India’s Soft Power

India’s Soft Power

Author: Patryk Kugiel

Publisher: Routledge

Published: 2017-04-21

Total Pages: 239

ISBN-13: 135198716X

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It is sometimes said that, in the 21st century, the country that tells the better story wins, rather than the country whose army can prevail on the battlefield. That ability to attract others, persuade and set the agenda, soft power, plays an increasingly important role in international relations and in Indian foreign policy. However, while most of the rediscovered interest in India has been focused on its hard power attributes, such as its military and economy, this book concentrates on less tangible assets, such as its culture, ideas and people. The first comprehensive analysis of India’s soft power done from an international relations perspective, this book tracks the changes in Indian foreign policy over last two decades to show how soft power strategy, tools and institutions have been given a more prominent place in India’s external affairs. The study evaluates India’s soft power assets and liabilities and shows how the state is trying to make better use of this potential to realise its national interests. It assesses the effectiveness of India’s soft power approach and provides recommendations on possible improvements to make India a major smart power in the future. An intriguing and comprehensive analysis, it will be valuable for students and scholars interested in Indian foreign policy, soft power theory and international relations. Underlining India’s uniqueness, it substantiates the argument that soft power is not confined to the Western world. Thus, it contributes an interesting case study for comparative study of soft powers. Please note: Taylor & Francis does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka


Communicating India’s Soft Power

Communicating India’s Soft Power

Author: D. Thussu

Publisher: Springer

Published: 2013-10-23

Total Pages: 369

ISBN-13: 1137027894

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In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.


Bucharest Diary

Bucharest Diary

Author: Alfred H. Moses

Publisher: Brookings Institution Press

Published: 2018-07-17

Total Pages: 438

ISBN-13: 0815732732

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An insider's account of Romania's emergence from communism control In the 1970s American attorney Alfred H. Moses was approached on the streets of Bucharest by young Jews seeking help to emigrate to Israel. This became the author's mission until the communist regime fell in 1989. Before that Moses had met periodically with Romania's communist dictator, Nicolae Ceausescu, to persuade him to allow increased Jewish emigration. This experience deepened Moses's interest in Romania—an interest that culminated in his serving as U.S. ambassador to the country from 1994 to 1997 during the Clinton administration. The ambassador's time of service in Romania came just a few years after the fall of the Berlin Wall and the subsequent collapse of communism in Eastern Europe. During this period Romania faced economic paralysis and was still buried in the rubble of communism. Over the next three years Moses helped nurture Romania's nascent democratic institutions, promoted privatization of Romania's economy, and shepherded Romania on the path toward full integration with Western institutions. Through frequent press conferences, speeches, and writings in the Romanian and Western press and in his meetings with Romanian officials at the highest level, he stated in plain language the steps Romania needed to take before it could be accepted in the West as a free and democratic country. Bucharest Diary: An American Ambassador's Journey is filled with firsthand stories, including colorful anecdotes, of the diplomacy, both public and private, that helped Romania recover from four decades of communist rule and, eventually, become a member of both NATO and the European Union. Romania still struggles today with the consequences of its history, but it has reached many of its post-communist goals, which Ambassador Moses championed at a crucial time. This book will be of special interest to readers of history and public affairs—in particular those interested in Jewish life under communist rule in Eastern Europe and how the United States and its Western partners helped rebuild an important country devastated by communism.


Soft Power

Soft Power

Author: Joseph S Nye Jr

Publisher: PublicAffairs

Published: 2009-04-28

Total Pages: 216

ISBN-13: 0786738960

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Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.


The Oxford Handbook of Indian Foreign Policy

The Oxford Handbook of Indian Foreign Policy

Author: David Malone

Publisher: Oxford Handbooks

Published: 2015

Total Pages: 769

ISBN-13: 019874353X

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Following the end of the Cold War, the economic reforms in the early 1990s, and ensuing impressive growth rates, India has emerged as a leading voice in global affairs, particularly on international economic issues. Its domestic market is fast-growing and India is becoming increasingly important to global geo-strategic calculations, at a time when it has been outperforming many other growing economies, and is the only Asian country with the heft to counterbalance China. Indeed, so much is India defined internationally by its economic performance (and challenges) that other dimensions of its internal situation, notably relevant to security, and of its foreign policy have been relatively neglected in the existing literature. This handbook presents an innovative, high profile volume, providing an authoritative and accessible examination and critique of Indian foreign policy. The handbook brings together essays from a global team of leading experts in the field to provide a comprehensive study of the various dimensions of Indian foreign policy.


India’s Great Power Politics

India’s Great Power Politics

Author: Jo Inge Bekkevold

Publisher: Taylor & Francis

Published: 2020-12-22

Total Pages: 206

ISBN-13: 1000300463

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This book examines India’s foreign and defence policy changes in response to China’s growing economic and military power and increased footprint across the Indo-Pacific. It further explores India’s role in the rivalry between China and the United States. The book looks at the strategic importance of the Indian Ocean Region in the Indo-Pacific geopolitical landscape and how India is managing China’s rise by combining economic cooperation with a wide set of balancing strategies. The authors in this book critically analyse the various tools of Indian foreign policy, including defence posture, security alignments, and soft power diplomacy, among others, and discuss the future trajectory of India’s foreign policy and the factors which will determine the balance of power in the region and the potential risks involved. The book provides detailed insights into the multifaceted and complex relationship between India and China and will be of great interest to researchers and students of international relations, Asian studies, political science, and economics. It will also be useful for policymakers, journalists, and think tanks interested in the India–China relationship.


