Marketing, First Canadian Edition. Instructor's Manual
Author: Michael D'Amico
Publisher: J. Wiley & Sons Canada
Published: 1988
Total Pages: 593
ISBN-13: 9780471796992
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Author: Michael D'Amico
Publisher: J. Wiley & Sons Canada
Published: 1988
Total Pages: 593
ISBN-13: 9780471796992
DOWNLOAD EBOOKAuthor: Kotler, Philip
Publisher:
Published: 1983
Total Pages: 139
ISBN-13: 9780137092611
DOWNLOAD EBOOKAuthor: Henke, John W.
Publisher: Scarborough, Ont. : Prentice-Hall Canada
Published: 1985-01-01
Total Pages: 227
ISBN-13: 9780135575130
DOWNLOAD EBOOKAuthor: Allen, Gemmy Sweet
Publisher: Scarborough, Ont. : Prentice-Hall Canada
Published: 1988-01-01
Total Pages: 217
ISBN-13: 9780135586280
DOWNLOAD EBOOKAuthor: Richard J. Semenik
Publisher: Scarborough, Ont. : Nelson Canada
Published: 1995
Total Pages: 231
ISBN-13: 9780176055929
DOWNLOAD EBOOKAuthor: William J. Stanton
Publisher:
Published: 1977
Total Pages: 261
ISBN-13: 9780070826731
DOWNLOAD EBOOKAuthor: Futrell, Charles
Publisher:
Published: 1989
Total Pages:
ISBN-13: 9780075496984
DOWNLOAD EBOOKAuthor: Thomas J. Adams
Publisher: McGraw-Hill Ryerson
Published: 1985-01-01
Total Pages:
ISBN-13: 9780075489160
DOWNLOAD EBOOKAuthor: Rochelle Grayson
Publisher: John Wiley & Sons
Published: 2021-06-21
Total Pages: 386
ISBN-13: 1119713269
DOWNLOAD EBOOKTomorrow's professionals need a practical, customer-centric understanding of marketing's role in business and critical thinking skills to help their organizations succeed. Applied Marketing, 1st Canadian Edition helps students learn practical, modern marketing concepts appropriate for the principles of marketing course by applying them to the latest business scenarios of relatable brands like This Bar Saves Lives and GoPro. This comprehensive yet concise text is co-authored by Professors Rochelle Grayson and Daniel Padgett and practitioner Andrew Loos, and blends current academic theory with an agency-owner perspective to help students get an insider's look at how top businesses operate. With many Canadian specific examples created specifically for this course, students can relate concepts learned in the classroom to marketing topics and events taking place in their backyard.