High-tech

High-tech

Author: Joan Kron

Publisher: Clarkson Potter Publishers

Published: 1978

Total Pages: 308

ISBN-13:

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Automating Inequality

Automating Inequality

Author: Virginia Eubanks

Publisher: St. Martin's Press

Published: 2018-01-23

Total Pages: 273

ISBN-13: 1466885963

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WINNER: The 2019 Lillian Smith Book Award, 2018 McGannon Center Book Prize, and shortlisted for the Goddard Riverside Stephan Russo Book Prize for Social Justice Astra Taylor, author of The People's Platform: "The single most important book about technology you will read this year." Dorothy Roberts, author of Killing the Black Body: "A must-read." A powerful investigative look at data-based discrimination?and how technology affects civil and human rights and economic equity The State of Indiana denies one million applications for healthcare, foodstamps and cash benefits in three years—because a new computer system interprets any mistake as “failure to cooperate.” In Los Angeles, an algorithm calculates the comparative vulnerability of tens of thousands of homeless people in order to prioritize them for an inadequate pool of housing resources. In Pittsburgh, a child welfare agency uses a statistical model to try to predict which children might be future victims of abuse or neglect. Since the dawn of the digital age, decision-making in finance, employment, politics, health and human services has undergone revolutionary change. Today, automated systems—rather than humans—control which neighborhoods get policed, which families attain needed resources, and who is investigated for fraud. While we all live under this new regime of data, the most invasive and punitive systems are aimed at the poor. In Automating Inequality, Virginia Eubanks systematically investigates the impacts of data mining, policy algorithms, and predictive risk models on poor and working-class people in America. The book is full of heart-wrenching and eye-opening stories, from a woman in Indiana whose benefits are literally cut off as she lays dying to a family in Pennsylvania in daily fear of losing their daughter because they fit a certain statistical profile. The U.S. has always used its most cutting-edge science and technology to contain, investigate, discipline and punish the destitute. Like the county poorhouse and scientific charity before them, digital tracking and automated decision-making hide poverty from the middle-class public and give the nation the ethical distance it needs to make inhumane choices: which families get food and which starve, who has housing and who remains homeless, and which families are broken up by the state. In the process, they weaken democracy and betray our most cherished national values. This deeply researched and passionate book could not be more timely.


Successful Marketing Strategy for High-tech Firms

Successful Marketing Strategy for High-tech Firms

Author: Eric Viardot

Publisher: Artech House

Published: 2004

Total Pages: 338

ISBN-13: 9781580537018

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Annotation This revised edition of the bestseller reflects the realities of the new high-tech marketplace where effective marketing strategy counts as much as the latest technology. New material includes case studies on how high-tech giants came out of the tech market meltdown stronger and more competitive.


On Target

On Target

Author: Tim Berry

Publisher: Palo Alto Software, Inc.

Published: 2001

Total Pages: 368

ISBN-13: 0966489136

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Practical resources to write a marketing plan are difficult to find. On Target: The Book on Marketing Plans offers an excellent solution. On Target takes you through the process of writing an effective marketing plan from the initial concept to full implementation.


Reyner Banham and the Paradoxes of High Tech

Reyner Banham and the Paradoxes of High Tech

Author: Todd Gannon

Publisher: Getty Publications

Published: 2017-09-05

Total Pages: 262

ISBN-13: 1606065300

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Reyner Banham and the Paradoxes of High Tech reassesses one of the most influential voices in twentieth-century architectural history through a detailed examination of Banham’s writing on High Tech architecture and its immediate antecedents. Taking as a guide Banham’s habit of structuring his writings around dialectical tensions, Todd Gannon sheds new light on Banham’s early engagement with the New Brutalism of Alison and Peter Smithson, his measured enthusiasm for the “clip-on” approach developed by Cedric Price and the Archigram group, his advocacy of “well-tempered environments” fostered by integrated mechanical and electrical systems, and his late-career assessments of High Tech practitioners such as Norman Foster, Richard Rogers, and Renzo Piano. Gannon devotes significant attention to Banham’s late work, including fresh archival materials related to Making Architecture: The Paradoxes of High Tech, the manuscript he left unfinished at his death in 1988. For the first time, readers will have access to Banham’s previously unpublished draft introduction to that book.


The Age of Surveillance Capitalism

The Age of Surveillance Capitalism

Author: Shoshana Zuboff

Publisher: PublicAffairs

Published: 2019-01-15

Total Pages: 683

ISBN-13: 1610395700

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The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.


High-Tech Trash

High-Tech Trash

Author: Carolyn L. Kane

Publisher: Univ of California Press

Published: 2019-12-17

Total Pages: 252

ISBN-13: 0520974492

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A free ebook version of this title will be available through Luminos, University of California Press’ Open Access publishing program for monographs. Visit www.luminosoa.org to learn more. High-Tech Trash analyzes creative strategies in glitch, noise, and error to chart the development of an aesthetic paradigm rooted in failure. Carolyn L. Kane explores how technologically influenced creative practices, primarily from the second half of the twentieth and first quarter of the twenty-first centuries, critically offset a broader culture of pervasive risk and discontent. In so doing, she questions how we continue onward, striving to do better and acquire more, despite inevitable disappointment. High-Tech Trash speaks to a paradox in contemporary society in which failure is disavowed yet necessary for technological innovation.


Motion Illustration

Motion Illustration

Author: Adam Osgood

Publisher: Bloomsbury Publishing

Published: 2024-07-11

Total Pages: 217

ISBN-13: 1350323160

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Motion Illustration is a broad introduction to the emerging world of moving illustrations, written specifically for those coming from an illustration background. Bridging together illustration and animation disciplines in a new way, Adam Osgood shows that producing motion illustrations is achievable for anyone. Whether you're generating content for social media, designing GIFs, or creating fully animated videos, this book contains the tools and information you need to take your illustrated work to the next level and reach your audience in a new way. With tons of contemporary examples, sample exercises, and supporting online resources, this is perfect for illustrators wanting to make the jump to moving image. - How motion illustration fits in the context of animation and motion graphics, and how movement can help bring your images to life - Which tools and software are best to use depending on your desired outcomes - How illustrators animate with color, texture, composition, and effects to support narratives and ideas - Conversations with international professionals working across all media forms and with a wide variety of clients and subjects


Inside the Business of Illustration

Inside the Business of Illustration

Author: Steven Heller

Publisher: Skyhorse Publishing Inc.

Published: 2004-10

Total Pages: 241

ISBN-13: 1581153864

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"This practical guide examines the business of illustration from two different perspectives: the illustrator's (Marshall Arisman) and the art director's (Steven Heller)." "The authors also provide insightful interviews with professional illustrators, art directors, and art buyers from various industries. With its narrative format and informative sidebars, this book provides the insights and inspiration that every illustrator - experienced or just starting out - needs to succeed."--BOOK JACKET.


Marketing Illustration

Marketing Illustration

Author: Marshall Arisman

Publisher: Simon and Schuster

Published: 2010-02-23

Total Pages: 236

ISBN-13: 158115724X

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The market for illustration is changing. How can illustrators survive and thrive? Illustration students, educators, and working artists will find illuminating commentary on editorial, graphic novels, comics, animations, Web, games, toys, fashion, textiles, and more, along with an exploration of how old platforms have changed and new ones emerged. Fifty working illustrators, including such top names as Christoph Niemann, Alex Murawski, Jashar Awan, Yuko Shimuzo, and Tomer Hanuka, share insights on what works now. Published in association with the School of Visual Arts, Marketing Illustration explores the impact of technology and the future of the illustration market. No illustrator can afford to miss this thought-provoking resource.