El marketing de los partidos políticos
Author: José Javier Orosa González
Publisher: Erasmus Ediciones
Published: 2012-04-30
Total Pages: 111
ISBN-13: 849280680X
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Author: José Javier Orosa González
Publisher: Erasmus Ediciones
Published: 2012-04-30
Total Pages: 111
ISBN-13: 849280680X
DOWNLOAD EBOOKAuthor: Kristina Bedijs
Publisher: Walter de Gruyter GmbH & Co KG
Published: 2017-09-25
Total Pages: 583
ISBN-13: 3110395215
DOWNLOAD EBOOKThis manual provides an extensive overview of the importance and use of Romance languages in the media, both in a diachronic and synchronic perspective. Its chapters discuss language in television and the new media, the language of advertising, or special cases such as translation platforms or subtitling. Separate chapters are dedicated to minority languages and smaller varieties such as Galician and Picard, and to methodological approaches such as linguistic discourse analysis and writing process research.
Author: Rut Diamint
Publisher: Zed Books Ltd.
Published: 2015-12-15
Total Pages: 278
ISBN-13: 1783601051
DOWNLOAD EBOOKCult-of-personality or true democracy? The rise of populism worldwide, combined with the overwhelming success of leaders in Latin America, has positioned the region at the forefront of political debate. Conventional wisdom presents this trend as a handful of charismatic individuals leading an ideological challenge to liberal democracy. But can it really be that simple? Based on exclusive interviews with over three hundred politicians – former presidents, vice presidents, current party officials and hundreds more – Latin America's Leaders exposes what the Pink Tide really thinks of its presidents. Arguing that the political styles of leaders such as Hugo Chávez, Rafael Correa, Álvaro Uribe and Cristina Fernández de Kirchner are far better explained in the context of their respective countries' party systems, the authors examine political stability through the paradoxical relationship between democracy and the concentration of power in charismatic individuals. This is the definitive guide to the world's most left-wing continent.
Author: Dieter Nohlen
Publisher: OUP Oxford
Published: 2005-04-14
Total Pages: 620
ISBN-13: 0191515779
DOWNLOAD EBOOKThis two-volume work continues the series of election data handbooks published by OUP. It presents a first-ever compendium of electoral data for all 35 countries in the Americas since the introduction of universal male suffrage. Following the overall structure of the series, an initial comparative introduction on elections and electoral systems is followed by chapters on each country. Written by knowledgeable and renowned scholars, the contributions examine the evolution of constitutional and electoral arrangements and provide systematic surveys of the up-to-date electoral provisions and electoral rules. These widely differing rules exert considerable influence on party systems and political processes. Exhaustive statistics on all national elections and referendums are given in each chapter. Together with the other books of this series, Elections in the Americas is a highly reliable resource for historical and cross-national comparisons of elections and electoral systems worldwide.
Author: G K HALL
Publisher: Macmillan Reference USA
Published: 1997-07
Total Pages: 1086
ISBN-13: 9780783817644
DOWNLOAD EBOOKAuthor: Calderón Sánchez, Dulfary
Publisher: Ediciones USTA
Published: 2017-04-14
Total Pages: 121
ISBN-13: 9587820126
DOWNLOAD EBOOKEste manual surge a partir de la necesidad de profundizar en los conceptos propios del marketing político, por lo tanto reconoce la importancia que tiene una investigación de mercados, una coherencia en el discurso, una comunicación visual y todo aquello que permita establecer unas estrategias y técnicas claras al momento de competir por un cargo de elección popular. Este manual no solo permite identificar conceptualizaciones que se tienen desde las diferentes ramas académicas, sino que cuenta con elementos prácticos para el diseño de una campaña política a partir de los lineamientos que genera un buen marketing polítco.
Author: Benson Latin American Collection
Publisher:
Published: 1999
Total Pages: 946
ISBN-13:
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Publisher:
Published: 2013
Total Pages: 2422
ISBN-13:
DOWNLOAD EBOOKAuthor: University of Texas. Library. Latin American Collection
Publisher:
Published: 1969
Total Pages: 768
ISBN-13:
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