The Complete Guide to Hospital Marketing, Second Edition
The Complete Guide to Hospital Marketing, Second Edition

Author: Patrick T. Buckley

Publisher: HC Pro, Inc.

Published: 2009-09-10

Total Pages: 191

ISBN-13: 1601463510

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A complete guide for the thoroughly modern healthcare marketer. Written for the marketer in the field using everyday language and scenarios that will help all members of the marketing department do their jobs better, meet the challenges of accountability, and spend marketing dollars wisely, The Complete Guide to Hospital Marketing, Second Edition looks at the complex field of healthcare marketing in a straightforward but engaging way with information, tips, and strategies that facilities of all sizes, types, and budgets can use right away This unique guide also comes with a CD-ROM containing ready-to-use customizable forms, checklists, and other tools and examples that will help marketers promote quality, create a buzz, and face challenges within an organization, including internal marketing.

The Complete Guide to Real Estate Finance for Investment Properties
The Complete Guide to Real Estate Finance for Investment Properties

Author: Steve Berges

Publisher: John Wiley & Sons

Published: 2011-01-06

Total Pages: 304

ISBN-13: 1118045807

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This practical, real-world guide gives investors all the tools they need to make wise decisions when weighing the value and potential of investment properties. Written for old pros as well as novice investors, this friendly, straightforward guide walks readers step by step through every stage of property analysis. Whether you're buying or selling, investing in big commercial properties or single-family rentals, you'll find expert guidance and handy resources on every aspect of real estate finance, including: * Proven, effective valuation techniques * Finance tips for all different kinds of property * How various financing strategies affect investments * Structuring financial instruments, including leverage, debt, equity, and partnerships * Measurements and ratios for investment performance, including capitalization rates and gross rent multiplier ratios * Future and present value analysis * How the appraisal process works * Primary appraisal methods-replacement cost, sales comparison, and income capitalization-and how to know which one to use * How to understand financial statements, including income, balance, and cash flow * Case studies for single-family rentals, multifamily conversions, apartment complexes, and commercial office space * A detailed glossary of important real estate terminology

Complete Guide to Human Resources and the Law, 2020 Edition
Complete Guide to Human Resources and the Law, 2020 Edition

Author: Shilling

Publisher: Wolters Kluwer

Published: 2019-08-23

Total Pages: 1878

ISBN-13: 1543811140

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The Complete Guide to Human Resources and the Law will help you navigate complex and potentially costly Human Resources issues. You'll know what to do (and what not to do) to avoid costly mistakes or oversights, confront HR problems - legally and effectively - and understand the rules. The Complete Guide to Human Resources and the Law offers fast, dependable, plain English legal guidance for HR-related situations from ADA accommodation, diversity training, and privacy issues to hiring and termination, employee benefit plans, compensation, and recordkeeping. It brings you the most up-to-date information as well as practical tips and checklists in a well-organized, easy-to-use resource. Previous Edition: Complete Guide to Human Resources and the Law, 2018 Edition ISBN 9781454899945

Pawpaws
Pawpaws

Author: Blake Cothron

Publisher: New Society Publishers

Published: 2021-05-04

Total Pages: 288

ISBN-13: 1771423447

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“With this valuable book, you can pawpaw your own food forests, restoring the diversity, abundance, and climate we all need.” —Albert Bates, permaculture instructor, ecovillage designer, author of The Biochar Solution Pawpaws is the first in-depth guide to small-scale commercial cultivation of pawpaws. Also known as Indiana bananas or hipster bananas, this almost forgotten fruit, native to North America, is making a huge comeback with foodies, chefs, craft brewers, and discerning fruit-lovers. Written by, and for, the organic grower, coverage includes: Botany and the cultural history of pawpaws Orchard siting and planning Choosing the best-quality nursery trees Descriptions of over fifty cultivars Propagation and organic growing tips Pests and disease management Marketing and selling fresh pawpaws, seeds, and starts Processing and producing value-added products. Get ahead of the farming curve, diversify your orchard or food forest, and discover the commercial potential of America’s almost forgotten native fruit with this comprehensive manual to small-scale commercial pawpaw production. “Blake Cothron is an authority on pawpaws and provides a clear, detailed guide for commercial success in growing this ‘oddly appealing species’ (his own words). The supply of this exotic, trending, easy-to-grow fruit has not yet met the demand. Blake shares the wealth of his knowledge, including challenges—and when he doesn’t know, he says so (it’s probable that others don’t know either).” —Pam Dawling, author of Sustainable Market Farming “The pawpaw’s revival is long overdue. Blake Cothron’s Pawpaws will help bring about the day when fragrant fruit is no longer a rare treat, but a regular part of our seasonal diet.” —Darrell E. Frey, Three Sisters Farm, author of Bioshelter Market Garden

