Prince John Magruder

Prince John Magruder

Author: Paul D. Casdorph

Publisher: John Wiley & Sons, Incorporated

Published: 1996-10-16

Total Pages: 836

ISBN-13:

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His life and campaigns.


Tangled Goods

Tangled Goods

Author: Iddo Tavory

Publisher: University of Chicago Press

Published: 2022-06-24

Total Pages: 210

ISBN-13: 0226820173

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A novel investigation of pro bono marketing and the relationship between goods, exploring the complex moral dimensions of philanthropic advertising. The advertising industry may seem like one of the most craven manifestations of capitalism, turning consumption into a virtue. In Tangled Goods, authors Iddo Tavory, Sonia Prelat, and Shelly Ronen consider an important dimension of the advertising industry that appears to depart from the industry’s consumerist foundations: pro bono ad campaigns. Why is an industry known for biting cynicism and cutthroat competition also an industry in which people dedicate time and effort to “doing good”? Interviewing over seventy advertising professionals and managers, the authors trace the complicated meanings of the good in these pro bono projects. Doing something altruistic, they show, often helps employees feel more at ease working for big pharma or corporate banks. Often these projects afford them greater creative leeway than they normally have, as well as the potential for greater recognition. While the authors uncover different motivations behind pro bono work, they are more interested in considering how various notions of the good shift, with different motivations and benefits rising to the surface at different moments. This book sheds new light on how goodness and prestige interact with personal and altruistic motivations to produce value for individuals and institutions and produces a novel theory of the relationship among goods: one of the most fraught questions in sociological theory.


Capital Campaigns

Capital Campaigns

Author: Andrea Kihlstedt

Publisher: Jones & Bartlett Learning

Published: 2010

Total Pages: 439

ISBN-13: 0763758310

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CD-ROM contains: resources (charts, graphs, and checklists) and campaign samples.


My Life in Advertising

My Life in Advertising

Author: Claude C. Hopkins

Publisher: Laurus

Published: 1917

Total Pages: 230

ISBN-13:

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This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive interest. The chief object behind every episode is to offer helpful suggestions to those who will follow me. And to save them some of the midnight groping which I did. One night in Los Angeles I told this story to Ben Hampton, writer, publisher, and advertising man. He listened for hours without interruption, because he saw in this career so much of value to beginners. He never rested until he had my promise to set down the story for publication. He was right. Any man who by a lifetime of excessive application learns more about anything than others owes a statement to successors. The results of research should be recorded. Every pioneer should blaze his trail. That is all I have tried to do. When this autobiography was announced as a serial many letters of protest came to me. Some of them came from the heads of big businesses which I had served. Behind them appeared the fear that I would claim excessive credit to the hurt of others' pride. I rewrote some of the chapters to eliminate every possible cause for such apprehensions.


Admiral Satan

Admiral Satan

Author: Roderick Cavaliero

Publisher: I.B. Tauris

Published: 1994-12-31

Total Pages: 348

ISBN-13:

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Nelson admired him. Marie-Antoinette counted him among France's national heroes. The exiled Napoleon sighed for what might have been had his own navy been commanded by someone of like calibre. His lascar sailors feared him as much as they admired him, and nicknamed him 'Admiral Satan'. In an age of remarkable characters, Pierre-Andre de Suffren Saint Tropez, the Bailli de Suffren, was one of the most remarkable: eccentric, irascible, slovenly, gluttonous, possessed of furious energy and lust for battle. He was also the most daring, innovative tactician in France's pre-revolutionary navy."" ""Suffren began his naval career in the service of the Knights of Malta, protecting the Order's shipping against the corsairs of the Barbary coast. Then began the long, slow climb through the ranks of the pre-revolutionary French navy, during which he saw action in the West Indies, ran the blockade during the American war of independence, and was twice taken prisoner by the British, whom he hated ever after."" ""When at last he achieved independent command, this hatred fuelled his determination to beat the British in the Indian Ocean. At stake was France's alliance with Haidar Ali, the shrewd and battle-scarred Nawab of Mysore, and hence control of southern India. Suffren brought all his tactical brilliance and radical innovation to bear: his opponent, the indomitable Admiral Sir Edward Hughes, was no less determined, and the resulting campaign was as fierce as it was evenly balanced, ending only with the declaration of peace in 1783. Suffren returned to France, to be feted and feasted by nobility and populace alike. He ended his life there, having acquired honours and avoirdupois in more or less equal measure."" ""Roderick Cavaliero's is the first English-language biography of this extraordinary man. It is a vivid portrait of an individual and his world, with sharply drawn descriptions of people, places and events - and, of course, the sea battles, with their mingled excitement and danger. Above all, Suffren himself comes to life, with his immense vitality, his volcanic rages, his eccentricities and his matchless understanding of war in his chosen element, the sea.


