Graphic Design Portfolio Strategies for Print and Digital Media
Graphic Design Portfolio Strategies for Print and Digital Media

Author: Robert Rowe

Publisher: Pearson

Published: 2010

Total Pages: 0

ISBN-13: 9780136140313

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This book presents the task of creating that all-important portfolio for today's print and interactive design fields in a manageable series of steps. "The beauty of Graphic design portfolio strategies lies in its numerous colorful graphics and examples of former students' outstanding work. While the authors stress repeatedly the importance of not copying ideas from these examples, it was the figures and images that really grab my attention..." - Tracey Norden Wofford, Mercer University Graphic Design Portfolio Strategies for Print and Digital Media serves as a sourcebook for graphic design students who are planning the design of their portfolio for applications to graduate schools, grants, scholarships, employment opportunities, and fellowships. Strategies in design principles are illustrated with examples of successful portfolios from design students along with tips and insights from top professionals in the field. Addressing the concerns of students transitioning into their design profession, Portfolio Laboratory for Graphic Design takes a thoughtful approach to the choices at every step of the portfolio design process, including selecting appropriate work, deciding among various printing and binding methods, establishing a web presence, and giving the entire presentation a unique and personal quality. This book would be appropriate for any senior level class in portfolio development, while also being useful for new professionals considering the next stage in their career.

The Graphic Designer's Guide to Portfolio Design
The Graphic Designer's Guide to Portfolio Design

Author: Debbie Rose Myers

Publisher: John Wiley & Sons

Published: 2013-10-21

Total Pages: 338

ISBN-13: 1118428145

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Landing a job in graphic design or multimedia starts with the creation of a portfolio that showcases a student's best work. With sample portfolios, interviews with leaders in graphic design and advertising industries, and step-by-step instruction for creating professional print and digital portfolios, this book helps students successfully transition from design student to design professional. Now fully updated, it is the only guide to creating job-winning print-based and digital portfolios specifically for graphic designers.

The Fundamentals of Printed Textile Design
The Fundamentals of Printed Textile Design

Author: Alex Russell

Publisher: A&C Black

Published: 2011-06-01

Total Pages: 212

ISBN-13: 2940411476

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This book provides an introduction to the creative skills, knowledge and processes required in order to produce a professional, creative and commercially aware portfolio of printed textiles.

Design Matters: Portfolios 01
Design Matters: Portfolios 01

Author: Maura Keller

Publisher: Rockport Publishers

Published: 2010-05-01

Total Pages: 192

ISBN-13: 1616738766

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During the past few years, portfolio management and self-promotion have taken on a far greater role within a graphic designer’s business model. The degree to which they can increase their earned revenue through exceptionally defined, marketing-oriented promotions and portfolio management is paramount. These individuals and agencies now identify their product as cultural tourism and stress the role of their work as economic generators. This book defines the core elements of self-promotion and portfolio creation and provides the insights graphic designers need to showcase their work in unique and creative ways. Case studies demonstrate the different techniques designers use to create successful portfolios for different audiences and measure the results of those efforts. The book also details how often portfolios should be updated and distributed and determine workable budgets to produce a great portfolio.

A Career in Computer Graphics and Design
A Career in Computer Graphics and Design

Author: Joe Greek

Publisher: The Rosen Publishing Group, Inc

Published: 2014-12-15

Total Pages: 82

ISBN-13: 1477778896

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Career-seekers looking for a field that will take advantage of their artistic talents will find this volume immensely helpful. Readers will learn about the varied environments in which graphic designers work and the expectations that different kinds of companies have of their employees. They’ll learn how high school courses, college courses, extracurricular activities, online training resources, and internships can help prepare them for careers in computer and graphic design. There are even practical tips on getting and keeping your first job in this competitive field, as well as a useful overview of the tools and software of the trade.

Portfolio Design for Interiors
Portfolio Design for Interiors

Author: Harold Linton

Publisher: Bloomsbury Publishing USA

Published: 2017-08-10

Total Pages: 296

ISBN-13: 1628924721

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The portfolio is the single most important document that a student has to demonstrate his or her expertise. Portfolio Design for Interiors uses real student examples, backed by industry standards and the expertise of the authors, to prepare aspiring interior design professionals to impress.