Economics
Economics

Author: Anthony J. Evans

Publisher: Do Sustainability

Published: 2021-03-18

Total Pages: 519

ISBN-13: 1913019276

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First published as ‘Markets for Managers’, this book has proved to be a popular way for non-economists to understand and apply the key tools of economics. Professor Anthony J. Evans, one of Europe’s leading Managerial Economics instructors, brings the content that works in his classrooms to an even wider audience. Written in an engaging and informal way, whether you are a busy executive or simply an interested amateur this is your go-to guide. In this revised and updated edition, you will be led through the building blocks of economic theory and how they relate to the real world. You will see how thinking like an economist can improve your decision making, and how markets can be used to generate value within organizations and in society at large. The book incorporates the main principles of both micro and macroeconomics and takes a broad and diverse approach. In it you will encounter the most interesting economists and understand their contributions in a historical context. The practical format is perfect for professionals and students who want to gain an applied perspective on today’s most pressing economic issues.

The Complete Guide to Portfolio Performance
The Complete Guide to Portfolio Performance

Author: Georges Hubner

Publisher: John Wiley & Sons

Published: 2024-06-04

Total Pages: 1095

ISBN-13: 1119930170

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An intuitive and effective desk reference for performance measurement in asset and wealth management In The Complete Guide to Portfolio Performance: Appraise, Analyse, Act, a team of finance professors with extended practical experience deliver a hands-on desk reference for asset and wealth managers suitable for everyday use. Intuitively organized and full of concrete examples of the real-world implementation of the concepts discussed within, the book provides a comprehensive coverage of all important portfolio performance matters across 18 chapters of actionable and clearly described content. The authors have provided relevant cross-referencing where appropriate, “Key Takeaways and Equations” sections at the end of each chapter, and pointers to additional resources for anyone interested in pursuing further research. You'll also find: Discussions of more than a hundred classical and modern performance measures organized logically and with a focus on their applications Strategies for selecting appropriate performance measures based on your situation as a manager or investor Explanations of analytical techniques (statistical approaches, attribution, fund ratings...) enabling a comprehensive use of performance-related information Applications of portfolio performance criteria in concrete investment decision-making processes Highly actionable and logically organized material that's easy to find at a moment's notice A full set of pedagogical powerpoint slides and excel worksheets with all data and formulas Perfect for investors, portfolio managers, advisors, analysts, and regulators, The Complete Guide to Portfolio Performance is also a must-read reference for students and practitioners of asset and wealth management, as well as those pursuing certification such as CFA, CIPM, CIIA, and CAIA.

SSB Interview: The Complete Guide, Second Edition
SSB Interview: The Complete Guide, Second Edition

Author: Dr. N. K. Natarajan

Publisher: Jaico Publishing House

Published: 2021-07-05

Total Pages: 473

ISBN-13: 8184955693

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Simplifying All The Steps: • Screening Test • Psychological Test • Group Testing • Interview • Conference Procedure With Dynamic Topics: • Service-related Information • Geopolitics • National Issues In this new and updated edition the author takes the candidates through the various stages of the SSB test. He lists out the different phases of the tests that are conducted in exact sequential order with his vast experience in this field. The content in this new edition has been divided into two parts and nine sections. The first part addresses the screening tests, which includes verbal, non-verbal, picture perception and discussion tests followed by psychological tests, group testing, interview techniques and conference procedure. The second part covers service-related information, geopolitics and national issues. KEY FEATURES • Simplified and reader-friendly approach towards all necessary steps: Screening Test, Psychological Test Series, Group Testing Series, Interview Techniques and Conference Procedure • Coverage of essential topics like Service-Related Information with Geopolitics and National Issues DR (CDR) N K NATARAJAN has an experience of over 25 years in the Indian Navy, and a three year stint as a Group Testing Officer at the Selection Center in Bhopal. In addition to serving in the navy, he also holds a degree in management and a doctorate in psychology. He has helped assess more than 1500 candidates during his term as a selection officer.

Complete Guide for RRB Group D Level 1 Exam 2019 2nd Edition
Complete Guide for RRB Group D Level 1 Exam 2019 2nd Edition

Author: Disha Experts

Publisher: Disha Publications

Published: 2019-03-26

Total Pages: 489

ISBN-13: 9388919343

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Complete Guide to Indian Railways RRB Group D Level 1 Exam 2019 - English Edition covers the complete syllabus as per the latest notification. The book provides complete preparatory theory and practice exercises with solutions. The book has been divided into 4 sections - Mathematics, General Intelligence & Reasoning, General Science & General Awareness. The book also provides Latest Current Affairs.