Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events

Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events

Author: Yu-Min Joo

Publisher: Springer

Published: 2017-07-04

Total Pages: 141

ISBN-13: 1137531134

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This book provides a holistic analysis of South Korea’s strategic use of mega-events in its modern development. It examines the Summer Olympics (1988), the World Expo (1993), the FIFA World Cup (2002), and the Winter Olympics (2018) over the past 30 years of the country’s rapid growth, and across varying stages of economic and political development. It explains how mega-events helped to secure South Korea’s position on the international stage, boost nationalism, propel economic growth in export-oriented national companies, and build cities that accommodate – as well as represent – South Korea’s progress. It thereby highlights the broader implications for today’s global phenomenon of increasing reliance on mega-events as a catalyst for development, while the criticism that mega-events do more harm than good proliferates. The book is ideal for academics, policymakers, and those with an interest in mega-events and their role in the development of non-western countries.


Research Handbook on Major Sporting Events

Research Handbook on Major Sporting Events

Author: Harry A. Solberg

Publisher: Edward Elgar Publishing

Published: 2024-01-18

Total Pages: 875

ISBN-13: 1800885652

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Presenting a comprehensive and pragmatic view on challenges around sporting events, this timely Research Handbook examines the hosting of major sporting events and the impacts they can have on stakeholders. Looking beyond the host destination, it provides a wealth of conceptual analysis on the organisation and administration of such events, including the bidding process, planning, management, sponsorship issues, and marketing.


Sports Mega-Events in Asia

Sports Mega-Events in Asia

Author: Koji Kobayashi

Publisher: Springer Nature

Published: 2023-06-20

Total Pages: 305

ISBN-13: 9819900115

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This book is the first comprehensive collection focusing on the hosting of sports mega-events within Asia and their impact on the politics, economics, and culture that shape, and are shaped by, the local idiosyncrasies of host cities and countries across this most culturally diverse continent. From the Olympic Games and single sport World Cups, to the Asian Games and their sub-regional variations, an increasing number of Asian countries have rapidly developed their capacity to host and mobilize large-scale sports events as a cornerstone of their economic growth, national identity formation, and international prestige. This book sets out to fill a gap in the literature and will be of particular relevance to those who are interested in globalization, sports studies, political economy, cultural studies, event management and policy, sociology, media studies, and Asian studies


New Directions in South African Tourism Geographies

New Directions in South African Tourism Geographies

Author: Jayne M. Rogerson

Publisher: Springer Nature

Published: 2019-09-26

Total Pages: 340

ISBN-13: 3030293777

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This book provides an overview of innovative and new directions being chartered in South African tourism geographies. Within the context of global change the volume explores different facets and different geographies of tourism. Key themes under scrutiny include the sharing economy, the changing accommodation service sector, touring poverty, tourism and innovation, tourism and climate change, threats to sustainability, inclusive tourism and a number of studies which challenge the present-mindedness of much tourism geographical scholarship. The 18 chapters range across urban and rural landscapes in South Africa with sectoral studies which include adventure tourism, coastal tourism, cruise tourism, nature-based tourism, sports tourism and wine tourism. Finally, the volume raises a number of policy and planning issues in the global South in particular relating to sustainability, local economic development and poverty reduction. Outlining the impact of tourism expansion in South Africa and suggesting future research directions, this stimulating book is a valuable resource for geographers as well as researchers and students in the field of tourism studies.


Place Event Marketing in the Asia Pacific Region

Place Event Marketing in the Asia Pacific Region

Author: Waldemar Cudny

Publisher: Routledge

Published: 2021-08-19

Total Pages: 140

ISBN-13: 1000430472

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This book explores the fascinating phenomenon of place event marketing in the Asia Pacific region. It examines procedures in the promotion and branding of places that use events to shape their identities. It considers how events are used in forming a branded image of a place and disseminate information about it. This innovative book offers theoretical insights of the opportunities and challenges related to place event marketing. With contributions from leading thinkers in the field, chapters also draw on empirical examples to showcase a variety of events across the Asia Pacific, such as MICE, sporting events, festivals, and religious and cultural celebrations. The book explores the importance of such events for the socio-economic development of urban regions. Today, the Asia Pacific is one of the world's fastest developing regions and its rising economic power is accompanied by the growing importance of the tourism and event sector. The book is a unique study relating to a very exceptional region of the world. The role of events in tourism development and the rise of the region’s soft power is presented through carefully selected examples of cities from different countries. The book concludes with commentary on the future directions for research in this area. Written in an accessible style, this book will be of great interest to students, scholars, and practitioners working in events studies, urban studies, tourism, place branding and promotion, business and management studies, geography, sociology, and sport and leisure studies.


The Routledge Handbook of Sport in Asia

The Routledge Handbook of Sport in Asia

Author: Fan Hong

Publisher: Routledge

Published: 2020-05-20

Total Pages: 790

ISBN-13: 042959027X

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This is the first book to offer a comprehensive overview of the history, development and contemporary significance of sport in Asia. It addresses a wide range of issues central to sport in the context of Asian culture, politics, economy and society. The book explores diverse topics, including the history of traditional Asian sport; the rise of modern sport in Asia; the Olympic Movement in Asia; mega sport events in Asia; sport governance and policy; gender, class and ethnicity in Asian sport, and Asia’s sporting heroes and heroines. With contributions from 74 leading international scholars, it offers a new perspective on understanding Asian sport and society, telling the story of how sport in this mega-region is coming together and reshaping the world in the process. It also provides readers with a wide lens through which to better contextualise the relationships between Asia and the world within the global sport community. The Routledge Handbook of Sport in Asia is a vital resource for students and scholars studying the history, politics, sociology, culture and policy of sport in Asia, as well as sport management, sport history, sport sociology, and sport policy and politics. It is also valuable reading for those working in international sport organisations.


