INTRODUCTION TO MEETINGS, INCENTIVES, CONFERENCES AND EVENTS MANAGEMENT (MICE)
Author: Zenaida Lansangan-Cruz, PhD
Publisher:
Published: 2020
Total Pages: 0
ISBN-13: 9786210403848
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Author: Zenaida Lansangan-Cruz, PhD
Publisher:
Published: 2020
Total Pages: 0
ISBN-13: 9786210403848
DOWNLOAD EBOOKAuthor: Wallace Lindsay
Publisher:
Published: 2023
Total Pages: 0
ISBN-13: 9781645328315
DOWNLOAD EBOOKAuthor: George G. Fenich
Publisher: Pearson Higher Ed
Published: 2013-08-27
Total Pages: 361
ISBN-13: 129203422X
DOWNLOAD EBOOKFor courses in Meeting, Event, Exposition and Convention Planning and Management. The Meetings,Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text’s topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.
Author: George G. Fenich
Publisher:
Published: 2014-11-20
Total Pages: 240
ISBN-13: 9781292071749
DOWNLOAD EBOOKAuthor: George G. Fenich
Publisher: Prentice Hall
Published: 2014-01-07
Total Pages: 0
ISBN-13: 9780132610438
DOWNLOAD EBOOKThis is a modern guide to planning successful events. It focuses on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference.
Author: George G. Fenich
Publisher:
Published: 2018
Total Pages: 368
ISBN-13: 9780134735900
DOWNLOAD EBOOKFor courses in events and convention management. The most thorough, up-to-date text on the MEEC industry Meetings, Expositions, Events, and Conventions: An Introduction to the Industry gives a comprehensive overview of the burgeoning field of planning and producing MEEC - meetings, expositions, events, and conventions. The text is a collection of contributions and selections from some of the industry's most notable educators and practitioners. It features case studies and vignettes relating the material to careers within varied segments of the field, along with discussions of new trends. Full of updated material and statistics, the 5th edition reflects feedback from adopters and reviewers to improve upon the previous edition.
Author: Ph.D., George G Fenich
Publisher:
Published: 2015-09-14
Total Pages: 320
ISBN-13: 9781292093765
DOWNLOAD EBOOKThe meetings, expositions, events, and conventions industry continues to grow and garner increasing attention from the hospitality industry. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry.
Author: George G. Fenich Ph.D.
Publisher: Pearson Higher Ed
Published: 2014-01-14
Total Pages: 237
ISBN-13: 0133139727
DOWNLOAD EBOOKThis is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. For courses in meeting, event, and convention planning. Current, concise, and insightful—a modern guide to planning successful events Planning and Management of Meetings, Events, Expositions and Conventions, 1e is the first text of its kind to focus on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). It is the most up-to-date book on planning and management in the meetings, expositions, events, and conventions (MEEC) industry and covers a wide range of topics dealing with these two crucial functions. The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. Teaching and Learning Experience This text will provide a better teaching and learning experience—for you and your students. It provides: Preparation for careers in event planning: The text follows a practical, career-focused approach. Professional insight: Chaptersinclude advice and best practices from numerous industry insiders. Effective review tools: Learning and review tools facilitate understanding and promote skill mastery.
Author: Seungwon "Shawn" Lee
Publisher: CRC Press
Published: 2017-03-03
Total Pages: 278
ISBN-13: 1315355221
DOWNLOAD EBOOKHere is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important aspects of using technology for today’s meetings and events, such as How to harness the power of social media How to use crowdsourcing effectively How to choose appropriate room layout design software How to manage and use guest-generated content How to measure and evaluate your success How to choose meeting registration software How to promote your meeting with blogs, websites, podcasts, and more How to hold virtual meetings and events How to use search engine optimization to advantage The area of meeting and event technology is a fast-growing component of the meetings, incentives, conventions and exhibition (MICE) industry. With a foreword by Corbin Ball, an internationally renowned speaker, consultant and writer in the meetings and events technology field, The 21st Century Meeting and Event Technologies will be an essential resource for hospitality students and business professionals. Faculty may request an examination copy from [email protected]. Please provide your name and title, course title, course start date, current text, number of students, and your institution address.
Author: George G. Fenich
Publisher:
Published: 2013-08-06
Total Pages: 358
ISBN-13: 9781292020976
DOWNLOAD EBOOKFor courses in Meeting, Event, Exposition and Convention Planning and Management. The Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text's topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility