A Mom's Guide to School Fundraising

A Mom's Guide to School Fundraising

Author: Sarah Barrett

Publisher:

Published: 2012-12-10

Total Pages: 88

ISBN-13: 9781481173216

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Need help raising money for your child's school, sports team or club? A Mom's Guide to School Fundraising by Sarah Barrett answers all your questions in a light-hearted, informative and entertaining way.Parents all over the country are taking action and working with their schools to raise money. This book will give you the ideas you need - whether you want to go big or stay small, whether you have a ton of time or need to raise funds quickly - to bring money into your kids' school and make a difference.Sarah Barrett has been fundraising at her daughters' school for over five years. She is a former teacher and small business owner with an MA in Education who has traded in her full-time career to dedicate her time and energy to fundraising for her neighborhood school. In this guide, you will learn how to:* Write solicitation letters that yield donations large and small.* Use email marketing techniques to increase fundraising and participation.* Get kids involved so they understand the importance of giving back.* Produce and promote events tailored for your school community.* Evaluate the Return On Investment (ROI) for each event so you're not investing time and energy into an event that makes only a small fraction of what you need.What parents are saying about this guide:"As co-chair of our local PTSA I can say with absolute conviction that A Mom's Guide to School Fundraising" offers a host of insightful answers to the age-old, but oft overlooked question of 'why do you need to raise money for your school?' It also answers the equally as important 'how'. Packed with practical and easy to follow advice from schools in almost every state in the nation, this guide will leave you with a plethora of 'a-ha' moments. Truly, a must-read for all schools looking for new ideas to raise funds and stay competitive in this economic climate. Its more than an informational guide, its an investment in the future of your school." -Melissa Bolton, mom/PTA co-chair in Rochester, NY "If you're trying to fundraise for your school, this book is a must-read. Sarah's extensive tips and resources will save you tons of time and frustration AND help you raise tons of money!" -Heather McCarron Allard, The Mogul Mom"Sarah Barrett's book is full of great fundraising ideas. The book is set out in an easy to understand format and categorized so that you can easily pick and choose from her menu of ideas. She provides detailed concrete suggestions, scripts, and emails that you can use for contacting families and businesses. A wonderful resource and useful for fundraising newbies and veterans alike." -Rebecca Rabson, Mom, business owner, Massachusetts"If your school needs to fundraise, reading Sarah Barrett's book A Mom's Guide to School Fundraising is a great first step. In addition to detailing a huge range of successful fundraisers from around the country - from raffles to phone-a-thons to auctions to book fairs - it explains the complexities of each. A Mom's Guide to School Fundraising is an idea generator, a brain sparker, a realistic look at the hard work involved, and a significant time-saver for your planning team." -Ellen Zimmerman, President, Jewish Holidays In A Box


Guide to Successful Fundraising in Schools

Guide to Successful Fundraising in Schools

Author: Dr Philip SA Cummins

Publisher: eBook Partnership

Published: 2015-01-15

Total Pages: 160

ISBN-13: 1783015748

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This book provides easy to follow and helpful advice on how to run a fundraising program within your school. It is structured around CIRCLE's fifty top fundraising tips, which have been accumulated during CIRCLE's extensive consultancy work across Australia in the last thirty years. This book is broken into parts and conceptualises fundraising as a giving tree continuum, nurturing the donor using the key techniques of friendraising, coupled with donor research and careful stewardship, to enable a smooth transition from small donor to large.


The Volunteers' Guide to Fundraising

The Volunteers' Guide to Fundraising

Author: Ilona Bray

Publisher: NOLO

Published: 2011

Total Pages: 414

ISBN-13: 9781413313321

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"A comprehensive guide to raising money written for volunteers and staff who aren't necessarily professional fundraisers. Containing insights and stories from a team of nonprofit experts, this book covers both the practical and the fun, creative aspects of fundraising"--Provided by publisher.


