audiences, public opinion and policy makers. Through detailed case studies, the various contributors explore: *social work and child protection *housing and homelessness *the charity and voluntary sectors *poverty and welfare policy *health (including HIV/AIDS) and mental health *education and crime and juvenile justice.


The Politics of Media Policy

The Politics of Media Policy

Author: Des Freedman

Publisher: John Wiley & Sons

Published: 2013-04-22

Total Pages: 315

ISBN-13: 0745657214

DOWNLOAD EBOOK

The Politics of Media Policy provides a critical perspective on the dynamics of media policy in the US and UK and offers a comprehensive guide to some of the major points of debate in the media today. While many policymakers boast of the openness and pluralism of their media systems, this book exposes the commitment to market principles that saturates the media policy environment and distorts the development and application of democratic media policies. Based on interviews with dozens of politicians, regulators, special advisers, lobbyists and campaigners, The Politics of Media Policy considers how governments, civil servants and media corporations have shaped the drawing up of rules concerning a range of issues including: Media ownership Media content Public broadcasting Digital television Copyright Trade agreements affecting the media industries. The book identifies both the institutions and the arguments that dominate the development of these crucial media policies. It will be of interest to public policy and media professionals, researchers, activists and students indeed all those determined to understand and respond to the impact of neo-liberalism on the contemporary world.


Innovation Policies in the European News Media Industry

Innovation Policies in the European News Media Industry

Author: Hans van Kranenburg

Publisher: Springer

Published: 2017-02-15

Total Pages: 248

ISBN-13: 3319452045

DOWNLOAD EBOOK

This book explores the importance and the types of media innovation policies formulated and implemented in various European countries. Each country analysis illustrates the evolution and structure of news media markets and media cross-ownership policies in recent years and evaluates how innovation policies stimulate innovative activities in journalism and news media. The main objective of this book is to promote discussion on how innovation policies can help the news media industry to meet development needs and requirements in the future. It will help scholars, politicians and practitioners in the media industry to identify best practices to support innovation in a rapidly changing news media landscape.


New New Media

New New Media

Author: Paul Levinson

Publisher: Pearson Educacion

Published: 2013

Total Pages: 223

ISBN-13: 9780205927326

DOWNLOAD EBOOK

From the publisher. For more than 60 years, instructors and their students have looked to Penguin trade paperbacks for state-of-the-art scholarship, accessibility, and fair prices. Allyn & Bacon, Penguin's sister company, aims to meet those same expectations with textbooks in our series, Penguin Academics. We've created the Penguin Academics series with ease of use in mind-the books are conveniently portable and highly readable, with engaging typefaces and interior designs. Concise yet thorough in their coverage of the basics, Penguin Academics titles are ideal for use either by themselves or in combination with other books.


Media Policy

Media Policy

Author: Euromedia Research Group

Publisher: SAGE

Published: 1998-09-24

Total Pages: 241

ISBN-13: 1446265242

DOWNLOAD EBOOK

The European media landscape is changing profoundly. In this wide-ranging and timely text, members of the Euromedia Research Group examine the ways in which national and supranational policy is reacting to these changes. The contributors consider: the consequences for broadcasting systems of satellite and cable delivery; the fate of public broadcasting under deregulation; the changes currently affecting print media and newspapers; the impact of media changes for political and social cultural life; and the significance of the Internet, the first true fruit of the telematic revolution in communication. The main themes of media policy analysis today are convergence, concentration and commercialization, and abundance through digitalization. Although media policy has changed drastically in its concerns and forms, the authors here argue that the need for an effective public communication policy in our `information society′ is as pressing now as it ever was.