Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros
Making the Cut: 2015 Marketing Calendar for Independent Beauty Pros

Author: Elizabeth Kraus

Publisher: CreateSpace

Published: 2014-06-12

Total Pages: 34

ISBN-13: 9781500182397

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15 Month Marketing Calendar for Independent Beauty Pros - October 2014 through December 2015 by Elizabeth Kraus Hundreds of no and low-cost marketing ideas written just for independent beauty professionals (hairdressers, estheticians, technicians, booth renters, salon suite and other types of independent salon owners). The 2014-2015 Marketing Calendar for Independent Beauty Professionals is a great marketing resource for those who want to attract, engage, motivate and retain more clients in 2015! The tactics that I lay out in marketing calendars for small business, salon and spa, independent beauty professionals,and other niche industries are the same tactics that I have successfully used to increase website traffic by as much as 250% year over year, reduce the time it takes to attract qualified leads and produce book of business increases of over 60%. Get a sneak peek at what you will find in each month's layout by cutting and pasting this into your browser: 12monthsofmarketing.net/images/2015SAJan.png

Digital and Social Media Marketing
Digital and Social Media Marketing

Author: Nripendra P. Rana

Publisher: Springer Nature

Published: 2019-11-11

Total Pages: 337

ISBN-13: 3030243745

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This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Naptime with Theo and Beau
Naptime with Theo and Beau

Author: Jessica Shyba

Publisher: Macmillan

Published: 2016-02

Total Pages: 17

ISBN-13: 1250075017

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The only thing better than naptime is naptime with a friend. Theo the puppy (part-Boxer, part-Shepherd, part-Labrador, part-Sharpei) was rescued by Beau, a twenty-three-month-old toddler, and his family from an animal shelter in Santa Cruz. The two of them instantly became best friends. And every day at naptime, Theo waits for Beau to fall asleep, then curls up next to him. Theo and Beau were already a viral sensation thanks to the "unbearably adorable," "utterly charming" photos that author (Beau's mother) Jessica Shyba has been posting on her popular blogMomma's Gone City. And now, she's matched the very sweetest of them to a charming bedtime text to make a board book that is (as Alyssa Milano said of the blog) "so cute it hurts."

Floret Farm's Discovering Dahlias
Floret Farm's Discovering Dahlias

Author: Erin Benzakein

Publisher: Chronicle Books

Published: 2021-03-09

Total Pages: 229

ISBN-13: 1452181853

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A stunning guide to growing, harvesting, and arranging gorgeous dahlia blooms from celebrated farmer-florist and New York Times bestselling author Erin Benzakein, founder of Floret Flower Farm. World-renowned flower farmer and floral designer Erin Benzakein reveals all the secrets to growing, cultivating, and arranging gorgeous dahlias. These coveted floral treasures come in a dazzling range of colors, sizes, and forms, with enough variety for virtually every garden space and personal preference, making them one of the most beloved flowers for arrangements. In these pages, readers will discover: • Expert advice for planting, harvesting, and arranging garden-fresh dahlias • A simple-to-follow overview of the dahlia classification system • An A–Z guide with photos and descriptions of more than 350 varieties • Step-by-step how-to's for designing show-stopping dahlia bouquets that elevate any occasion Expert Author: Erin Benzakein's gorgeous flowers are celebrated throughout the world. Her book Floret Farm's A Year in Flowers was a New York Times bestseller and her first book, Floret Farm's Cut Flower Garden, won the American Horticultural Society Book Award. Filled with Wisdom: Overflowing with hundreds of lush photographs and invaluable advice, DISCOVERING DAHLIAS is an essential resource for gardeners and a must-have for anyone who loves flowers, including flower lovers, avid and novice gardeners, floral designers, florists, small farmers, stylists, and designers.

