Innovations in Services Marketing and Management: Strategies for Emerging Economies

Innovations in Services Marketing and Management: Strategies for Emerging Economies

Author: Goyal, Anita

Publisher: IGI Global

Published: 2013-10-31

Total Pages: 410

ISBN-13: 1466646721

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Modern corporations face a variety of challenges and opportunities in the field of sustainable development. Properly managing assets and maintaining effective relationships with customers are crucial considerations in successful businesses. Innovations in Services Marketing and Management: Strategies for Emerging Economies presents insights into marketing strategies and tactical perspectives in both large and small enterprises. The chapters in this book explore case studies, contemporary research, and theoretical frameworks in effective business management, providing students, academicians, researchers, and managers with the resources and insight necessary to identify key trends in emerging economies and build the next generation of innovative services.


Doing Business in Emerging Markets

Doing Business in Emerging Markets

Author: Sudhir Rana

Publisher: Taylor & Francis

Published: 2021-09-27

Total Pages: 250

ISBN-13: 1000434923

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This volume presents a comprehensive analysis of the business, financial and economic aspects of emerging markets. Using case studies from India, Turkey, Bangladesh and Africa, it discusses themes such as megaprojects, infrastructure and sustainability; cross-border mergers and acquisitions; a new paradigm for educational markets; exports competitiveness; work engagement in service sector; mobile banking and crowdfunding; and venture capital flow into emerging economies, to focus on the trade, foreign investment, financial, and social progress of these economies. The chapters review the current state, learnings, changing scenarios, business practices, and financial and economic perspectives across emerging markets while examining progression, challenges and the way forward. With its rigorous approach and topical content, this book will be useful to scholars and researchers of management studies, business management, financial management, business economics, international business, finance and marketing, development studies and economics. It will also interest policymakers and practitioners in the field.


Developing Business Strategies and Identifying Risk Factors in Modern Organizations

Developing Business Strategies and Identifying Risk Factors in Modern Organizations

Author: Tavana, Madjid

Publisher: IGI Global

Published: 2013-12-31

Total Pages: 329

ISBN-13: 1466648619

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As there is a vast amount of information to consider when offering quality services, organizations have developed techniques for identifying risk factors to be taken into consideration when constructing effective business strategies. Developing Business Strategies and Identifying Risk Factors in Modern Organizations presents new methodologies currently being utilized to formulate and solve strategic issues in order to escape the jeopardy of possible business risks. By highlighting a multitude of sciences and their influences on modern organizations; this book is an essential reference for decision makers and researchers in business, industry, government, and academia.


Asian Business and Management Practices: Trends and Global Considerations

Asian Business and Management Practices: Trends and Global Considerations

Author: Ura, Dasho Karma

Publisher: IGI Global

Published: 2014-09-30

Total Pages: 357

ISBN-13: 1466664428

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As a rapidly rising force in the global market, Asian countries hold opportunities for growth and development. However, in order to successfully gain entry into this new part of the market, it will first be necessary to understand the motives and background behind Asian economies. Asian Business and Management Practices: Trends and Global Considerations analyzes the various strategies found in the Asian economic market. Showcasing a broad range of countries in Southeast Asia in addition to China and India, this publication is a broad, widely encompassing resource for academics, PhD students, experts, policymakers, and government officials interested in understanding the background and applications behind business success in Asia.


Innovation from Emerging Markets

Innovation from Emerging Markets

Author: Fernanda Cahen

Publisher: Cambridge University Press

Published: 2021-03-25

Total Pages: 411

ISBN-13: 1108800408

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In recent years, emerging markets have come to represent the largest share of global GDP and have made gains in economic development and political influence. In turn, emerging market companies have taken on a new level of importance in driving innovation, local development and global competition. Advancing an integrative view that captures the diversity of innovation among companies in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. Building upon research conducted by the Emerging Multinational Research Network (EMRN) in collaboration with several universities in North and South America, Europe and China, this rich and expansive collection includes studies of innovation in regions yet to receive focused analysis in the field. The authors also re-examine dominant theories of innovation and capability creation based on a broad range of case studies and research insights. Offering a taxonomy of emerging market innovations, this collection reveals the unique drivers, types, and outcomes of innovation in emerging markets.