Life After Reform

Life After Reform

Author: Michael J. Malbin

Publisher: Rowman & Littlefield

Published: 2003

Total Pages: 244

ISBN-13: 9780742528338

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Life After Reform is the first serious and dispassionate book about how politics will change under the Bipartisan Campaign Reform Act. It will quickly be seen as an essential tool for understanding the 2004 election. But its sophisticated and original framework for understanding change will also make it important well beyond a specific election, and long after reform debates have shifted to new questions. Visit our website for sample chapters!


Swamp Fox

Swamp Fox

Author: Dr. Robert D. Bass

Publisher: Pickle Partners Publishing

Published: 2017-07-11

Total Pages: 398

ISBN-13: 178720619X

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One of the most fascinating figures of the American Revolution, General Francis Marion slipped in and out of the Carolina swamps to strike sudden, devastating blows against the British. Cutting through the Swamp Fox legend, Robert D. Bass has arrived at a realistic and fascinating appraisal of this military genius with this 1959 literary work. “[A] close but spirited chronology of the raids and routs [General Francis Marion] led against the British. A humane man, a dedicated soldier with a devotion to duty and a worship of liberty, [he] was also a taciturn, moody and introverted character. With an intuitive sense of strategy, particularly that of the swift advance and the rapid retreat, he became a sound and savage fighter [...] rose from the ranks as an unknown captain to become a Brigadier General. Here, bivouac by bivouac, are the lashes and the sieges in which he engaged; the daring rescue of 150 Rebel prisoners from Sumter’s house; the bedevilment and the destruction of the British is small diversionary actions; and the indefatigable endurance of that gaunt, ill-kempt, gallant fighter who became a nemesis to Cornwallis and the entire British Army....”—Kirkus Review


The Sword of Allah

The Sword of Allah

Author: Ibn Kathir

Publisher: Books.Dar-Salam.Org

Published: 2017-10-18

Total Pages: 310

ISBN-13: 9781948117272

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The Sword of Allah: Khalid Bin Al-Waleed, His Life and Campaigns Khalid bin Al-Waleed was one of the greatest generals in history, and one of the greatest heroes of history. Besides him, Genghis Khan was the only other general to remain undefeated in his entire military life. Khalid was sent to the Persian Empire with an army consisting of 18,000 volunteers to conquer the richest province of the Persian empire, Euphrates region of lower Mesopotamia, (present day Iraq). Khalid entered lower Mesopotamia with this force. He won quick victories in four consecutive battles: the Battle of Chains, fought in April 633; the Battle of River, fought in the third week of April 633; the Battle of Walaja, fought in May 633 (where he successfully used a double envelopment manoeuvre), and Battle of Ullais, fought in the mid-May 633. In the last week of May 633, al-Hira, the regional capital city of lower Mesopotamia, fell to Khalid. The inhabitants were given peace on the terms of annual payment of jizya (tribute) and agreed to provide intelligence for Muslims. After resting his armies, in June 633, Khalid laid siege to Anbar which despite fierce resistance fell in July 633 as a result of the siege imposed on the town. Khalid then moved towards the south, and captured Ein ul Tamr in the last week of July, 633.


Compassion (&) Conviction

Compassion (&) Conviction

Author: Justin Giboney

Publisher: InterVarsity Press

Published: 2020-07-21

Total Pages: 165

ISBN-13: 0830848118

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Have you ever felt too progressive for conservatives, but too conservative for progressives? It's easy for faithful Christians to grow disillusioned with civic engagement or fall into tribal extremes. Representing the AND Campaign, the authors of this book lay out the biblical case for political engagement and help Christians navigate the complex world of politics with integrity.