Shrimp to Whale

Shrimp to Whale

Author: Ramon Pacheco Pardo

Publisher: Oxford University Press

Published: 2022-07-15

Total Pages: 358

ISBN-13: 0197674542

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South Korea has the most remarkable of histories. Born from the ashes of colonialism, partition and a devastating war, back in the 1950s there were real doubts about its survival as an independent state. Yet South Korea did survive, and first became known globally for the export of cheap toys, shoes and clothing. Today, South Korea is a boisterous democracy, a vibrant market economy, a tech powerhouse, and home to the coolest of cultures. In just seventy years, this society has grown from a shrimp into a whale. What explains this extraordinary transformation? For some, it was ordinary South Koreans who fought to change their country, and still strive to continue shaping it. For others, it was all down to forward-looking political and business leaders, who had the vision that their country would one day be different. Whichever version you prefer, it's clear that, at its core, South Korea's is the story of a people who dreamt big, and saw their dreams coming true. This is the history of South Korea, from its millennia-old roots, through its foundation as a nation-state and economic development under dictatorship, to its present as a rich, free and cool country on the world stage.


Culture-Led Urban Regeneration in South Korea

Culture-Led Urban Regeneration in South Korea

Author: Milyung Son

Publisher: Vernon Press

Published: 2021-04-06

Total Pages: 142

ISBN-13: 1648892035

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There is a continuing academic and policy interest in the potential for culture-based urban regeneration across the world. Such regeneration is intended to attract investment, re-imagine spaces and create employment, business and urban planning opportunities. This book seeks to examine the use of culture and arts in the urban regeneration sphere of South Korea. Specifically, a one-year-long cultural event (Culture City of East Asia) is used as a case study for exploring wider debates around and understandings of the relationships between culture-led urban regeneration initiatives and the impacts on communities in South Korea. Despite the proliferation of culture-led initiatives aiming to tackle broad social issues, there is a lack of in-depth research into the efficacy of such urban regeneration. Previous researches have asked such questions as: What benefits can cultural elements (e.g. mega-events or signature buildings) bring into a city? What is the role of culture in economic development (e.g. tourism and internal investment)? What is the economic value of cultural goods and services? This is not to say that such questions should be the only concerns in assessing a culture-led urban regeneration strategy. However, the evaluation process of culture-led regeneration frequently fails to ask questions about the impact on human communities: Are cultural resources being used to spread culture, or just to focus on economic development? Are cultural initiatives like mega-events being used to benefit local citizens? How can residents shape a culture-led regeneration strategy? This book is intent on examining residents’ opinions and perspectives about culture-led urban regeneration. It recognizes how culture-led regeneration schemes interact with local communities, focusing on the actual views of local people rather than being coldly theoretical.


Megacity Seoul

Megacity Seoul

Author: Yu-Min Joo

Publisher: Routledge

Published: 2018-12-14

Total Pages: 238

ISBN-13: 1315277999

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In Asia, there are a growing number of gigantic megacities, accompanied by a series of speculative and extravagant megaprojects. Amid the fast-paced urban and development challenges, many Asian governments have been searching for replicable and inspirational cases in Asia. South Korea and its capital city, Seoul, are among frequently referenced models. However, South Korea’s "economic miracle" in the late twentieth century has been mostly studied through an economic policy lens. This book revisits the development of South Korea by looking at its urban dimension and exploring the city of Seoul as a developmental megaproject. Offering an alternative to the focus on economic policies when it comes to explaining South Korea’s development successes, Joo looks at the urbanization that took place under the guidance of the strong developmental state. She provides empirical evidence of the "property state" at work, both complementing and supporting the developmental state. She also analyzes why and how Seoul was able to emerge as an important Asian global city and a global front-runner in terms of ambitious and pioneering urban investments, despite its relatively recent history marked by massive slums and urban poverty. This book provides an analytical framework for studying South Korea’s modern development under capitalism as a precursor to East Asian urbanism and development. It paints a comprehensive story of how cities have been politically and economically important to Korea’s development experience and are increasingly becoming a new mode of development.


Fiber

Fiber

Author: Susan Crawford

Publisher: Yale University Press

Published: 2019-01-08

Total Pages: 261

ISBN-13: 0300240643

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The world of fiber optic connections reaching neighborhoods, homes, and businesses will represent as great a change from what came before as the advent of electricity. The virtually unlimited amounts of data we’ll be able to send and receive through fiber optic connections will enable a degree of virtual presence that will radically transform health care, education, urban administration and services, agriculture, retail sales, and offices. Yet all of those transformations will pale compared with the innovations and new industries that we can’t even imagine today. In a fascinating account combining policy expertise and compelling on-the-ground reporting, Susan Crawford reveals how the giant corporations that control cable and internet access in the United States use their tremendous lobbying power to tilt the playing field against competition, holding back the infrastructure improvements necessary for the country to move forward. And she shows how a few cities and towns are fighting monopoly power to bring the next technological revolution to their communities.