Expert System Techniques in Biomedical Science Practice

Expert System Techniques in Biomedical Science Practice

Author: Pattnaik, Prasant Kumar

Publisher: IGI Global

Published: 2018-06-01

Total Pages: 304

ISBN-13: 1522551506

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Before the integration of expert systems in biomedical science, complex problems required human expertise to solve them through conventional procedural methods. Advancements in expert systems allow for knowledge to be extracted when no human expertise is available and increases productivity through quick diagnosis. Expert System Techniques in Biomedical Science Practice is an essential scholarly resource that contains innovative research on the methods by which an expert system is designed to solve complex problems through the automation of decision making through the use of if-then-else rules rather than conventional procedural methods. Featuring coverage on a broad range of topics such as image processing, bio-signals, and cognitive AI, this book is a vital reference source for computer engineers, information technologists, biomedical engineers, data-processing specialists, medical professionals, and industrialists within the fields of biomedical engineering, pervasive computing, and natural language processing.


Innovation in Emerging Markets

Innovation in Emerging Markets

Author: J. Haar

Publisher: Springer

Published: 2016-11-16

Total Pages: 331

ISBN-13: 1137480297

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Innovation is sweeping the globe at breakneck speed, and emerging markets are where tremendous growth and opportunity reside. Jerry Haar and Ricardo Ernst delve into the forces and drivers that shape innovation in emerging markets and present case studies, along with a summation of the key features and outlook for innovation over the next decade.


Innovative Collaborative Practice and Reflection in Patient Education

Innovative Collaborative Practice and Reflection in Patient Education

Author: Bird, Jennifer Lynne

Publisher: IGI Global

Published: 2015-01-31

Total Pages: 332

ISBN-13: 146667525X

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The process of patient education allows for patients to think about their health in new ways and for educators and professionals to propose new ways to heal, with the ultimate goal of patients having a positive outlook on life and consistently maintained health. Innovative Collaborative Practice and Reflection in Patient Education presents multigenre writing, incorporating authors' personal and professional stories along with academic theories. It combines the fields of education and medicine, presenting innovative approaches to health education and designing new approaches to healing. This research publication will impact the field of health education and be of use to educators, researchers, practitioners, professionals, and patients.


Impact of Medical Errors and Malpractice on Health Economics, Quality, and Patient Safety

Impact of Medical Errors and Malpractice on Health Economics, Quality, and Patient Safety

Author: Riga, Marina

Publisher: IGI Global

Published: 2017-01-30

Total Pages: 346

ISBN-13: 1522523383

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Precise and flawless medical practice is imperative due to the delicate nature of patient lives and health. Without methods and technologies to detect medical mistakes, many lives would be compromised. Impact of Medical Errors and Malpractice on Health Economics, Quality, and Patient Safety is an essential reference source for the latest research on the detection and analysis of the various implications of medical errors and addresses the hidden malpractices that exist in healthcare systems globally. Featuring extensive coverage on a broad range of topics such as clinical pathways, decision-making techniques, and health information technology, this book is ideally designed for practitioners, professionals, and researchers seeking current research on various issues in healthcare provision.


International Cross-Listing of Chinese Firms

International Cross-Listing of Chinese Firms

Author: Liu, Lixian

Publisher: IGI Global

Published: 2014-01-31

Total Pages: 380

ISBN-13: 1466650486

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While many nations are still struggling from the global financial crisis and regaining their financial security, investors are considering alternative options for investing their money; and the secure financial sector is China appears as a viable option. International Cross-Listing of Chinese Firms examines the successful techniques and strategies that Chinese companies are using within their financial practices. It highlights the foreign-based multinational enterprise theories related to the major international stock markets. By providing the latest theories and research, this book will be beneficial for business practitioners, researchers, and managers interested in the relationship between cross-listing and firm valuation of Chinese firms.