Smart Social Media

Smart Social Media

Author: Lasse Rouhiainen

Publisher: Createspace Independent Pub

Published: 2012-09-01

Total Pages: 146

ISBN-13: 9781478129431

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Smart Social Media is the definitive hands-on guide on how to claim your share of the current social media marketing boom and how to build a lucrative business part-time by providing social media marketing services to businesses and entrepreneurs both locally and worldwide. This guide collects valuable lessons from current Social Media Managers and highlights key marketing strategies related toFacebook, video marketing, and YouTube. In Smart Social Media, you will discover: Why there is such a high demand for Social Media Managers and so many opportunities for the services they offer How you can start TODAY, even if you have no prior experience Expert advice on how to close a sale with your clients, charge top dollar, and increase your fees Expert advice on how to avoid common pitfalls when starting out as a Social Media Manager Why being a Social Media Manager can provide for a great lifestyle How to deliver effective and powerful Facebook, video marketing, and YouTube campaigns to grow your clients' businesses How to grow your own business through outsourcing and delegation Other online marketing services you can offer to your clients And much, much more... This is a step-by-step guide that shares strategies and techniques you can implement immediately to build a successful social media marketing business for small businesses while living anywhere you want and servicing clients all around the world.


The Digital Transformation Playbook

The Digital Transformation Playbook

Author: David L. Rogers

Publisher: Columbia University Press

Published: 2016-04-05

Total Pages: 267

ISBN-13: 0231541651

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Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.


Teaching Tech Together

Teaching Tech Together

Author: Greg Wilson

Publisher: CRC Press

Published: 2019-10-08

Total Pages: 229

ISBN-13: 1000728153

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Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.


Innovating with Concept Mapping

Innovating with Concept Mapping

Author: Alberto Cañas

Publisher: Springer

Published: 2016-08-20

Total Pages: 342

ISBN-13: 331945501X

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This book constitutes the refereed proceedings of the 7th International Conference on Concept Mapping, CMC 2016, held in Tallinn, Estonia, in September 2016. The 25 revised full papers presented were carefully reviewed and selected from 135 submissions. The papers address issues such as facilitation of learning; eliciting, capturing, archiving, and using “expert” knowledge; planning instruction; assessment of “deep” understandings; research planning; collaborative knowledge modeling; creation of “knowledge portfolios”; curriculum design; eLearning, and administrative and strategic planning and monitoring.


101 Facebook Marketing Tips and Strategies for Small Businesses

101 Facebook Marketing Tips and Strategies for Small Businesses

Author: Lasse Rouhiainen

Publisher: Createspace Independent Publishing Platform

Published: 2016-02

Total Pages: 192

ISBN-13: 9781530027491

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Would you like to discover the biggest marketing trends in 2016 for growing your business with Facebook, Instagram, and WhatsApp? Imagine being able to leverage the latest Facebook and Instagram advertising strategies to increase the bottom line for your business. Have you seen these impressive numbers? Facebook: 1.59 billion monthly active users. WhatsApp: 1 billion monthly active users. Facebook Messenger: 800 million monthly active users. Instagram: 400 million monthly active users. All of these services are owned by Facebook, and together they form a Facebook marketing ecosystem which allows you to access up to 3.79 billion users combined. As a trainer and speaker, I have given Facebook marketing workshops in different corners of the world, from Madrid to Miami and from Dubai to Helsinki, and have met many business owners who are excited to use Facebook, Instagram and WhatsApp, but are unaware of the correct strategies and techniques to follow. That is why I wrote this guidebook offering such a large number of tools, techniques and strategies every business owner can quickly apply and benefit from.After reading this book you will know: How to reach more clients and sell more products on Facebook using the best tools and techniques. How to spy on how your competitors do their Facebook marketing and avoid making the same mistakes they make. What are some of the most beneficial new features on Facebook in 2016. How to set up your security and privacy settings correctly for your personal Facebook profile and improve your personal branding on Facebook. How to leverage the explosive growth of Facebook video marketing and maximize communication with potential customers. Some of the biggest mistakes businesses commit with Facebook advertising and how to avoid them. A secret targeting technique which can significantly improve your Facebook advertising campaigns. Special Facebook Messenger communication strategies that can help you to improve your customer service. WhatsApp marketing strategies that helped one company to expand their business internationally and improve their sales. And a whole lot more... in total 101 action tips and strategies. You will also read powerful expert interviews and case studies from the following online marketing experts who share specific strategies you can learn from and apply to your own business: Scott Monty on how to use the new Facebook Live Video to communicate with your audience. Gideon Shalwick on how to leverage Facebook video advertising. Kevin Davis on how to use Facebook video advertising combined with Facebook sweepstakes. Charles Kirkland on how to use a special Facebook targeting option which can quickly improve your Facebook ad results and ROI. Rocco Alberto Baldassarre on how one specific Instagram adversiting strategy generared 343 sales in 30 days. Claudia Araujo on how her company expanded internationally by leveraging WhatsApp marketing strategies. If you apply all the strategies in this book, you will have the potential to transform your business and grow revenue. Take action today! Scroll to the top and select the "BUY" button for instant download.


