What Kids Buy and Why

What Kids Buy and Why

Author: Daniel Acuff

Publisher: Simon and Schuster

Published: 2010-06-15

Total Pages: 232

ISBN-13: 1451603177

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If you're in the business of marketing or developing products and programs for kids, What Kids Buy and Why belongs in your office. How can you create outstanding products and programs that will win in the marketplace and in the hearts of kids and parents? Dan S. Acuff and Robert H. Reiher have invented a development and marketing process called Youth Market Systems that puts the needs, abilities, and interests of kids first. This system makes sure you won't miss the mark whether you're trying to reach young children or teens, boys or girls, or whether you're selling toys, sports equipment, snacks, school supplies, or software. Based on the latest child development research, What Kids Buy and Why is chock-full of provocative information about the cognitive, emotional, and social needs of each age group. This book tells you among other things--why 3-through-7-year-olds love things that transform, why 8-through-12-year-olds love to collect stuff, how the play patterns of boys and girls differ, and why kids of all ages love slapstick.What Kids Buy and Why is the result of Acuff and Reiher's almost twenty years of consulting with high-profile clients including Johnson & Johnson, Nike, Microsoft, Nestle, Tyco, Disney, Pepsi, Warner Brothers, LucasFilm, Amblin/Spielberg, Mattel, Hasbro, Kraft, Coca-Cola, Quaker Oats, General Mills, Broderbund, Bandai, Sega, ABC, CBS, I-HOP, Domino's, Hardee's, and Kellogg's. Special features include: an innovative matrix for speedy, accurate product analysis and program development a clear, step-by-step process for making decisions that increase your product's appeal to kids tools and techniques for creating characters that kids love Here is the complete one-stop tool for understanding what children of all ages want to buy.


Street Kids

Street Kids

Author: Kristina E. Gibson

Publisher: NYU Press

Published: 2011-05-09

Total Pages: 264

ISBN-13: 0814732895

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Street outreach workers comb public places such as parks, vacant lots, and abandoned waterfronts to search for young people who are living out in public spaces, if not always in the public eye. Street Kids opens a window to the largely hidden world of street youth, drawing on their detailed and compelling narratives to give new insight into the experiences of youth homelessness and youth outreach. Kristina Gibson argues that the enforcement of quality of life ordinances in New York City has spurred hyper-mobility amongst the city’s street youth population and has serious implications for social work with homeless youth. Youth in motion have become socially invisible and marginalized from public spaces where social workers traditionally contact them, jeopardizing their access to the already limited opportunities to escape street life. The culmination of a multi-year ethnographic investigation into the lives of street outreach workers and ‘their kids’ on the streets of New York City, Street Kids illustrates the critical role that public space regulations and policing play in shaping the experience of youth homelessness and the effectiveness of street outreach.


The "dot Kids" Internet Domain

The

Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications and the Internet

Publisher:

Published: 2004

Total Pages: 56

ISBN-13:

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"At its heart, .kids is like the children's section of the library, a place where parents can send their kids and know that they will be protected from the inappropriate material which is otherwise abundant through the entire World Wide Web. .kids is also a place where kids can play and learn online without having to worry about online predators who lurk in the dark shadows of chat rooms"--Page 1


The Anxiety Cure for Kids

The Anxiety Cure for Kids

Author: Elizabeth DuPont Spencer

Publisher: John Wiley & Sons

Published: 2003-09-10

Total Pages: 242

ISBN-13: 0471475491

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A comforting, practical guide to helping your child deal with anxiety Fear, worry, stomach pains, self-doubt-- these are all classic symptoms of anxiety in children and teenagers. Anxiety affects both boys and girls, regardless of age, size, intelligence, or family specifics. And the only way your family can be free of anxiety is to confront it every time it appears. This book will show you how. The bestselling authors of The Anxiety Cure present a reassuring guide to help adults and children understand the way anxiety works. Using characters such as the Dragon and the Wizard, The Anxiety Cure for Kids explains how to overcome the negative impacts of anxiety and turn anxiety into a positive opportunity for the whole family. It outlines specific action steps to regain full control of your anxious child's life. You'll learn how to communicate effectively with your child, help him or her confront fear, and boost your child's feelings of accomplishment and self-esteem. The book also includes helpful advice for anyone who works with anxious children, such as teachers, coaches, therapists, and school nurses. The plentiful exercises and tips reveal how to: * Recognize the symptoms of anxiety in your child * Evaluate your child's need for medication and/or therapy * Utilize a journal to gain a clear perspective * Assess the role of your family in anxiety disorders * Set goals for the future-- including what to do if anxiety returns Overcoming anxiety in children takes time and persistence-- but it can be done. By making changes little by little, your child can get well and stay well. The lessons in The Anxiety Cure for Kids have helped many children break free from anxiety and, with your family's help, your child will too.