India

India

Author: Shashi Tharoor

Publisher: Penguin Books India

Published: 2007

Total Pages: 424

ISBN-13: 9780143103240

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&Lsquo;Well-Balanced, Informative And Highly Readable&Rsquo;&Mdash;Amartya Sen India: From Midnight To The Millennium And Beyond Is An Eloquent Argument For The Importance Of India To The Future Of The Industrialized World. Shashi Tharoor Shows Compellingly That India Stands At The Intersection Of The Most Significant Questions Facing The World Today. If Democracy Leads To Inefficient Political Infighting, Should It Be Sacrificed In The Interest Of Economic Well-Being? Does Religious Fundamentalism Provide A Way For Countries In The Developing World To Assert Their Identity In The Face Of Western Hegemony, Or Is There A Case For Pluralism And Diversity Amid Cultural And Religious Traditions? Does The Entry Of Western Consumer Goods Threaten A Country&Rsquo;S Economic Self-Sufficiency, And Is Protectionism The Only Guarantee Of Independence? The Answers To Such Questions Will Determine What The Nature Of Our World Is In The Twenty-First Century. And Since Indians Account For Almost One-Sixth Of The World&Rsquo;S Population Today, Their Choices Will Resonate Throughout The Globe. Shashi Tharoor Deals With This Vast Theme In A Work Of Remarkable Depth And Startling Originality, Combining Elements Of Political Scholarship, Personal Reflection, Memoir, Fiction, And Polemic, All Illuminated In Vivid And Compelling Prose.


The Blue Elephant

The Blue Elephant

Author: Rahul Das

Publisher: Notion Press

Published: 2020-09-12

Total Pages: 173

ISBN-13: 1649837739

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How can India and the rest of the world use culture as a tool for shared progress? In The Blue Elephant, Rahul Das, a reverse migrant, consultant and backpacker explores Soft Power, an abstract topic in International Relations, by weaving together his experiences with relatable ideas. ‘A comprehensive introduction to the why, what and how of Soft Power; Timely, thoughtful and trenchant.‘ KISHORE MANDHYAN, FORMER POLITICAL DIRECTOR, CABINET OF THE UN SECRETARY GENERAL ‘A much-needed spotlight on the need for India to reprioritise its Soft Power’ SUHASINI HAIDAR, DIPLOMATIC EDITOR, THE HINDU ‘A quirky mix of hard research and personal narrative’ TEJASVI SURYA, HON’BLE MEMBER OF PARLIAMENT ‘This book has a soul, a positive intent and is firmly supported by strong intellectual understanding; must be discussed by national leaders and the mainstream media’ RAHUL EASWAR, AUTHOR ‘The Blue Elephant charts out a dynamic path to embolden India in times to come’ MIRA MISRA KAUSHIK, ORDER OF THE BRITISH EMPIRE ‘An interesting concept distilled in a unique and relatable manner. Our vibrant youth must be aware of our Soft Power potential’ DR RITESH MALIK, ENTREPRENEUR ‘An easy read as it shares Rahul’s experiences across his travels’ DATO ONG ENG BIN, CEO, OCBC BANK MALAYSIA ‘A great view of the steps India must take to assert itself on the global stage’ BALAJI VISWANATHAN, QUORA TOP WRITER ‘Rahul has chosen a fascinating topic and expressed his thoughts breezily, with flair’. SHASHANK MANI TRIPATHI, FOUNDER, JAGRITI YATRA ‘Soft Power presents a huge opportunity for India, the country that aims to be the next great power. Rahul Das hammers home this idea comfortably in The Blue Elephant.’ SUBRAMANI MANCOMBU, EXECUTIVE EDITOR, SWARAJYAMAG


India and China

India and China

Author: Geeta Kochhar

Publisher: Taylor & Francis

Published: 2020-07-19

Total Pages: 148

ISBN-13: 1000094057

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This book looks at the changing dynamics of diplomacy of the two emerging global powers – India and China. It examines trade relations, cultural ties and economic engagements of both countries and their shifting influence in the region surrounding them. This volume takes an in-depth look at the trade and economic strategies of India and China through the prism of soft power diplomacy. It reflects on the challenges the two countries face over bilateral trade negotiations, BRICS and China’s Silk Road project, along with other issues of foreign policy. The book underlines the decisive role of the soft power approach and greater people-to-people contact in the global strategies of India and China and in fostering greater cooperation in the region. The book will be of great interest to researchers and students of international relations, political science, public policy and international communications. It will also be useful for think tanks, policy makers and general readers who are interested in the India-China relationship and the politics of soft power diplomacy.