Cecilia Valdés or El Angel Hill

Cecilia Valdés or El Angel Hill

Author: Cirilo Villaverde

Publisher: Oxford University Press

Published: 2005-09-29

Total Pages: 545

ISBN-13: 0199725233

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Cecilia Valdés is arguably the most important novel of 19th century Cuba. Originally published in New York City in 1882, Cirilo Villaverde's novel has fascinated readers inside and outside Cuba since the late 19th century. In this new English translation, a vast landscape emerges of the moral, political, and sexual depravity caused by slavery and colonialism. Set in the Havana of the 1830s, the novel introduces us to Cecilia, a beautiful light-skinned mulatta, who is being pursued by the son of a Spanish slave trader, named Leonardo. Unbeknownst to the two, they are the children of the same father. Eventually Cecilia gives in to Leonardo's advances; she becomes pregnant and gives birth to a baby girl. When Leonardo, who gets bored with Cecilia after a while, agrees to marry a white upper class woman, Cecilia vows revenge. A mulatto friend and suitor of hers kills Leonardo, and Cecilia is thrown into prison as an accessory to the crime. For the contemporary reader Helen Lane's masterful translation of Cecilia Valdés opens a new window into the intricate problems of race relations in Cuba and the Caribbean. There are the elite social circles of European and New World Whites, the rich culture of the free people of color, the class to which Cecilia herself belonged, and then the slaves, divided among themselves between those who were born in Africa and those who were born in the New World, and those who worked on the sugar plantation and those who worked in the households of the rich people in Havana. Cecilia Valdés thus presents a vast portrait of sexual, social, and racial oppression, and the lived experience of Spanish colonialism in Cuba.


International Code of Conduct on Pesticide Management

International Code of Conduct on Pesticide Management

Author: Food and Agriculture Organization of the United Nations

Publisher: Food & Agriculture Org.

Published: 2018-09-03

Total Pages: 37

ISBN-13: 9251091870

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The understanding that some pesticides are more hazardous than others is well established. Recognition of this is reflected by the World Health Organization (WHO) Recommended Classification of Pesticides by Hazard, which was first published in 1975. The document classifies pesticides in one of five hazard classes according to their acute toxicity. In 2002, the Globally Harmonized System of Classification and Labelling of Chemicals (GHS) was introduced, which in addition to acute toxicity also provides classification of chemicals according to their chronic health hazards and environmental hazards.


The Forbidden Religion

The Forbidden Religion

Author: Jose M. Herrou Aragon

Publisher: José M. Herrou Aragón

Published: 2012-07-03

Total Pages: 107

ISBN-13: 1471725693

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Gnosis means knowledge. But we are not referring to just any knowledge. Gnosis is knowledge which produces a great transformation in those who receive it. Knowledge capable of nothing less than waking up man and helping him to escape from the prison in which he finds himself. That is why Gnosis has been so persecuted throughout the course of history, because it is knowledge considered dangerous for the religious and political authorities who govern mankind from the shadows. Every time this religion, absolutely different from the rest, appears before man, the other religions unite to try to destroy or hide it again. Primordial Gnosis is the original Gnosis, true Gnosis, eternal Gnosis, Gnostic knowledge in its pure form. Due to multiple persecutions, Primordial Gnosis has been fragmented, distorted and hidden.