LOGO Theory

LOGO Theory

Author: A Michael Shumate

Publisher:

Published: 2016-06-07

Total Pages: 156

ISBN-13: 9780973933321

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A book that reveals the principles behind enduring branding design, principles that transcend fad and fashion.


Logo

Logo

Author: D Lamont Johnson

Publisher: CRC Press

Published: 1997-12-30

Total Pages: 232

ISBN-13: 9780789003744

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In Logo: A Retrospective, you?ll look back and see why attempts to teach Logo in American schools failed the first time it was introduced, and you?ll learn what you can do so educators don?t make the same mistake again. You?ll explore how teachers can sidestep the all-too-familiar cycle of zealous overselling, eventual disappointment, backlash, and abandonment that undermined Logo?s first appearance in American school curricula. Of particular interest to teachers, parents, computer programmers, and members of the general public, Logo: A Retrospective, thoroughly and more accurately outlines Logo?s philosophical and theoretical framework and shows you how you can play a part in the current Logo renaissance already thriving in Australia, Latin America, and Europe. Specifically, this book contains: a decade?s worth of scholarly research on Logo information concerning Logo?s future and evolution strategies for handling student autonomy and teacher intervention recent software design data and feedback for learning Logo new research on computer programming?s effects on children?s cognitive development Without a doubt, computers and other electronic media will be a vital source of learning in the classrooms of the future. The development of powerful new versions of the Logo language, such as MicroWorlds, is welcome evidence that Logo?s popularity is on the rise. So put the past behind you. Read Logo: A Retrospective, and see what?s presently giving schoolchildren all over the world a fresh headstart at their classroom computer terminals.


Theory of gontierism Vol 1

Theory of gontierism Vol 1

Author: Darrell Gontier

Publisher: Lulu.com

Published: 2012-07-08

Total Pages: 135

ISBN-13: 0620540842

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Darrells Theory of numbers and numerology. completely different!!!


Logo

Logo

Author: Dennis O. Harper

Publisher: Thomson Brooks/Cole

Published: 1989

Total Pages: 444

ISBN-13:

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TRACTATUS LOGO-PHILOSOPHICUS

TRACTATUS LOGO-PHILOSOPHICUS

Author: Walter A. Koch

Publisher: BoD – Books on Demand

Published: 2009

Total Pages: 198

ISBN-13: 3839155223

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A new form of Protophysics discerns clues to a deeper form of reality: it lies before, after, beyond, and within the more familiar universe, which is described by mainstream physics. "Tractatus" is a philosophic approach; it tries to give the preliminary outlines for a corresponding "Philosophy in a New Key". It delineates an infinite "megaverse", which seems weird at first sight and comforting at the same time. Seemingly incompatible realms of experience such as "The Structure of the Megaverse", "The Frames for Unfolding and Evolution", "The Role of Cognition and Emotion in the Universe", "The Universality of Love", "The Reality of Prayer and God", "The Roots of Logic and Logos" fall into place: they appear to join in a harmonious whole. The New Philosophy relies on "biperspectivism" as the deepest structure in the Megaverse and in the human mind. Biperspectivism has many forms and names: "Energy vs. Information" is one of them. (Schopenhauer's "Wille und Vorstellung" is but an echo of it all.) In the view of this philosophy, a New Physics spontaneously begets a new METAphysics


Design Theory ’88

Design Theory ’88

Author: Sandra L. Newsome

Publisher: Springer Science & Business Media

Published: 2013-03-07

Total Pages: 349

ISBN-13: 1461236460

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In 1984, Nam Sub, who was then the Assistant Director for Engineering at the National Science Foundation (NSF), created the Design Theory and Methodology Program. Among his goals in creating this program were to develop a science of engineering design and to establish design as an accepted field of engineering research. From 1984 to 1986 this program was directed by Susan Finger; from 1986 to the present Jack Dixon has been the director. The program itself has covered a broad range of disciplines, from chemical engineering to architecture, and a broad range of research paradigms, from psychological experiments to mathematical models. The present volume is based on the second NSF Grantee Workshop on Design Theory and Methodology, called Design Theory '88, which was held June 2-5, 1988 at Rensselaer Polytechnic Institute in Troy, NY, USA. It is, however, not strictly a proceedings since it includes some material that was not presented at a the Workshop and since it omits some papers and discussions that were presented at the Workshop. At the Workshop, invited speakers presented overviews of six different research areas based on summaries submitted in advance by the grantees of the Design Theory and Methodology Program. Since most of the speakers were not supported under the NSF program they brought fresh views to it. The other papers in this book were submitted directly to this volume and were not presented at the Workshop.


Logo Design Love

Logo Design Love

Author: David Airey

Publisher: New Riders

Published: 2009-12-20

Total Pages: 218

ISBN-13: 0321702727

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There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: Why one logo is more effective than another How to create their own iconic designs What sets some designers above the rest Best practices for working with clients 25 practical design tips for creating logos that last


Persuasive Imagery

Persuasive Imagery

Author: Linda M. Scott

Publisher: Routledge

Published: 2003-04-02

Total Pages: 470

ISBN-13: 1135635684

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This volume synthesizes and advances existing knowledge of consumer response to visuals. Representing an interdisciplinary perspective, contributors include scholars from the disciplines of communication, psychology, and marketing. The book begins with an overview section intended to situate the reader in the discourse. The overview describes the state of knowledge in both academic research and actual practice, and provides concrete sources for scholars to pursue. Written in a non-technical language, this volume is divided into four sections: Image and Response - illustrates the difficulty encountered even in investigating the basic influences, processes, and effects of "mere exposure" to imagery. Image and Word - presents instances in which the line between words and pictures is blurred, such as the corporate logo which is often pictorial in nature but communicates on an abstract level usually attributed to words. Image and the Ad - contributes to our appreciation for the exquisite variations among advertising texts and the resultant variability in response, not only to different ads but among different viewers of the same ad. Image and Object - carries the inquiry of visual response over the bridge toward object interaction. Having traveled a path that has gone from the precise working of the brain in processing visual stimuli all the way to the history of classical architecture, readers of this volume will have a new respect for the complexity of human visual response and the research that is trying to explain it. It will be of interest to those involved in consumer behavior, consumer psychology, advertising, marketing, and visual communication.


ICT and Primary Mathematics

ICT and Primary Mathematics

Author: Nick Easingwood

Publisher: Routledge

Published: 2004-07-23

Total Pages: 215

ISBN-13: 1134201923

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This book, written for practising teachers and student teachers, will demonstrate how ICT can be used to develop and enhance investigative primary mathematics.