Upright Beasts
Upright Beasts

Author: Lincoln Michel

Publisher: Coffee House Press

Published: 2015-10-05

Total Pages: 226

ISBN-13: 1566894190

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Praise for Lincoln Michel: "Lincoln Michel is one of contemporary literary culture's greatest natural resources."—Justin Taylor, Vice Time passes unexpectedly or, perhaps, inexactly at the school. It's hard to remember what semester we are supposed to be in. Several of the clocks still operate, but they don't show the same time. The red bells, affixed in every room, erupt several times each day, yet the intervals between the disruptions wax and wane with an unknown algorithm. The windows are obscured by construction paper murals. Consequently, the sun rises and falls in complete ignorance of those of us attending the school. Many of us participated in the decorations in some lost point of childhood. A few of us still have dried glue under our fingernails. In the room I sit in now, the windows are covered with a glitter and glue reenactment of the colonization of Roanoke by Sir Walter Raleigh. Outside of the window, who knows? Children go to school long after all the teachers have disappeared, a man manages an apartment complex of attempted suicides, and a couple navigates their relationship in the midst of a zombie attack. In these short stories, we are the upright beasts, doing battle with our darker, weirder impulses as the world collapses around us. Lincoln Michel's work has appeared in BOMB, Oxford American, Tin House, the Believer, the Paris Review Daily, and elsewhere. A founding editor of the literary magazine Gigantic, Michel also serves as an online editor for Electric Literature.

The IngramSpark Guide to Independent Publishing, Revised Edition
The IngramSpark Guide to Independent Publishing, Revised Edition

Author: Brendan Clark

Publisher: Graphic Arts Books

Published: 2018-05-01

Total Pages: 119

ISBN-13: 1513261495

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Self-publishing can be daunting if you don’t know where to start. That’s where IngramSpark comes in, providing you with the easiest way to self-publish your book with affordable, high-quality book production and distribution to thousands of retailers worldwide. For those who have a manuscript ready but no idea how to get it out into the world, this newly updated edition of The IngramSpark Guide walks you through the book production process from start to finish: from editing, designing, printing, and marketing your manuscript to other abundant services IngramSpark offers to independent authors everywhere. You’ll learn how to enhance the visibility of your book through metadata tips, get the most out of your publishing budget, convert your physical book into digital e-book form, efficiently fulfill orders for your book, and generate buzz beyond your local community of acquaintances. This guidebook is not just a manual for utilizing IngramSpark but also a crash course in the intricacies of becoming a successful independently published author.

School, Family, and Community Partnerships
School, Family, and Community Partnerships

Author: Joyce L. Epstein

Publisher: Corwin Press

Published: 2018-07-19

Total Pages: 508

ISBN-13: 1483320014

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Strengthen programs of family and community engagement to promote equity and increase student success! When schools, families, and communities collaborate and share responsibility for students′ education, more students succeed in school. Based on 30 years of research and fieldwork, the fourth edition of the bestseller School, Family, and Community Partnerships: Your Handbook for Action, presents tools and guidelines to help develop more effective and more equitable programs of family and community engagement. Written by a team of well-known experts, it provides a theory and framework of six types of involvement for action; up-to-date research on school, family, and community collaboration; and new materials for professional development and on-going technical assistance. Readers also will find: Examples of best practices on the six types of involvement from preschools, and elementary, middle, and high schools Checklists, templates, and evaluations to plan goal-linked partnership programs and assess progress CD-ROM with slides and notes for two presentations: A new awareness session to orient colleagues on the major components of a research-based partnership program, and a full One-Day Team Training Workshop to prepare school teams to develop their partnership programs. As a foundational text, this handbook demonstrates a proven approach to implement and sustain inclusive, goal-linked programs of partnership. It shows how a good partnership program is an essential component of good school organization and school improvement for student success. This book will help every district and all schools strengthen and continually improve their programs of family and community engagement.

The Coding Manual for Qualitative Researchers
The Coding Manual for Qualitative Researchers

Author: Johnny Saldana

Publisher: SAGE

Published: 2009-02-19

Total Pages: 282

ISBN-13: 1446200124

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The Coding Manual for Qualitative Researchers is unique in providing, in one volume, an in-depth guide to each of the multiple approaches available for coding qualitative data. In total, 29 different approaches to coding are covered, ranging in complexity from beginner to advanced level and covering the full range of types of qualitative data from interview transcripts to field notes. For each approach profiled, Johnny Saldaña discusses the method’s origins in the professional literature, a description of the method, recommendations for practical applications, and a clearly illustrated example.

Importing Into the United States
Importing Into the United States

Author: U. S. Customs and Border Protection

Publisher:

Published: 2015-10-12

Total Pages: 0

ISBN-13: 9781304100061

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Explains process of importing goods into the U.S., including informed compliance, invoices, duty assessments, classification and value, marking requirements, etc.

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

Author: Joe Pulizzi

Publisher: McGraw Hill Professional

Published: 2013-09-27

Total Pages: 368

ISBN-13: 0071819916

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Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and “stories” tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability. Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.