Beyond Powerful Radio
Beyond Powerful Radio

Author: Valerie Geller

Publisher: Taylor & Francis

Published: 2012-07-26

Total Pages: 538

ISBN-13: 1136023933

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Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here: http://cw.routledge.com/textbooks/9780240522241/

The Radio Station
The Radio Station

Author: John Allen Hendricks

Publisher: Taylor & Francis

Published: 2018-05-01

Total Pages: 881

ISBN-13: 1351816322

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The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how programming is produced, financed, delivered and promoted via terrestrial and satellite broadcasting, streaming and podcasting, John Allen Hendricks and Bruce Mims examine radio and its future within a framework of existing and emerging technologies. The companion website is new revised with content for instructors, including an instructors’ manual and test questions. Students will discover an expanded library of audio interviews with leading industry professionals in addition to practice quizzes and links to additional resources.

Announcing for Broadcasting and the Internet
Announcing for Broadcasting and the Internet

Author: Carl Hausman

Publisher: Taylor & Francis

Published: 2019-04-08

Total Pages: 412

ISBN-13: 1351865137

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Announcing for Broadcasting and the Internet is the standard text for traditional broadcasters and emerging pioneers. While many still pursue careers in traditional fields such as television and radio news announcing, broadcast performance has expanded to Internet radio, podcasting, home voice-over production, and performance on YouTube and other Internet video venues. This text is an update of the classic text Announcing. The practical guide to mastering the techniques and mechanics of broadcast announcing remains, updated to give readers the ability to produce their own portfolio of performance products and get started in the career they want. It covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice.

Broadcast Announcing Worktext
Broadcast Announcing Worktext

Author: Alan R. Stephenson

Publisher: Taylor & Francis

Published: 2013

Total Pages: 374

ISBN-13: 0240818601

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The Broadcast Announcing Worktext provides you with the skills, techniques, and procedures necessary to enter this highly competitive field of broadcast performance. Factual information is presented in easy-to-digest modules and projects that encourage active participation. Each chapter concludes with a self-study section students can use to test themselves. The companion website illustrates techniques and concepts with audio and visual examples that help students to learn better broadcast performace techniques. New to this edition are brand new audio clips and videos, interviews with industry professionals, and updated content throughout, including a new section on social media in the news.

Broadcast Engineer's Reference Book
Broadcast Engineer's Reference Book

Author: EPJ Tozer

Publisher: Taylor & Francis

Published: 2012-11-12

Total Pages: 1009

ISBN-13: 1136024174

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The current and definitive reference broadcast engineers need! Compiled by leading international experts, this authoritative reference work covers every aspect of broadcast technology from camera to transmitter - encompassing subjects from analogue techniques to the latest digital compression and interactive technologies in a single source. Written with a minimum of maths, the book provides detailed coverage and quick access to key technologies, standards and practices. This global work will become your number one resource whether you are from an audio, video, communications or computing background. Composed for the industry professional, practicing engineer, technician or sales person looking for a guide that covers the broad landscape of television technology in one handy source, the Broadcast Engineer's Reference Book offers comprehensive and accurate technical information. Get this wealth of information at your fingertips! · Utilize extensive illustrations-more than 1200 tables, charts and photographs. · Find easy access to essential technical and standards data. · Discover information on every aspect of television technology. · Learn the concepts and terms every broadcaster needs to know. Learn from the experts on the following technologies: Quantities and Units; Error Correction; Network Technologies; Telco Technologies; Displays; Colourimetry; Audio Systems; Television Standards; Colour encoding; Time code; VBI data carriage; Broadcast Interconnect formats; File storage formats; HDTV; MPEG 2; DVB; Data Broadcast; ATSC Interactive TV; encryption systems; Optical systems; Studio Cameras and camcorders; VTRs and Tape Storage; Standards Convertors; TV Studios and Studio Equipment; Studio Lighting and Control; post production systems; Telecines; HDTV production systems; Media Asset Management systems; Electronic News Production Systems; OB vehicles and Mobile Control Rooms;ENG and EFP; Power and Battery Systems; R.F. propagation; Service Area Planning; Masts Towers and Antennas; Test and measurement; Systems management; and many more! Related Focal Press titles: Watkinson: Convergence In Broadcast and Communications Media (2001, £59.99 (GBP)/ $75.95 (USD), ISBN: 0240515099) Watkinson: MPEG Handbook (2001, £35 (GBP)/$54.99 (USD) ISBN: 0240516567)