High-Impact Sales Force Automation
High-Impact Sales Force Automation

Author: Glen Petersen

Publisher: CRC Press

Published: 2023-08-11

Total Pages: 296

ISBN-13: 1000893820

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What exactly is sales force automation? The idea is simple - using technology to maximize sale productivity, minimize cost and enhance customer service. This "ultimate competitive weapon" can streamline the sales process, target the right customers and dramatically eliminate downtime and waste. High-Impact Sales Force Automation is a hands-on guide to implementing the latest computer technology in sales and marketing departments. The author's unique background in both business and science provides a practical, yet in-depth perspective on sales force automation. And all with a sharp focus on the backbone of any business: the customer. This book is an excellent reference for corporate managers, sales professionals, organizational planners, marketing consultants and anyone interested in improving sales, customer service and quality control. Real-life business models and concrete examples make applying these concepts to any organization as simple as clicking on a mouse.

Proceedings of IAC 2017 in Budapest
Proceedings of IAC 2017 in Budapest

Author: group of authors

Publisher: Czech Institute of Academic Education z.s.

Published: 2017-06-29

Total Pages: 299

ISBN-13: 8088203023

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International Academic Conference on Teaching, Learning and E-learning and International Academic Conference on Management, Economics and Marketing, Budapest, Hungary 2017 (IAC-MEM 2017 + IAC-TLEl 2017), Wednesday - Thursday, July 5 - 6, 2017

7 Secrets to Successful Sales Management
7 Secrets to Successful Sales Management

Author: Jack D. Wilner

Publisher: CRC Press

Published: 1997-12-29

Total Pages: 250

ISBN-13: 9781574440881

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There are hundreds of books out there on sales, but 7 Secrets to Successful Sales Management is one of the few aimed directly at the most critical person in the sales organization: the sales manager. A practical, hands-on guide, the book presents an integrated approach to sales management and combines the author's experience with innovative strategies for motivating your sales force, recruiting quality sales people, and training new employees. Written by a grizzled veteran, the book reflects his success and allows you to learn from his mistakes. As Jack Wilner is fond of saying, "Nothing in this book is theoretical. It's all based on one thing and one thing only-what works!"

Achieving Peak Sales Performance for Optimal Business Value and Sustainability
Achieving Peak Sales Performance for Optimal Business Value and Sustainability

Author: Brown, Carlton

Publisher: IGI Global

Published: 2019-10-25

Total Pages: 446

ISBN-13: 1799816419

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Businesses today face many obstacles, but one major hurdle is optimizing sales performance and achieving peak levels of execution. In recent years, there has been a significant decline in sales performance among businesses internationally. Many professionals attribute this disparity to the lack of attention towards certain business techniques including “Sales Peak Performance” and “Business to Business.” Strategies like this lack empirical validity and further investigation on the implementation of these approaches could significantly impact the business world. Achieving Peak Sales Performance for Optimal Business Value and Sustainability is a collection of innovative research on the methods and applications of various elements that influence sales peak performance including personal, organizational, and symbiotic determinants. While highlighting topics including emotional intelligence, personal branding, and customer relationship management, this book is ideally designed for sales professionals, directors, advertisers, managers, researchers, students, and academicians seeking current research on insights and advancements of business sustainability and sales peak performance.

Building the E-Service Society
Building the E-Service Society

Author: Winfried Lamersdorf

Publisher: Springer

Published: 2006-05-08

Total Pages: 482

ISBN-13: 1402081553

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Building the E-Service Society is a state-of-the-art book which deals with innovative trends in communication systems, information processing, and security and trust in electronic commerce, electronic business, and electronic government. It comprises the proceedings of I3E2004, the Fourth International Conference on E-Commerce, E-Business, and E-Government, which was held in August 2004 as a co-located conference of the 18th IFIP World Computer Congress in Toulouse, France, and sponsored by the International Federation for Information Processing (IFIP). The book contains recent results and developments in the following areas: E-Government: E-Government Models and Processes, E-Governance, Service Provisioning. E-Business: Infrastructures and Marketplaces, M-Commerce, Purchase and Payment. E-Commerce: Value Chain Management, E-Business Architectures and Processes, E-Business Models.

Mobile Information Systems
Mobile Information Systems

Author: Elaine Lawrence

Publisher: Springer

Published: 2006-01-20

Total Pages: 353

ISBN-13: 0387228748

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Mobility is perhaps the most important market and technological trend within information and communication technology. With the advent of new mobile infrastructures providing higher bandwidth and constant connection to the network from virtually everywhere, the way people use information resources is predicted to be radically transformed. Over the last years, a new breed of information systems, referred to as mCommerce systems or mobile information systems, has appeared to address this emerging situation. In 2000, the IFIP 8.1 WG decided to look into establishing a task group to look closer at this area, and the idea was adopted and extended by IFIP TC8 the following year. After the arrangement of several workshop, this task group has been the driving force behind the arrangement of MOBIS (IFIP TC 8 Working Conference on Mobile Information systems) held in Oslo, Norway, 15-17 September 2004. The objective of the working conference was to provide a forum for researchers and practitioners interested in planning, analysis, design, construction, modification, implementation, utilization, evaluation, and management of mobile information systems to meet, and exchange research ideas and results. Specifically, we tried to use the working conference to • Clarify differences and similarities between the development of mobile vs. more traditional information systems • Investigate organizational impact of mobile information systems • Investigate mobile commerce applications combined with the advantages of mobile communications technologies X Mobile Information Systems • Evaluate existing and newly developed approaches for analysis, design, implementation, and evolution of mobile information systems.

Customer Relationship Management in the Financial Industry
Customer Relationship Management in the Financial Industry

Author: Federico Rajola

Publisher: Springer Science & Business Media

Published: 2014-07-08

Total Pages: 187

ISBN-13: 3642355544

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An integrated view of IT and business processes through extended IT governance allows financial institutions to innovate operations which improve business and organizational performance. However, financial institutions still face challenges with CRM systems in delivering expected results due to lack of complete business integration. Increased exchange of knowledge between customers and the amount of such data available is steadily becoming a challenge for companies, especially in extending internal systems to global information systems with the purpose to collect and update data on a global scale. In this book, Prof. Rajola analyses different aspects of CRM systems taking both an organizational and a technological perspective. He adopts a theoretical framework to unpack issues associated with the need for companies to integrate operations and business processes. The emphasis is then drawn to development of effective CRM (and CRM 2.0) initiatives by making use of illustrative case studies of successful CRM systems implementation in the financial industry. The framework adopted in this book can be used by both scholars and managers to evaluate the interdependencies between operations, business processes, and CRM systems. .

Customer Relationship Management
Customer Relationship Management

Author: Federico Rajola

Publisher: Springer Science & Business Media

Published: 2013-03-19

Total Pages: 177

ISBN-13: 3540247181

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Companies and financial institutions are employing operational information systems in an efficient way. While they have consolidated a strong level of knowledge in management information systems, there is still a lack of knowledge on the right way to apply customer relationship management (CRM) systems under a business perspective. Most of the companies are still having problems in evaluating how CRM can meet with the expected results. The level of complexity is perceived both under a technological and organizational point of view. A complete innovation process and heavy change management initiatives should be ensured in order to have effective and successful systems. This book offers a solid theoretical and practical perspective on how to face CRM projects, describing the most appropriate technologies and organizational issues that have to be considered. Some explaining cases have been included as well.

Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy
Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

Author: Lee, In

Publisher: IGI Global

Published: 2012-07-31

Total Pages: 449

ISBN-13: 1466619406

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As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.