Stand Out
Stand Out

Author: Denise Anderson

Publisher: Peachpit Press

Published: 2015-12-28

Total Pages: 596

ISBN-13: 0134134133

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The design marketplace has never been more competitive, or demanded more from emerging talent. To succeed, you must navigate the transition from learner to professional with purpose and precision. In Stand Out: Building Your Design Portfolio, Denise Anderson offers a hands-on, three-step, full-color action plan for establishing your unique brand, crafting a killer portfolio, tailoring and delivering your message, getting your perfect design job, and excelling once you're hired. In this superbly organized and beautifully designed book, Anderson distills 20+ years of experience as a graphic designer, entrepreneur, instructor, and mentor, offering you powerful insights and easy-to-use tools for successfully launching your career. Whether you're in graphic design, advertising design, interactive or web design, fashion, or any other design field, Anderson will help you identify what makes you unique, and use it powerfully differentiate yourself from everyone else. Stand Out's step-by-step approach, hands-on work exercises, and short, easy-to-absorb chapters guide you through: Clarifying your brand purpose and unique attributes Designing your brand identity, encompassing all brand touchpoints Creating an online presence that showcases you at your best Self-promoting your brand, from social media to print "leave-behinds" Optimizing your portfolio for the industry and company where you want to work Discovering what's hot in portfolio design and strategy - and what's not Understanding what employers want from you Producing your digital and/or print portfolio Choosing your mentor(s) and creating your personal advisory board Developing a personal job plan you can start executing right now Protecting your work against theft Identifying your dream job Writing and designing outstanding resumes and job-specific cover letters Interviewing and presenting your work effectively Accepting a position and negotiating salary Succeeding in your first job, and preparing for the next Stand Out brings together all the easy-to-use forms, checklists, and tools you'll need... multiple examples of great student and young professional portfolio work to show you how it's done... dozens of great tips and tricks... "in the trenches" insights from recent graduates... all you need to get where you want to go!

Brand Portfolio Strategy
Brand Portfolio Strategy

Author: David A. Aaker

Publisher: Free Press

Published: 2020-03-24

Total Pages: 368

ISBN-13: 1982146524

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In this long-awaited book from the world’s premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company’s business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on case studies of world-class brands such as Dell, Disney, Microsoft, Sony, Dove, Intel, CitiGroup, and PowerBar, Aaker demonstrates how powerful, cohesive brand strategies have enabled managers to revitalize brands, support business growth, and create discipline in confused, bloated portfolios of master brands, subbrands, endorser brands, cobrands, and brand extensions. Renowned brand guru Aaker demonstrates that assuring that each brand in the portfolio has a clear role and actively reinforces and supports the other portfolio brands will profoundly affect the firm’s profitability. Brand Portfolio Strategy is required reading not only for brand managers but for all managers with bottom-line responsibility to their shareholders.

Portfolio Design
Portfolio Design

Author: Harold Linton

Publisher: W W Norton & Company Incorporated

Published: 2003

Total Pages: 200

ISBN-13: 9780393730951

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The ?ible?of portfolio design and production is now in its third edition, revised and expanded to include essential information on the digital and multimedia direction of portfolios today. Whether you work in architecture, urban planning, landscape or interior design, a finely tailored portfolio is the most important element to include in your application for graduate school, a design grant or competition, or to bring to a job interview. In addition to showing you how to assemble a portfolio that will display your talents and qualifications to the best advantage, the third edition of Portfolio Design adds a chapter on digital strategies, discussing all the elements necessary to bring your work together in a digital format. Also new to this edition is commentary and analysis of selected student portfolios by three experienced professionals who offer unique insights to help you develop your own portfolio. From formats, bindings, and cases to reproduction techniques, content, style, sequencing, multimedia, and the latest in promoting yourself on the Internet, Portfolio Design addresses every aspect of portfolio planning and production. Three-hundred samples nearly half of them new to this edition drawn from a wide array of current student and professional portfolios, both print and electronic, illustrate many and varied graphic design alternatives to demonstrate what will capture the reviewer? attention?nd secure you an offer. Portfolio pointers from industry professionals and educators complement the practical advice given by Harold Linton, who has taught portfolio design to generations of students.