In politics there are no prizes For second place. Luckily, seasoned campaign professionals Mark Pack and Edward Maxfield have distilled successful electoral tactics from around the globe into 101 bite-sized lessons to help steer you on the course to power. Learn how to pass the three-seconds test, why you should actually embrace online trolls, and why you must never, ever, forget the law of the left nostril. Packed with advice and practical tips, this new, fully updated third edition of the classic political guide reveals the insider secrets and skills you need to make sure you're in pole position on election day.
"This is the most practical, most detailed handbook ever published on the techniques and approaches you need to run a successful campaign for any local office." "More of a "must-do" book than a how-to book, How to Win a Local Election guides readers through the campaign process detailing what they need to accomplish along the way in order to be victorious."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
An engrossing analysis of the pseudo-democratic methods employed by despots around the world to retain control Contrary to what is commonly believed, authoritarian leaders who agree to hold elections are generally able to remain in power longer than autocrats who refuse to allow the populace to vote. In this engaging and provocative book, Nic Cheeseman and Brian Klaas expose the limitations of national elections as a means of promoting democratization, and reveal the six essential strategies that dictators use to undermine the electoral process in order to guarantee victory for themselves. Based on their firsthand experiences as election watchers and their hundreds of interviews with presidents, prime ministers, diplomats, election officials, and conspirators, Cheeseman and Klaas document instances of election rigging from Argentina to Zimbabwe, including notable examples from Brazil, India, Nigeria, Russia, and the United States—touching on the 2016 election. This eye-opening study offers a sobering overview of corrupted professional politics, while providing fertile intellectual ground for the development of new solutions for protecting democracy from authoritarian subversion.
What role do political consultants play in election campaigns? How are political parties using technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns? How does the use of money impact election results? What aids in the en masse dissemination of divisive propaganda and fake news? What does it take to win an election in India today? What is the future of politics in the country? Written by a former election campaign consultant for a major political party, How to Win an Indian Election takes readers into the forbidden world of election war-rooms and gives them a glimpse of how strategy is formulated, what works with voters on the ground and what doesn't. Based on research, interviews and the author's own experiences, this book is invaluable for its insight into the inner workings of politics, political parties and what really makes for a winning election campaign.
“I wasn’t lucky. I deserved it.” - Prime Minister Margaret Thatcher The Political Campaign “How-to” Guide is a book that offers step-by-step guidelines on how to win an election as well as providing answers to questions a candidate may have about campaign planning. Whether running for Chief, mayor, reeve, councillor, MLA, MP or trustee in an indigenous, provincial, federal, municipal or school board election, this detailed book will provide candidates with the knowledge they need to run a successful campaign. Nolan Crouse, MBA, CCMP(TM) served as councillor and mayor in Canada for 13 years. In this book, he shares the secrets to his success in winning four consecutive election campaigns. From making the initial decision to run for office, to putting together an effective campaign team and brand, to fundraising, door knocking, message delivery and advertising – all the way to election day and beyond – this book offers valuable tips, insights, knowledge and tactics that have been proven to be useful and effective. Complete with checklists, great stories, images and examples, The Political Campaign “How-to” Guide is a must-read for anyone with an interest in running for public office for the first time or running for re-election in Canada. Most of the key principles also apply to all orders of elected office in the United States and many other democracies around the world.
Drawing on his years working for John Kennedy, Lyndon Johnson, Hubert Humphrey and others, political manager Joe Napolitan takes a fascinating look back at mass media in the 1960s and 70s in this informal memoir. He concludes that candidates' success in elections has less to do with issues and more about how they present themselves on television.
High school elections may be popularity contests, but this guide to becoming a successful high school politician reveals that with the right strategy anyone can win. Collected from more than 1,000 students recently involved in winning campaigns, advice is presented for a wide range of campaign tactics from techniques for running against even the most popular and qualified opponents to the most effective means of publicizing a candidacy. Selections from successful high school speeches, posters, and handouts are provided, along with a large list of sample campaign slogans, and are accompanied by anecdotes from a nationwide group of students about the smarts, drive, and guile necessary to win a student government position. Battle-tested techniques for both overcoming and utilizing a major campaign obstacle adolescent political apathy are also included.
A New Statesman Book of the Year “America’s greatest historian of democracy now offers an extraordinary history of the most bizarre aspect of our representative democracy—the electoral college...A brilliant contribution to a critical current debate.” —Lawrence Lessig, author of They Don’t Represent Us Every four years, millions of Americans wonder why they choose their presidents through an arcane institution that permits the loser of the popular vote to become president and narrows campaigns to swing states. Congress has tried on many occasions to alter or scuttle the Electoral College, and in this master class in American political history, a renowned Harvard professor explains its confounding persistence. After tracing the tangled origins of the Electoral College back to the Constitutional Convention, Alexander Keyssar outlines the constant stream of efforts since then to abolish or reform it. Why have they all failed? The complexity of the design and partisan one-upmanship have a lot to do with it, as do the difficulty of passing constitutional amendments and the South’s long history of restrictive voting laws. By revealing the reasons for past failures and showing how close we’ve come to abolishing the Electoral College, Keyssar offers encouragement to those hoping for change. “Conclusively demonstrates the absurdity of preserving an institution that has been so contentious throughout U.S. history and has not infrequently produced results that defied the popular will.” —Michael Kazin, The Nation “Rigorous and highly readable...shows how the electoral college has endured despite being reviled by statesmen from James Madison, Thomas Jefferson, and Andrew Jackson to Edward Kennedy, Bob Dole, and Gerald Ford.” —Lawrence Douglas, Times Literary Supplement
An insider's account of the Republican election machine reveals the practices of libel, spin, and misrepresentation that have affected campaign outcomes throughout the past decade, and traces how the author landed in federal prison for fraud.