Information Systems for Modern Management
Author: Robert G. Murdick
Publisher: Prentice Hall
Published: 1984
Total Pages: 496
ISBN-13:
DOWNLOAD EBOOKRead and Download eBook Full
Author: Robert G. Murdick
Publisher: Prentice Hall
Published: 1984
Total Pages: 496
ISBN-13:
DOWNLOAD EBOOKAuthor: Robert G. Murdick
Publisher: Prentice Hall
Published: 1971
Total Pages: 600
ISBN-13:
DOWNLOAD EBOOKTextbook on management information systems - covers behavioural and theoretical aspects of modern business organization, systems design and analysis, computer-based information retrieval systems for decision making purposes, communication, the use of models and simulation, programme planning and budgeting, the equipment necessary, evaluation, future trends, etc., and includes several case studies of existing systems. Diagrams and references.
Author: Kenneth C. Laudon
Publisher: Pearson Educación
Published: 2004
Total Pages: 618
ISBN-13: 9789702605287
DOWNLOAD EBOOKManagement Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Author: Christos Kalloniatis
Publisher: BoD – Books on Demand
Published: 2012-06-13
Total Pages: 178
ISBN-13: 9535106473
DOWNLOAD EBOOKThe development of modern information systems is a demanding task. New technologies and tools are designed, implemented and presented in the market on a daily bases. User needs change dramatically fast and the IT industry copes to reach the level of efficiency and adaptability for its systems in order to be competitive and up-to-date. Thus, the realization of modern information systems with great characteristics and functionalities implemented for specific areas of interest is a fact of our modern and demanding digital society and this is the main scope of this book. Therefore, this book aims to present a number of innovative and recently developed information systems. It is titled "Modern Information Systems" and includes 8 chapters. This book may assist researchers on studying the innovative functions of modern systems in various areas like health, telematics, knowledge management, etc. It can also assist young students in capturing the new research tendencies of the information systems' development.
Author: Raul Valverde
Publisher: Information Science Reference
Published: 2012
Total Pages: 281
ISBN-13: 9781466601574
DOWNLOAD EBOOK"This book covers different techniques that could be used in industry in order to reengineer business processes and legacy systems into more flexible systems capable of supporting modern trends such as Enterprise Resource Planning (ERP), supply chain management systems and e-commerce"--Provided by publisher.
Author: Anand Sharma
Publisher: Walter de Gruyter GmbH & Co KG
Published: 2022-01-19
Total Pages: 282
ISBN-13: 3110713691
DOWNLOAD EBOOKKnowledge Engineering (KE) is a field within artificial intelligence that develops knowledgebased systems. KE is the process of imitating how a human expert in a specific domain would act and take decisions. It contains large amounts of knowledge, like metadata and information about a data object that describes characteristics such as content, quality, and format, structure and processes. Such systems are computer programs that are the basis of how a decision is made or a conclusion is reached. It is having all the rules and reasoning mechanisms to provide solutions to real-world problems. This book presents an extensive collection of the recent findings and innovative research in the information system and KE domain. Highlighting the challenges and difficulties in implementing these approaches, this book is a critical reference source for academicians, professionals, engineers, technology designers, analysts, undergraduate and postgraduate students in computing science and related disciplines such as Information systems, Knowledge Engineering, Intelligent Systems, Artifi cial Intelligence, Cognitive Neuro - science, and Robotics. In addition, anyone who is interested or involved in sophisticated information systems and knowledge engineering developments will find this book a valuable source of ideas and guidance.
Author:
Publisher:
Published: 1991
Total Pages: 486
ISBN-13:
DOWNLOAD EBOOKAuthor: Robert G. Murdick
Publisher:
Published: 1975
Total Pages: 671
ISBN-13:
DOWNLOAD EBOOKAuthor: Alan G. Lafley
Publisher: Harvard Business Press
Published: 2013
Total Pages: 274
ISBN-13: 142218739X
DOWNLOAD EBOOKExplains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Author: David Meerman Scott
Publisher: John Wiley & Sons
Published: 2020-04-28
Total Pages: 448
ISBN-13: 1119651611
DOWNLOAD EBOOKThe seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.