The Work and the Man (Classic Reprint)

The Work and the Man (Classic Reprint)

Author: Agnes Rush Burr

Publisher: BEYOND BOOKS HUB

Published: 2018-01-12

Total Pages: 229

ISBN-13:

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The Work and the Man (Classic Reprint) by Agnes Rush Burr offers a thought-provoking examination of the relationship between labor and character. This thought-provoking book argues that the work a person does can shape their character, and conversely, the character can influence their work. Through insightful commentary and vivid illustrations, Burr creates a compelling discourse on the importance of work in personal development. The Work and the Man is a timeless book that will inspire and challenge you to reflect on your own work and its impact on your character. Delve into the intriguing relationship between work and character with The Work and the Man by Agnes Rush Burr. Discover the profound insights within this classic reprint today!


How to Write Ad Copy That Works - Masters of Marketing Secrets: A Course In Classic Copywriting

How to Write Ad Copy That Works - Masters of Marketing Secrets: A Course In Classic Copywriting

Author: Dr. Robert C. Worstell

Publisher: Lulu.com

Published: 2014-05-28

Total Pages: 358

ISBN-13: 1312137983

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As you are reading this, you are obviously interested in how Marketing actually works and what is actually effective. You already have been through the wringer with all these online marketers who use the same copy-paste template of a sales page, with mailing lists which send you unwanted traffic several times a week and insist that you are stupid enough to believe their hype, over and over and over. The Masters of Marketing Secrets series brings you these classics so that you can make up your own mind. All that has been done with these books is to give you modern versions of them which have been (mostly) cleaned up of typo's and poor editing - and also made available in ebook and paperback so you can study them at your leisure. J. George Frederick lived in those times and wrote about the people and principles of advertising they discovered. His book has been handed around for years, and as you study the other books in this series it starts pulling the pieces together for you.


Branded Male

Branded Male

Author: Mark Tungate

Publisher: Kogan Page Publishers

Published: 2008-02-03

Total Pages: 257

ISBN-13: 0749453567

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The male market is exploding. Thanks to emerging social and cultural trends, men are becoming consumers to reckon with. In 1990 only 4% of men claimed to regularly use a skin care product. By 2015 the figure will have risen to 50%. Branded Male discusses the evolution of the male consumer and the desire of marketers to tap into the still underdeveloped male market. Crammed with facts and anecdotes, it analyzes how to effectively brand products and services for the male market. Using a typical modern male's weekday as a template and examining all the influences affecting him, Branded Male considers his exposure to brands and the ways marketers can exploit these channels, taking you through popular strategies for marketing to men. In his trademark style, Mark Tungate paints a portrait of the male consumer. From razor blades to beer, from aftershave to hotels, he finds out which marketing messages have the most impact on male wallets. Men's bank balances may never be the same again.


Guerrilla Advertising

Guerrilla Advertising

Author: Jay Conrad Levinson

Publisher: Houghton Mifflin Harcourt

Published: 1994

Total Pages: 306

ISBN-13: 9780395687185

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Designed to promote cost-effective advertising for the small business, this guide gives instruction in staying within budgets and developing an advertising strategy.


Islamic Marketing

Islamic Marketing

Author: Čedomir Nestorović

Publisher: Springer

Published: 2016-05-28

Total Pages: 271

ISBN-13: 3319327542

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This book analyzes the current Islamic marketing environment. Since the Muslim world is extremely diverse in terms of economic development, customs and traditions and political and legal systems, it is vital for companies and marketers to analyze the environment before attempting to address these markets. The author emphasizes that it is ineffectual to elaborate the distribution and promotion strategies if the market does not exist in terms of purchasing power or demographics, if potential consumers do not believe that products and services answer their needs and demands or if there are political and legal barriers to companies wanting to enter these markets. The book offers detailed insights into the economic, socio-cultural, and politico-legal environment in the Muslim world, which are essential for marketers to understand and form the foundations of effective marketing strategies.


Advertising, Gender and Society

Advertising, Gender and Society

Author: Magdalena Zawisza-Riley

Publisher: Routledge

Published: 2019-07-03

Total Pages: 231

ISBN-13: 1351386107

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Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal of gender in advertising. It reports empirical data, discusses the social implications of gendered advertising and comments on the relevant 2019 ASA rules. Zawisza-Riley analyses theories such as stereotype content and elaboration likelihood models, stereotype threat and ambivalent sexism theories, the selectivity hypothesis as well as implicit and embodied cognition to illuminate the relationships between sex, gender and advertising in cultural and social contexts. The author thus examines the portrayal of gender in advertising, its effectiveness and effect on audiences and the ways in which audiences, marketers and policy-makers can mitigate potential harm of gendered advertising. She offers theory extension and novel application of existing theory and research to the subject of gender advertising. Advertising, Gender and Society is ideal for students, academics and professionals in the fields of psychology, gender and media studies as well as marketing, advertising and policy-making.


Scenes of Clerical Life (Classic Reprint)

Scenes of Clerical Life (Classic Reprint)

Author: George Eliot

Publisher: Forgotten Books

Published: 1900

Total Pages: 312

ISBN-13:

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Excerpt from Scenes of Clerical Life Litany, only to feel with more intensity my burst into the conspicuousness of public life when I was made to stand up on the seat during the psalms or the singing. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.


New Brooms (Classic Reprint)

New Brooms (Classic Reprint)

Author: Robert J. Shores

Publisher: BEYOND BOOKS HUB

Published: 2021-01-01

Total Pages: 136

ISBN-13:

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NEW BROOMS BY ROBERT J. SHORES This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant. NEW BROOMS BY ROBERT J. SHORES