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Author: Catherine Fallis
Publisher: Silverback Books
Published: 2006
Total Pages: 252
ISBN-13: 9781596370913
DOWNLOAD EBOOKMany of the finest wineries in America do not produce enough wine to warrant full-scale distribution. As a result, most go unnoticed. This book introduces you to 125 of them.
Author: Catherine Fallis
Publisher: Silverback Books
Published: 2006
Total Pages: 252
ISBN-13: 9781596370913
DOWNLOAD EBOOKMany of the finest wineries in America do not produce enough wine to warrant full-scale distribution. As a result, most go unnoticed. This book introduces you to 125 of them.
Author: Bernard Klem
Publisher: Board and Bench Publishing
Published: 2009-07-01
Total Pages: 369
ISBN-13: 0980064805
DOWNLOAD EBOOKIf you read wine reviews, you're already either amused or confused by the soaring language wine writers often use to describe what they're smelling and tasting. But do you always know what they mean? Have you ever sipped a complex white and sensed what's so colorfully described as a peacock's tail? Have you ever savored a full-bodied red only to detect the ripe acrid smell of a horse stall? If not, you're in for a treat, because these terms and thousands more are all here to amuse, dismay, enlighten, inspire, puzzle, and utterly shock you . Welcome to the rich linguistic universe of wine speak: a world where words and wine intersect in an uncontrolled riot of language guaranteed to keep you entertained for hours. The author, a lifelong lover of both wine and words, has compiled and organized this unique thesaurus of 36,975 wine tasting descriptors into 20 special collections extracted from 27 categories so you can locate exactly the right term or phrase to express yourself clearly or to understand others. May your path across the galaxy of wine be paved only with labels from the very best bottles on earth. Or, much more cautiously, with wines that could introduce you to angel pee, citronella, eastern European fruit soup, Godzilla, iodine, ladies' underwear, mustard gas, old running shoes, rawhide, hot tar roads, bubblegum, sweaty saddles, crushed ants, kitchen drains, or even turpentine.
Author: John Michael Scalet
Publisher: Hyperink Inc
Published: 2012-03-12
Total Pages: 35
ISBN-13: 1614642265
DOWNLOAD EBOOKABOUT THE BOOK It is amazing how many types of wine there are in the world. There are thousands of varieties produced at innumerable locations around the globe. Add that to the fact each can be blended to form something all together different. It becomes difficult to choose the right wine for yourself. How can anyone possibly figure it all out? If you have no limit on what you can spend, buying good wine is relatively easy. But you, like most of us, may not be able to buy extremely expensive wines on a regular basis. On the other hand, there is plenty of cheap wine out there; you could easily be frugal and purchase the cheapest wine on the shelf. But there will be times when this results in a dull, if not disagreeable, experience. Worse, you could end up with something utterly undrinkable. MEET THE AUTHOR J. Michael Scalet studied economics at Rutgers University in New Jersey but knew immediately he wanted to live near the northern California wine country. He followed his passion and moved to the San Francisco Bay Area and then to the town of Sonoma. In his spare time Michael enjoys sailing sailboats large and small in the San Francisco Bay and points beyond. EXCERPT FROM THE BOOK To better recognize those special qualities you enjoy in a wine, you may want to polish your wine tasting skills. Blind tasting - tasting without knowing what the wine is - forces you to focus on what you are tasting and smelling. You can do this at a formal wine competition, or with a group of friends. Taking notes and rating several wines encourages you to discover what you are tasting and do or do not prefer. It can be truly enlightening. However, there are limitations. Bob Millman of Executive Wine Seminars says: The problem with blind tasting is that youre working from a position of ignorance. If you know exactly what it is that youre tasting a young first-growth wine [top Bordeaux], for example then you can taste it in that light." Buy a copy to keep reading! CHAPTER OUTLINE How to Buy Great Wine for Under $20 + Wine: Price and Quality + Local Wine Shops + Buying Wine at Big Chain Stores + Look outside the Popular Varietals + ...and much more
Author: Bruce McGechan
Publisher: Board and Bench Publishing
Published: 2013-10-01
Total Pages: 419
ISBN-13: 1935879871
DOWNLOAD EBOOKIf it seems like small wine businesses are getting crowded out of a vibrant US wine market by retail chains, entrenched distributors, and established brands, there's good news for little guys. There's a reason why these massive companies spend a fortune acting "small." In the new, wired realm of marketing and customer relations, the qualities that make small businesses distinctive, like personalized service, deep product knowledge and authentic interest, matter more than ever. Wine marketing consultant Bruce McGechan answers the question of how to put those built-in attributes in front of all those online customers with his new book Wine Marketing Online: Discover the secrets that successful wine businesses use to market their wines online; Learn how to increase your credibility and be seen as an expert by your local customers; Generate Traffic to your website using Google; Convert that traffic into sales through fine-tuned content and a positive user shopping experience; Utilize social media to effectively engage with new and existing customers on your blog, Facebook, and Twitter; Ride the coming wave of mobile websites, apps, advertising and location based services like Foursquare and Yelp; Analyze your wine eCommerce software options; 'Finally' turn one-off orders into repeat loyal customers; and last but not least share your enthusiasm for wine and really enjoy your business. Wine Marketing Online includes a winery internet marketing and brand plan, wine store internet marketing plan, wine store financial model and wine competitor and customer research.