Development for Academic Leaders

Development for Academic Leaders

Author: Penelepe C. Hunt

Publisher: John Wiley & Sons

Published: 2012-08-16

Total Pages: 262

ISBN-13: 1118283503

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DEVELOPMENT FOR ACADEMIC LEADERS In addition to their other duties, academic leaders are expected to network with potential donors and to be productive and enthusiastic fundraisers. More often than not, however, academic leaders are given little or no training on how to be savvy fundraisers for their institutions. Development for Academic Leaders is a much-needed resource that offers a concise yet comprehensive guide to fundraising for those who are new to the process. The book clarifies roles, responsibilities, programs, activities, politics, and funding sources as well as offering a review of the overall process. Written by Penelepe C. Hunt, a successful practitioner of and noted expert in academic fundraising, the book includes information on attracting and retaining effective development officers and contains suggestions for deans (and other campus leaders) for working effectively with these valued members of their institutions. Hunt introduces novice fundraisers to the cycle of giving (identification, qualification, cultivation, solicitation, and stewardship) and provides information on how and when to take part in the fundraising process. She defines the various types of funding including annual gifts, major gifts, planned gifts, and principal gifts and reveals why ascertaining which type of gift will be most appealing to a donor is an important part of planning for a successful solicitation. Development for Academic Leaders also contains suggestions for overcoming reluctance on the part of leaders to ask potential donors for a gift. Hunt explains that donors do not give merely because our programs need and deserve support. They give because of their own desires, passions,and aspirations. Development for Academic Leaders also reveals the importance of participating in your institution's overall development communications efforts and offers a general overview of campaign and event principles and how you can use these funding strategies to the advantage of your college. For any academic leader who participates in their program's fundraising efforts, this important resource offers a wealth of information for becoming a creative, skilled, and successful part of the fundraising team.


Effective Telephone Fundraising

Effective Telephone Fundraising

Author: Stephen F. Schatz

Publisher: Wiley

Published: 2010-04-05

Total Pages: 259

ISBN-13: 9780470560594

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An authoritative guide to boosting your nonprofit's bottom line through effective telephone fundraising Presenting a detailed structure for writing effective telephone call "scripts", Effective Telephone Fundraising explains the necessary and effective components of an effective call from beginning to end, and provides helpful hints, detailed examples, phrases to employ, phraseology to avoid, and a "road map/chart" for structuring effective call scripts. This how-to manual examines in detail the various stages of an effective telephone call from identifying the prospect and introducing yourself; getting through screens and talking to the decision maker; developing rapport and a creating two-way conversation; explaining the purpose of your call; making a proposal to the prospect;the process of negotiation and effective closing strategies; results of the negotiation;and ending the call. Examines in detail a systematic way of dealing with objections Deflection/decision deferral strategies, along with psychological motivators for giving over the telephone Reveals how to assess the giving potential of prospects Includes sample scripts or call outlines Effective lines that could immediately be incorporated into existing telephone fundraising strategies to improve results A complete, start-to-finish guide for successful telephone fundraising, Effective Telephone Fundraising helps you structure effective call scripts for your nonprofit's best advantage.


The Complete Guide to Fundraising Management

The Complete Guide to Fundraising Management

Author: Stanley Weinstein

Publisher: John Wiley & Sons

Published: 2017-02-28

Total Pages: 311

ISBN-13: 111928936X

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The real-world guide to successfully funding your nonprofit program The Complete Guide to Fundraising Management is the comprehensive handbook for successful fundraising, with a practical focus that applies across the nonprofit sector. With a focus on planning, self-assessment, continual improvement, and high-payoff strategies, this book provides more than just ideas—it shows you the concrete, real-world actions that make it all happen, and gives you the tools you need to bring these concepts to life. This new fourth edition features the latest information about social media campaigning, internet fundraising, crowdfunding, and more. Timelines, checklists, and forms help you streamline management tasks to focus on effective development, and updated sample reports and budget information help you begin implementing these approaches quickly. The nonprofit world is becoming increasingly competitive in terms of funding, and fundraisers are being asked to perform miracles more than ever before. This book offers a time-tested framework for fundraising success, with step-by-step guidance through the entire process from prospect to program. Understand and apply the major principles and best practices of fundraising Manage information, resources, development, and volunteers Adopt new approaches to relationship-building and prospect identification Write grants and fundraising materials that make a rock-solid case for support There is never enough funding to go around. To survive and thrive, nonprofits must revitalize interest and generate more support. Gone are the days of door-knocking and bake sales; strategy is critical, and execution must be top-notch. The Complete Guide to Fundraising Management shows you the real-world strategies that get your programs funded.


Fundraising Principles for Faculty and Academic Leaders

Fundraising Principles for Faculty and Academic Leaders

Author: Aaron Conley

Publisher: Springer Nature

Published: 2021-03-17

Total Pages: 250

ISBN-13: 3030664295

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This book includes evidence-based insights and recommendations to help academicians excel in raising philanthropic support for their institutions and units. The book provides historical and contemporary perspectives on core concepts and data, research revealing donors’ giving motivations, engagement strategies and tactics for academic units, and guidance on management challenges including strategic plans, campaigns, and measuring performance. The authors include case studies in each section as examples of successful fundraising and volunteer-driven initiatives. The final section, contributed by Dean David D. Perlmutter, reinforces the book’s many practical and theoretical approaches to the fundamental responsibilities academic leaders face in raising philanthropic support. This book is grounded in the growing academic literature on philanthropy and written by scholars who were successful higher education fundraisers.


