Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country. The authors provide an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. Whether you need to promote your issues to the nation or reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students; media relations practitioners in the private, public and voluntary sectors; and anyone who wants to break a story.
Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country. The authors provide an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. Whether you need to promote your issues to the nation or reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students; media relations practitioners in the private, public and voluntary sectors; and anyone who wants to break a story.
A comprehensive and accessible introductory text for journalism students. Lanson and Stephens provide thorough instruction on writing and reporting, examples of good and bad writing and extensive opportunities to apply their advice through practical exercises. Based on the authors' careers as journalists and journalism professors--and on the experience of dozens of other reporters--this textbook/workbook gives students a clear, logical introduction to the craft of journalism. The book has three goals: to teach clear, concise and accurate writing; to teach students how to find reliable information about newsworthy events and issues and how to set this information within an understandable and meaningful context; to explain the workings of print, online and broadcast newsrooms and how the gathering and delivery of news are changing in today's increasingly digital and cross-media age.--From publisher description.
In July 1997, twenty-five of America's most influential journalists sat down to try and discover what had happened to their profession in the years between Watergate and Whitewater. What they knew was that the public no longer trusted the press as it once had. They were keenly aware of the pressures that advertisers and new technologies were putting on newsrooms around the country. But, more than anything, they were aware that readers, listeners, and viewers — the people who use the news — were turning away from it in droves. There were many reasons for the public's growing lack of trust. On television, there were the ads that looked like news shows and programs that presented gossip and press releases as if they were news. There were the "docudramas," television movies that were an uneasy blend of fact and fiction and which purported to show viewers how events had "really" happened. At newspapers and magazines, celebrity was replacing news, newsroom budgets were being slashed, and editors were pushing journalists for more "edge" and "attitude" in place of reporting. And, on the radio, powerful talk personalities led their listeners from sensation to sensation, from fact to fantasy, while deriding traditional journalism. Fact was blending with fiction, news with entertainment, journalism with rumor. Calling themselves the Committee of Concerned Journalists, the twenty-five determined to find how the news had found itself in this state. Drawn from the committee's years of intensive research, dozens of surveys of readers, listeners, viewers, editors, and journalists, and more than one hundred intensive interviews with journalists and editors, The Elements of Journalism is the first book ever to spell out — both for those who create and those who consume the news — the principles and responsibilities of journalism. Written by Bill Kovach and Tom Rosenstiel, two of the nation's preeminent press critics, this is one of the most provocative books about the role of information in society in more than a generation and one of the most important ever written about news. By offering in turn each of the principles that should govern reporting, Kovach and Rosenstiel show how some of the most common conceptions about the press, such as neutrality, fairness, and balance, are actually modern misconceptions. They also spell out how the news should be gathered, written, and reported even as they demonstrate why the First Amendment is on the brink of becoming a commercial right rather than something any American citizen can enjoy. The Elements of Journalism is already igniting a national dialogue on issues vital to us all. This book will be the starting point for discussions by journalists and members of the public about the nature of journalism and the access that we all enjoy to information for years to come.
Presents authentic news text, followed by reading comprehension activities and definitions of new vocabulary, idioms, and expressions used in the story. Designed to improve useful language skills for advanced-level learners of English.
Numbers and statistical claims dominate today's news. Politics, budgets, crime analysis, medical issues, and sports reporting all demand numbers. Now in its third edition, News & Numbers focuses on how to evaluate statistical claims in science, health, medicine, and politics. It does so by helping readers answer three key questions about all scientific studies, polls, and other statistical claims: "What can I believe?" "What does it mean?" and "How can I explain it to others?" Updated throughout, this long overdue third edition brings this classic text up-to-date with the 21st century with a complete updating of examples, case studies, and stories. The text emphasises clear thinking and common sense approaches for understanding, analyzing and explaining statistics, and terms throughout the book are explained in easy-to-understand, nontechnical language. Much new material has been added to ensure the text maintains its pertinent approach to the subject, including: A section on computer modelling Additional chapters on risks and 'missing numbers' Updated sections on health plans and insurance, including updates on President Obama's health system overhaul & new material on health care costs and quality
"This book critically examines the media to identify how crime and criminal justice are treated in the news, entertainment, and infotainment media. The book sheds light on important realities of crime and criminal justice and corrects major misconceptions created by coverage of crime and criminal justice in the media."--
First there was the spoken word, the long-distance runner, and later the wall posters of ancient Rome and China. Here is an investigation of the human need to gather and spread news, proving that the hunger for news and sensationalism wasn't born with modern technology.
This reference book makes it easy for anyone involved in materials selection, or in the design and manufacture of metallic structural components to quickly screen materials for a particular application. Information on practically all ferrous and nonferrous metals including powder metals is presented in tabular form for easy review and comparison between different materials. Included are chemical compositions, physical and mechanical properties, manufacturing processes, applications, pertinent specifications and standards, and test methods. Contents Overview: Glossary of metallurgical terms Selection of structural materials (specifications and standards, life cycle and failure modes, materials properties and design, and properties and applications) Physical data on the elements and alloys Testing and inspection Chemical composition and processing characteristics