Raising a Kid Who Can

Raising a Kid Who Can

Author: Catherine McCarthy

Publisher: Workman Publishing Company

Published: 2023-09-12

Total Pages: 289

ISBN-13: 1523525487

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Three mental health professionals cut through the "parenting advice" noise with this accessible, easy-to-skim book filled with actionable strategies and tips to build a child's capacity to thrive where they are planted, in good times and bad. It’s time to parent smarter, not harder. Filled with scientifically based and eminently actionable advice and strategies, Raising a Kid Who Can boils down the ten essential things that every child needs to thrive so that parents can stop drowning in information and get to the business of raising healthier, happier humans. Written by three mental health professionals who work with families, organized for easy skimming, and designed to be useful at any stage in a child’s life, the book devotes one short, impactful chapter per principle, including Resilience, Attention and Self-Control, Psychological Flexibility, Self-Motivation, Compassion and Gratitude. The result is a new approach to a parenting guide, one that takes a wholistic approach to nurturing a child’s development and help parents get right to the information they need, when they need it.


The New Art of Raising Happy Kids

The New Art of Raising Happy Kids

Author: Alyssa Shaffer

Publisher: Centennial Books

Published: 2020-07-14

Total Pages: 98

ISBN-13: 1951274288

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Each day brings new tests and challenges - and incredible happiness as we watch our children grow from helpless newborn to independent teen. "THE ART OF RAISING HAPPY KIDS" can't provide all the answers, but it can help resolve some often biggest issues facing parents, from coping with the sniffles to navigating social media. Whether you're cradling an infant or getting ready to send you child off to college, the most important things is to enjoy the ride! Every parent wants their child to be happy, healthy and well adjusted. But in an ever-changing world, how do we do just that? In this book, experts in child development, pediatrics, psychology and social work provide simple, straightforward advice on how to help your child grow up to be a strong, caring individual. It includes information on what it takes to keep a child healthy, including the newest research on nutrition, sleep, exercise and development. It illustrates how to build strong family ties, including bolstering emotional intelligence, effective communication strategies, and why it’s okay to let your child occasionally fail. Plus: Advice on navigating the world at large, from finding a balance with social media to coping with bullies and overcoming depression. Finally, developmental guidelines for every age, from newborns to teens, help the reader navigate the changes a child will face. Parenting can be a challenge, and this book is here to make the journey a little bit easier.


The Everything Kids' Gross Jokes Book

The Everything Kids' Gross Jokes Book

Author: Aileen Weintraub

Publisher: Simon and Schuster

Published: 2005-09-01

Total Pages: 266

ISBN-13: 1440523630

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Guaranteed to make you gag! If you're up for some side-splitting and stomach-churning laughs, grab The Everything KIDS' Gross Jokes Book as fast as you can! It's packed with hundreds of one-liners and knock-knocks to make you turn green! Make your way through sick sections such as: The Gross-Store There's Grime in My Slime! Everybody Oozes Who Among Us Is a Fungus? Dead Fly Pie Chock full of puzzles, games, and activities, The Everything KIDS' Gross Jokes Book scores a perfect 10 on the Gross-o-meter! Knock Knock Who's there Consumption Consumption who? Consumption be done about the foul odor in here? Why did the bacteria cross the playground? To get to the other slide. Why was the cross-eyed teacher so upset? He couldn't control his pupils.


The 5 Simple Truths of Raising Kids

The 5 Simple Truths of Raising Kids

Author: R. Bradley Snyder

Publisher: Demos Medical Publishing

Published: 2012-10-09

Total Pages: 193

ISBN-13: 1617051292

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Raising pre-teens and teenagers doesnít have to be hard. In fact, if you only know five essential truths about why kids do what they do, youíre on your way to becoming a smarter, happier, and more sane parent. Brad Snyder is an expert in adolescent behavior and has years of experience decoding the messages that parents donít get. Heís surveyed over 100,000 children and adolescents, and has interviewed close to 4,000 in group and one-on-one sessions. In spite of what you see on tv, kids these days are not more violent, more sexual, or more in danger than you once were. Kids are kids. With The 5 Simple Truths of Raising Kids, youíll: Learn some secrets of tween and teen communication Find out what exactly your kid is doing all day and why Make rules that make sense for the whole family, without building resentment Learn the truth about kids and social networking, texting, and bullying Become a parent your children respect, but not one they hate or fear


Kiplinger's Personal Finance

Kiplinger's Personal Finance

Author:

Publisher:

Published: 1999-08

Total Pages: 188

ISBN-13:

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The most trustworthy source of information available today on savings and investments, taxes, money management, home ownership and many other personal finance topics.