Money for the Cause

Money for the Cause

Author: Rudolph A. Rosen

Publisher: Texas A&M University Press

Published: 2012-09-10

Total Pages: 298

ISBN-13: 1603446931

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There has never been a greater need for raising the funds necessary to promote the causes that will help build a sustainable future. In Money for the Cause: A Complete Guide to Event Fundraising, veteran nonprofit executive director Rudolph A. Rosen lays out field-tested approaches that have been among those that helped him and the teams of volunteers and professionals he has worked with raise more than $3 billion for environmental conservation. As Rosen explains, fundraising events can range from elite, black-tie affairs in large cities to basement banquets and backyard barbeques in small-town America. Money for the Cause runs the gamut, demonstrating methods adaptable to most situations and illustrating both basic and advanced techniques that can be duplicated by everyone from novice volunteers to experienced event planners. Each chapter begins with a pertinent, real-life anecdote and focuses on major areas of event fundraising: business plans and budgets, raffles and auctions, tax and liability matters, contract negotiation, games and prizes, site selection, food service, entertainment, publicity, mission promotion, food and drink service, and effective team building and use of volunteers. The author applies each topic to the widest possible range of events, providing practical detail and giving multiple examples to cover the differences in types of organizations and their fundraising activities. Whatever the funding objective may be, Money for the Cause: A Complete Guide to Event Fundraising is both a textbook and a practical reference that will be indispensable to anyone involved in mission-driven organizations, whether as a volunteer, a professional, a student, or an educator. To learn more about The Meadows Center for Water and the Environment, sponsors of this book's series, please click here.


Fundraising for Schools

Fundraising for Schools

Author: Linda Wise McNay

Publisher:

Published: 2014-09-20

Total Pages: 114

ISBN-13: 9781938077630

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Being a head of school is both challenging and rewarding work. Heads of school and those who aspire to the role are expected to engage alumni and parents and raise money effectively; yet, most have received little or no training or support in advancement. In Fundraising for Schools: 8 Keys to Success Every Head of School Should Know, veteran fundraising consultant Linda Wise McNay demystifies fundraising for school leaders. This innovative book will guide school leaders on: How heads of school should manage their time in every stage of their fundraising and stewardship efforts The importance of board leadership The critical relationship between the head of school and, if there is one, the chief development officer Detailed instruction on "how to ask" McNay offers lessons that she routinely shares with her independent school clients. Some schools do not have a chief development officer or experienced advancement staff. She shares detailed explanations of which fundraising tasks are the most important and which should be undertaken first by school leadership. She explains annual giving, major giving, capital campaigns, and the school's endowment. This book is organized into eight chapters: Chapter One: Three Secrets to Successful Fundraising. Schools cannot be supported by tuition alone. Therefore, the head of school needs to devote significant time and attention to fundraising. A school leader must be able to present the case for support and lead the board and staff in a team effort to ask for funds, all while following a coordinated plan of action. Chapter Two: Fundraising Methods by Rate of Return. A school fundraising plan should include scheduled direct mail, telephone, event, sponsorship, email, and personal solicitations. Effectiveness of all solicitations is enhanced with an accurate database and appropriate stewardship. Chapter Three: The Big Ask. The head of school needs to be able to talk about money-a lot. The greatest reason people give money is because they are asked in person! Chapter Four: Forge a Lasting Partnership with the Chief Development Officer. Development is the process of building long-term, positive, and mutually beneficial relationships between donors and the school. This is best achieved by the combined efforts of the head of school and the development staff member(s) and volunteers. It is definitely not a one-person job. Chapter Five: A Primary Responsibility of the Board Is to Raise Money. One hundred percent of board members should participate in fundraising both as donors and in soliciting others to all campaigns at your school. Chapter Six: Operational Funds Have Less Donor Appeal, but They Are Essential. Most schools begin their fundraising efforts with the annual fund. You must create a case for annual operating needs and train your volunteers on the importance of unrestricted giving. Chapter Seven: Capital Campaigns Occur Every Three to Five Years, so Prepare Yourself. Everyone is an annual fund prospect. Some donors are also capital gift prospects. The top 10 donors are critical to your campaign success. Chapter Eight: Endowment Building for the Future. The best way to build an endowment for your school is to initiate a planned giving program.