Author: Efraim Turban
Publisher: Springer
Published: 2017-04-23
Total Pages: 446
ISBN-13: 3319500910
DOWNLOAD EBOOKThis is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p
Author: Randall Ferrara
Publisher: Xlibris Corporation
Published: 2014-12-12
Total Pages: 297
ISBN-13: 1499081049
DOWNLOAD EBOOKA Cheapsake’s Guide To Good Wine introduces the reader to the wonderful world of quality wines while remaining aware that the vast majority of people do not have large amounts of cash available to expend on wine purchases. It examines a wide variety of wine types and rates over five hundred different selections worthy of your table with none costing more than $25 and most available at much less. The book also introduces you to many aspects of the world of wine and provides hundreds of leads to beginning your own tasting experiences. Many people believe that a wine has to be expensive to be memorable. This book happily proves this is an error.
Author: David Sokolin
Publisher: Simon and Schuster
Published: 2008-05-06
Total Pages: 382
ISBN-13: 1416565000
DOWNLOAD EBOOKNow more than ever, the value of Investment-Grade Wines (IGWs) and opportunities to invest in wine as an asset class are soaring. With a little research and a little risk, wine enthusiasts on every level will find it possible to gain big rewards in wine investment -- and there's never been a better time to try. IGWs have dependably outperformed blue chip stocks over the past 150 years, and the upscale wine market is still an area in which independent investors can profit handsomely. A third-generation wine merchant, and CEO of one of the largest rare-wine companies in the world, David Sokolin knows how to turn fine wine into cold cash. And he knows how you can, too. In simple, practical terms, Investing in Liquid Assets provides all the information you need to understand the economic principles that govern the world of fine wine and take advantage of the resources currently available. Using his insider's expertise, Sokolin defines Investment-Grade Wine and identifies the most financially important wine regions and styles. Defining the key players in the field, Sokolin shows you how to navigate the world of wine critics and understand the impact of their scores, and he explains why it's perfectly fine that your own personal tastes really don't matter. He offers tips on where to find reputable sources for fine wine, how to manage storage and resale, as well as all-important buying and selling strategies. In the second half of the book, he gives overviews of the world's greatest wine regions and offers his predictions about which regions and which wines are likely to represent the greatest investment opportunities in the near future. Providing information and tactics previously known only to successful professionals, Investing in Liquid Assets turns your passion for fine wine into a valuable resource that will pay for itself.
Author: Christina Perozzi
Publisher: Penguin
Published: 2012-10-02
Total Pages: 338
ISBN-13: 0399161325
DOWNLOAD EBOOKFrom Stouts, Barleywines, and Lambics to food pairing, tasting, and homebrewing—this is beer as you’ve never known it before. The Naked Pint is a definitive primer on craft brews that celebrates beer for what it truly is: sophisticated, complex, and flavorful. Covering everything from beer history to the science behind beer, food and beer pairings, tasting, and homebrewing, Perozzi and Beaune strip down America’s favorite beverage to its truest form. Whether you’ve just started wondering what life is like beyond the ice-cold six-pack or have already discovered your favorite Porter or IPA, The Naked Pint will help you unearth the power that comes with knowing your ales from your lagers.
Author: Carolyn Evans Hammond
Publisher: Dorling Kindersley Ltd
Published: 2018-11-13
Total Pages: 192
ISBN-13: 0241888514
DOWNLOAD EBOOKA snobbery-free guide to quickly finding which wines are worth your money. While wine snobs are swirling and sniffing expensive wines that are tediously hard to find, the rest of us are just drinking wine. Popular wine. Big-brand wine. Big brands can spell terrific value, but you need to know which bottles to buy. That's where Good Better Best Wines, 2e comes in. It's small enough to pop in your pocket and take with you to the store. And it's user-friendly enough to flip through on the fly. This book ranks the best-selling wines in the United States by grape variety and price point up to $15 (USD). And every bottle listed comes with a color photograph for quick and easy identification, so you can buy and run before getting stuck in a conversation with someone eager to share their vast wine knowledge with you! Of course, you'll also get other important details, such as what ingredients created each wine, flavor and smell profiles, and alcohol content by volume--but in Carolyn's relaxed, friendly tone.
