Make an Impact with your Written English is an invaluable guide that focuses on writing English for international business for sales, PR, presentations, reports, minutes, manuals and the web etc.
Make an Impact with your Written English deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons, whatever the target audience. It focuses on writing English as a key business tool and how clear, concise messages are a must in international business today. Yet the fewer words you use, the more important it is to get them right. So the book focuses on word power: to promote and sell your messages - as well as 'brand you' and your organizational brand. An essential read, full of invaluable advice and checklists for native and non-native English writers who need to brush up their skills in writing English for sales, PR, presentations, reports, minutes, manuals and the web etc.
Written in short, accessible sections, this book explains the basics of writing good English. It includes punctuation, sentence construction and spelling. You will learn how to adopt different tasks, such as writing a report, essay or short story. There are also chapters on letter writing, filling in forms and constructing job applications.
Perfect Written English is an indispensable guide to mastering grammar and improving your writing style. Written by Chris West, a professional author and writing consultant, it tells you everything you need to know about writing fluently and convincingly, from the correct way to use commas to the most persuasive structure for an argument. With helpful tips on avoiding common mistakes and practical sections on writing everything from personal webpages to corporate sales reports, Perfect Written English has all you need to make sure you get your message across elegantly and effectively. The Perfect series is a range of practical guides that give clear and straightforward advice on everything from getting your first job to choosing your baby's name. Written by experienced authors offering tried-and-tested tips, each book contains all you need to get it right first time.
In Alphabet to Email Naomi Baron takes us on a fascinating and often entertaining journey through the history of the English language, showing how technology - especially email - is gradually stripping language of its formality. Drawing together strands of thinking about writing, speech, pedagogy, technology, and globalization, Naomi Baron explores the ever-changing relationship between speech and writing and considers the implications of current language trends on the future of written English. Alphabet to Email will appeal to anyone who is curious about how the English language has changed over the centuries and where it might be going.
"The late Lasch, college history professor and the author of The Culture of Narcissism (1979), among other seminal works, so despaired of his graduate students' writing that he began to compile a list of common compositional errors. This list soon evolved into a full-fledged writing guide. . . . Lasch's wry, distinctive voice is evident throughout."—Joanne Wilkinson, Booklist
Sharpen your English language skills through readings about its speakers' daily lives and culture Better Reading English offers you entertaining, "real world" texts to help you understand and learn more English vocabulary and phrases. Each chapter features articles that cover a specific topic, such as cuisine, music, sports, film and theater, art, the family, today's lifestyle, or politics and history. Along the way, you will find instruction and exercises to help develop improved reading speed, comprehension, and vocabulary. The articles become gradually more difficult as you proceed through the book to keep you challenged and engaged. Better Reading English is an easy, engaging way to boost your language skills and learn more about the language and its speakers as you go.
George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Politics and the English Language, the second in the Orwell’s Essays series, Orwell takes aim at the language used in politics, which, he says, ‘is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind’. In an age where the language used in politics is constantly under the microscope, Orwell’s Politics and the English Language is just as relevant today, and gives the reader a vital understanding of the tactics at play. 'A writer who can – and must – be rediscovered with every age.' — Irish Times
Cover -- Half Title Page -- Title Page -- Copyright Page -- Original Title Page -- Original Copyright Page -- Contents -- Acknowledgements -- Terminology and Abbreviations -- Part One -- 1 Introduction -- 2 The Status of Writing in ELT -- 3 What is Writing Like? -- 4 Types of Writing: Institutional and Personal -- 5 Conclusion: Implications for Teaching Writing -- Part Two -- 6 Types of Writing Exercises: False Cues -- 7 Good Cues: Bad Results -- 8 Reporting Past Events: Narrative -- 9 Describing Objects -- 10 Describing People -- 11 Describing Places -- 12 Describing Processes -- 13 Comparing and Recommending -- 14 Questions and Answers -- 15 Dictation and Writing -- 16 Integrating Reading, Speaking, Listening and Writing -- 17 Correcting Written Work -- 18 Summary -- References