Gower Handbook of Internal Communication

Gower Handbook of Internal Communication

Author: Marc Wright

Publisher: Gower Publishing, Ltd.

Published: 2009

Total Pages: 504

ISBN-13: 9780566086892

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A comprehensive guide to managing communication within organisations, the Handbook recognises Internal Communication's continued growth as a management discipline. It is aimed at leaders who want insight into IC techniques for use in both day-to-day operational and change situations, for example, and also at the communication specialist seeking shared wisdom and new ideas. Early chapters examine changes in the strategic context in which today's IC departments are operating. These include organisations' increasing need for innovation and responsiveness in a superfast changing environment; employees' increasing assertion of rights and personal requirements at work; management's increasing recognition of the importance of corporate reputation/brand value, particularly how to sustain and extend it; and finally, the effects on work and management patterns of digital communication. Step-by-step guides introduce the reader to creating IC strategies and to carrying out research and measurement.


Gower Handbook of Internal Communication

Gower Handbook of Internal Communication

Author: Marc Wright

Publisher: CRC Press

Published: 2016-04-22

Total Pages: 494

ISBN-13: 1317125266

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A comprehensive guide to managing communication within organizations, the Handbook recognises Internal Communication's continued growth as a management discipline. It is aimed at leaders who want insight into IC techniques for use in both day-to-day operational and change situations, for example, and also at the communication specialist seeking shared wisdom and new ideas. Early chapters examine changes in the strategic context in which today's IC departments are operating. These include organizations' increasing need for innovation and responsiveness in a superfast changing environment; employees' increasing assertion of rights and personal requirements at work; management's increasing recognition of the importance of corporate reputation/brand value, particularly how to sustain and extend it; and finally, the effects on work and management patterns of digital communication. Step-by-step guides introduce you to creating IC strategies and to carrying out research and measurement.


Guide to Internal Communication Methods

Guide to Internal Communication Methods

Author: Eileen Scholes

Publisher: Gower Publishing Company, Limited

Published: 1999

Total Pages: 172

ISBN-13:

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This guide offers help to the beleaguered manager or team leader. It is based on material originally compiled for the Gower Handbook of Internal Communication. Each chapter examines a particular group of communication techniques and uses practical examples to show their strengths and weaknesses.


The IABC Handbook of Organizational Communication

The IABC Handbook of Organizational Communication

Author: Tamara Gillis

Publisher: John Wiley & Sons

Published: 2011-03-21

Total Pages: 484

ISBN-13: 1118016351

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The IABC Handbook of Organizational Communication THIS NEW EDITION of The IABC Handbook of Organizational Communication contains a comprehensive collection of practical knowledge about successful corporate communication and its effect on an organization as a whole. Thoroughly revised and updated to meet the realities of today’s organizational environment, the second edition of The IABC Handbook of Organizational Communication includes fresh case studies and original chapters. This vital resource contains information that is relevant to communicators in any organization, from global conglomerates to small businesses, public companies to private firms, and for-profits to nonprofits. The expert contributors cover a wealth of relevant topics, including how to excel at executive communication and executive coaching, an in-depth examination of communication counsel, a review of communication and ethics as a whole, a review of corporate social responsibility and sustainability issues, and how to prepare for communication during a crisis. The book also contains information on current issues and trends such as the effects of the recent recession and new technologies that affect strategic communication management. A review of internal and employee communication issues, the growing need for international and multicultural communication, and strategies for combining traditional and social media are explored in detail. Whether you are a professional communicator or a corporate executive without a background in the communication discipline, you will gain new insight into traditional and emerging issues in organizational communication and learn what it takes to reach stakeholders both inside and outside the organization.


The IABC Handbook of Organizational Communication

The IABC Handbook of Organizational Communication

Author: Tamara Gillis

Publisher: John Wiley & Sons

Published: 2006-04-20

Total Pages: 500

ISBN-13: 9780787985530

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The IABC Handbook of Organizational Communication is the fourth edition of the best-selling resource that offers a comprehensive collection of practical knowledge and insights about effective corporate communication and its effect on organizational success. With contributions from the leading experts in organizational, business, and corporate communications, this invaluable resource examines each of the functional areas of organizational communication including internal communication, public relations, marketing, and communication strategy. This important book is written for communicators in organizations of all types—large and small, public and private, for profit and not for profit. The contributors demonstrate how these fields are changing and what the future holds. This edition includes illustrative case studies and information on new topics such as globalization and crosscultural communication, new technologies and employment patterns, corporate responsibility, research measurement and ROI, and the virtual corporation.


Effective Internal Communication

Effective Internal Communication

Author: Lyn Smith

Publisher: Kogan Page Publishers

Published: 2008

Total Pages: 289

ISBN-13: 074945265X

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Previously overlooked in the workplace, this book explores how internal communication is conducted across the different sectors and in organisations of differing sizes and complexity.


Corporate Conversations

Corporate Conversations

Author: Shel Holtz

Publisher: AMACOM/American Management Association

Published: 2004

Total Pages: 312

ISBN-13: 9780814427484

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"Corporate Conversations gives you insight, ideas, and an action plan to energize and empower the exchange of information in your company. Author Shel Holtz has more than twenty-five years of experience helping companies enhance their strategies for crafting and delivering vital internal messages. He uses real-life case studies to demonstrate the best strategies for making sure everyone within your company is on the same page." "Corporate Conversations defines the three primary results you should achieve through every employee communication: promoting loyalty, inspiring quality work that satisfies the needs of your customers, and encouraging your employees to represent the company in a manner consistent with the image you've defined. The book shows you how to use traditional and online tools to develop an internal communications program that will help you."--BOOK JACKET.


Exploring Internal Communication

Exploring Internal Communication

Author: Mr Kevin Ruck

Publisher: Ashgate Publishing, Ltd.

Published: 2015-03-28

Total Pages: 221

ISBN-13: 1472430670

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This third edition of Exploring Internal Communication includes new chapters on the history of internal communication, the evolution of employee engagement, the current state of practice, change communication, storytelling, research and measurement, an internal communication measurement dashboard, intranet management, and internal social media. It argues that internal communication practice is about keeping employees informed and at the same time giving them a voice that is treated seriously. The book is both a companion for internal communication courses and an exploration of key concepts for a strategic approach to practice that underpins employee engagement.


A Practical Guide for Internal Communicators

A Practical Guide for Internal Communicators

Author: Simon Steers

Publisher: Lulu.com

Published: 2017-01-05

Total Pages: 140

ISBN-13: 1326369660

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A Practical Guide for Internal Communicators is the best of the Progressive IC blog. It offers real life hints, tips and ideas about a wide range of topics, with a focus on the Digital Workplace and the role of Enterprise Social in business. The book is about modern day workplace communication and the changing role of Internal Communication in the digital age. It is packed full of content on a range of topics including culture, engagement, leadership communication and channels.