Setting up and running a successful dog-related business is an achievement in itself ... but the real test is to build success and growth for the long haul --Publisher's description.
"This revolutionary book shows you how to turn your struggling pet sitting business into a lucrative, stress-free enterprise. You will learn how to: create the foundation to build a six-figure pet sitting business ; ensure business success from the beginning ; create the one-hour business plan: plan your work, work your plan ; understand your commitment and value in business ; remove the blocks to let financial abundance in ; work with business financials ; advertise and sell to generate results ; find, work with and keep great staff members ; set goals to achieve pet sitting business success ; and more" -- P. [4] of cover.
Professional dog walking is a booming business. Over forty percent of U.S. households include a dog and the number is rising steadily. No wonder, then, that demand for dog walking services also keeps growing. But there's a huge difference between throwing a leash on a few dogs and charging for it and running a professional dog walking business. To be a successful dog walker, you must be dog savvy and business savvy. Veronica Boutelle has helped thousands of dog walkers set up and run successful enterprises. This book tells you how.
Veronica Boutelle, the industry’s top consultant, writes for the non-business savvy dog pro, sharing the detailed information you need to start, operate, and prosper in the dog world in clear, easy-to-read language. This second edition, incorporating Veronica’s ten years of experience helping dog pros succeed, included additional advice on packaging services, setting policies, and avoiding burnout, an expanded marketing chapter and resources section, and two entirely new chapters covering online marketing and developing the perfect staff.
Setting up and running a successful dog-related business is an achievement in itself (one addressed from A to Z in Veronica Boutelle's first book, How to Run a Dog Business - Putting Your Career Where Your Heart Is) but the real test is to build success and growth for the long haul. This book will tell you: bull; How to develop your business for long-term financial security and personal fulfillment. bull; How you can become more comfortable and effective at selling your services. bull; What the smartest, easiest, least expensive ways to market yourself are. bull; How to level out the scheduling-and-revenue roller coaster of seasonal fluctuations. In straightforward language, sprinkled throughout with humor, Veronica and Rikke show you how to make choices that are right for you in an ever more competitive market.
The book, filled with case studies and examples, is designed to support the development of a growth strategy for owner managed businesses by providing frameworks, ideas, inspiration, and a series of assignments.
Are you ready to make a living from your craft? Learn how to map out a financial plan, expand production, automate distribution, address legal matters, and much more. Start growing your business beyond the dining room table and leave your day job behind.
The search engine for success. Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and money—especially if you’re not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest. * Google‚ is widely recognized as the world’s largest search engine—an easy-to- use free service that usually returns relevant results in a fraction of a second * Author holds an MBA and has started and run several small businesses in addition to being a well-known technology book author * Perfect for the entrepreneur and small business market