Le plan de communication - 5e éd.

Le plan de communication - 5e éd.

Author: Thierry Libaert

Publisher: Dunod

Published: 2017-03-29

Total Pages: 288

ISBN-13: 2100764152

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Le plan est le pivot central de la communication de l’entreprise : il en indique les objectifs, définit les messages, sélectionne les cibles, délimite les moyens. Pratique et didactique, cet ouvrage constitue un guide d’élaboration du plan de communication. Comment rédiger un plan de communication ? Comment le faire reconnaître dans l’entreprise ? Comment le piloter et le mettre en oeuvre ? Cette 5e édition, entièrement actualisée, propose des conseils, des avis d’experts et des modèles de plans de communication thématiques : interne, financière, de crise, de développement durable... Elle est accompagnée de compléments en ligne offrant des outils supplémentaires pour concevoir efficacement un plan de communication.


Weather and Climate Risk Communication

Weather and Climate Risk Communication

Author: Bernard Motulsky

Publisher: PUQ

Published: 2018-09-06T00:00:00-04:00

Total Pages: 223

ISBN-13: 2760547582

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We are all exposed to meteorological and climate risks that impact our daily lives to some degree. The purpose of this book is to convey the role of communications in risk management. It deals with risk communication concepts, the actual practice of communications, communicating in a digital environment, and the overall repercussions.


Le plan de communication - 6e éd.

Le plan de communication - 6e éd.

Author: Thierry Libaert

Publisher: Dunod

Published: 2023-09-13

Total Pages: 297

ISBN-13: 2100863428

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Le plan est le pivot central de la communication de l’entreprise : il en indique les objectifs, définit les messages, sélectionne les cibles, délimite les moyens. Pratique et didactique, cet ouvrage constitue un guide d’élaboration du plan de communication. Comment rédiger un plan de communication ? Comment le faire reconnaître dans l’entreprise ? Comment le piloter et le mettre en oeuvre ? Cette 6e édition, entièrement actualisée, propose des conseils, des avis d’experts (directeurs de la communication d'EDF, de Lactalis, de JC Decaux) et des modèles de plans de communication thématiques : interne, financière, de crise, de développement durable... Elle insiste davantage sur l'imprévisibilité à prendre en compte lors de l'élaboration du plan (référence aux plans de communication chamboulés par la crise covid et la guerre en Ukraine) et la place plus importante des outils numériques dans les plans de communication. Elle est accompagnée de compléments en ligne offrant des outils supplémentaires pour concevoir efficacement un plan de communication.


Le Corbusier & Pierre Jeanneret - Restoration of the Clarté Building, Geneva

Le Corbusier & Pierre Jeanneret - Restoration of the Clarté Building, Geneva

Author: Office du patrimoine et des sites

Publisher: Birkhäuser

Published: 2016-10-24

Total Pages: 176

ISBN-13: 3035607591

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The book describes the story of Clarté, Le Corbusier’s first apartment building, continuing the narrative into the 21st century. The steel skeleton building completed in Geneva in 1930/1932 is a prototype of the Moderne style and a precursor of the Unité d’Habitation. The building was neglected for many decades and not listed as a historic building until the 1990s. In 2007 the external envelope was repaired as the first step, followed by refurbishment of the interior, in which building preservation requirements were taken into account in an exemplary manner. The building log book by the architects and structural engineers is illustrated with numerous new and historic drawings and photographs, and has been supplemented with an account of the building’s history. The renovated building is presented in large photographs.


AP French Language and Culture with Online Practice Tests & Audio

AP French Language and Culture with Online Practice Tests & Audio

Author: Eliane Kurbegov

Publisher: Simon and Schuster

Published: 2020-08-11

Total Pages: 361

ISBN-13: 1506272037

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Always study with the most up-to-date prep! Look for AP French Language and Culture Premium, ISBN 9781506283937, on sale July 5, 2022. Publisher's Note: Products purchased from third-party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitles included with the product.


Time and Frequency Representation of Signals and Systems

Time and Frequency Representation of Signals and Systems

Author: G. Longo

Publisher: Springer

Published: 2014-05-04

Total Pages: 180

ISBN-13: 3709126207

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The concept of time and frequency representation of signals dates back to the first notation for music. From a mathematical viewpoint we can associate the time function to its Fourier transform. This book introduces a useful representation of signals simultaneously in time and frequency.