Handbook of Markets and Economies

Handbook of Markets and Economies

Author: Anthony Pecotich

Publisher: M.E. Sharpe

Published: 2006

Total Pages: 736

ISBN-13: 9780765636997

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East and Southeast Asia is a vast and complex region. Its countries have a bewildering array of histories, demographics, economic structures, cultural backgrounds, and global marketing potential. This Handbook unravels the mystery. Each chapter is written by a country specialist and provides a thorough and up-to-date analysis of one of the ESEA countries. Each author follows a consistent model and covers geography and natural resources, the political system, the economic system, the social system, and the marketing environment. Complete chapters are devoted to: Australia, Brunei, Cambodia, China and Hong Kong, East Timor, Indonesia, Japan, Korea (North and South), Laos, Malaysia, Myanmar, New Zealand, Papua New Guinea, the Philippines, Singapore, Taiwan, Thailand, and Vietnam. Not just a review of current conditions, the Handbook offers prognoses for future marketing and commercial activity in each country. This definitive resource is generously illustrated with maps, figures, and tables, and includes comprehensive references and source materials for each country. It is an essential reference for students, researchers, and practitioners in the global economy.


Marketing in the Third World

Marketing in the Third World

Author: Denise Martha Johnson

Publisher: Psychology Press

Published: 1996

Total Pages: 148

ISBN-13: 9781560248309

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Also described for the reader is the unique advertising practice in Papua New Guinea known as workabaut, in which a drama troupe travels from village to village and performs live commercials.


From Modern Production to Imagined Primitive

From Modern Production to Imagined Primitive

Author: Paige West

Publisher: Duke University Press

Published: 2012-02-10

Total Pages: 335

ISBN-13: 0822351501

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West looks at the process from which coffee is grown, gathered, sorted, shipped, and served from the highlands of Papua New Guinea to coffee shops in far away places. She shows how coffee becomes a commodity, the different forms of labor involved, and the way that coffee shapes the lives and understandings of those who grow, process, export, sell and consume coffee.


Urban Food Marketing and Third World Rural Development

Urban Food Marketing and Third World Rural Development

Author: T. Scarlett Epstein

Publisher: Routledge

Published: 2019-07-19

Total Pages: 199

ISBN-13: 100012424X

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Originally published in 1982. This book explores the nature of food marketing in Third World countries. Economic development invariably involves a transition from the traditional subsistence and/or barter economics to increasing participation in cash transactions. In many less developed countries this transition has been facilitated by enterprising middlemen, who provide the link between dispersed small satellite producers and urban buyers. In spite of these developments, producer-seller markets still operate in numerous countries, particularly the newly independent Pacific island states and large parts of Africa and Asia. This book examines the phenomenon of producer-seller markets, basing the study on the situation in New Guinea. The author then uses this data to construct theoretical propositions for the marketing of various food items and examines the producer-seller market, arguing that the lack of inter-regional economic interdependence is likely to promote secessional movements, particularly in states where two or more ethnic groups exist.