There’s a growing trend in digital marketing teams to measure and improve. Optimisation is the key to growing online business across paid and organic traffic - but this only works if new websites are designed to take the best of the current user behaviour, and build upon it. For that, web designers need to know what data they should be looking for at the start of each client project. They should ask their clients to furnish them with accurate data to help them deliver the best web design for that client’s audience. This eBook will show you how!
There’s a growing trend in digital marketing teams to measure and improve. Optimisation is the key to growing online business across paid and organic traffic - but this only works if new websites are designed to take the best of the current user behaviour, and build upon it. For that, web designers need to know what data they should be looking for at the start of each client project. They should ask their clients to furnish them with accurate data to help them deliver the best web design for that client’s audience. This eBook will show you how!
Whether you are building a personal blog or a corporate website, there is a lot more to web design than div's and CSS selectors, but what do you really need to know? With this book, you'll learn the secrets of designing effective, user-friendly sites, from customer requirements to hand-drawn storyboards all the way to finished HTML and CSS creations that offer an unforgettable online presence.
You don’t need to be a web developer to create a beautiful, functional website! Website Design for Everyone: Create Stunning Websites Without Coding is a step-by-step guide for beginners and non-techies alike to design professional websites with ease. Whether you’re starting a blog, building a portfolio, or launching a business, this book will help you use intuitive tools, platforms, and strategies to design stunning websites—no coding required. Learn the fundamentals of design, explore powerful website builders, and unlock your creative potential with this comprehensive, easy-to-follow guide!
Embark on a journey to website success with Google Analytics for Beginners, a comprehensive guide designed to transform even the most tech-averse individuals into data-savvy website owners. In today's digital landscape, understanding your website's traffic and user behavior is crucial for achieving your online goals. Google Analytics, a powerful tool developed by Google, is the go-to platform for gaining insights into your website's performance. This beginner-friendly guide demystifies Google Analytics, breaking down complex concepts into easy-to-understand terms. Whether you're a blogger, entrepreneur, or small business owner, this book will equip you with the essential knowledge to harness the power of data and transform your website into a digital powerhouse. Embark on your data-driven website success journey today!
This book teaches you all you need to know to create effective web sites for businesses of all sizes. It’s packed with useful tips and practical examples. First you are taken through the planning stage, including overall site structure, grouping content, using content and language effectively, and planning for accessibility. Next, you are shown how to effectively design the different parts of your site as well as how to add specialized improvements, including feedback forms and search functionality. The examples focus largely on CSS and HTML, but the principles are applicable to any site and some useful Flash examples are also provided.
The Truth About HTML5 is for web designers, web developers, and front-end coders who want to get up to speed with HTML5. The book isn't afraid to point out what everyone gets wrong about HTML5's new markup, so you don’t make the same mistakes. It will show you what rocks in HTML5 today and what the future holds. Marking up a basic web page shouldn't be a quasi-religious exercise where the high priests of HTML5 must be consulted for their interpretation of the holy texts (the HTML5 spec). Don’t waste hours trawling through confusing, poorly researched, and often flat-out wrong information on the Internet. Get the truth on HTML5's markup here. You'll also find out about HTML5's new microdata standard that's being used on major websites, such as eBay and IMDB, right now, and get the low-down on the Canvas object and what it can and can't do for you. The book also covers how HTML5 affects CMSs and web apps, what HTML5 means for mobile, and what the future holds. HTML5 isn't one big blob of technology that will be "finished" at some point in the future. It’s a grab bag of cool stuff, much of which has been around for years. Learn what’s well supported and ready to go today. Now that the initial wave of hype is over, it's time to learn the truth about HTML5. What you’ll learn How to write elegant and up-to-date HTML5 markup How to use microdata - the future of the semantic web What the Canvas object can and can't do, and how to use it correctly How to use new features such as enhanced forms and video and audio Which HTML5 features are production ready, and what the future holds Who this book is for The Truth About HTML5 is for web developers and designers who want to start using HTML5 properly in their web projects. Now that the dust has settled on HTML5, it's a good time for beginners to jump aboard, and for experienced developers to take stock of what's out there. Table of Contents A Somewhat Sensationalized History of HTML5 What HTML5 Means for a Modern Web Page The Pain and Pleasure of Page Structure Elementary, My Dear WHATWG? The Truth Behind the New Structural Tags Semantics, Micro-Semantics, and Schema.org HTML5 Boosted My Page Rank, and other SEO Myths The New Nonstructural HTML5 Tags and When You Should Use Them HTML5 Forms: Beauty and the Beast Canvas, Gaming, and Flash Hear No , See No SVG: It Lives! Web Apps, Mobile, and What Comes Next Performance Based Design: The Future
Publisher's note: To make use of the most recent CSS and HTML features, a new, fully revised fourth edition of this book is now available, updated for 2022. Key FeaturesUnderstand what responsive web design is and its significance for modern web developmentExplore the latest developments in responsive web design including variable fonts, CSS Scroll Snap, and moreGet to grips with the uses and benefits of the new CSS Grid layoutBook Description Responsive Web Design with HTML5 and CSS, Third Edition is a renewed and extended version of one of the most comprehensive and bestselling books on the latest HTML5 and CSS tools and techniques for responsive web design. Written in the author's signature friendly and informal style, this edition covers all the newest developments and improvements in responsive web design including better user accessibility, variable fonts and font loading, CSS Scroll Snap, and much, much more. With a new chapter dedicated to CSS Grid, you will understand how it differs from the Flexbox layout mechanism and when you should use one over the other. Furthermore, you will acquire practical knowledge of SVG, writing accessible HTML markup, creating stunning aesthetics and effects with CSS, applying transitions, transformations, and animations, integrating media queries, and more. The book concludes by exploring some exclusive tips and approaches for front-end development from the author. By the end of this book, you will not only have a comprehensive understanding of responsive web design and what is possible with the latest HTML5 and CSS, but also the knowledge of how to best implement each technique. What you will learnIntegrate CSS media queries into your designs; apply different styles to different devicesLoad different sets of images depending upon screen size or resolutionLeverage the speed, semantics, and clean markup of accessible HTML patternsImplement SVGs into your designs to provide resolution-independent imagesApply the latest features of CSS like custom properties, variable fonts, and CSS GridAdd validation and interface elements like date and color pickers to HTML formsUnderstand the multitude of ways to enhance interface elements with filters, shadows, animations, and moreWho this book is for Are you a full-stack developer who needs to gem up on their front-end skills? Perhaps you work on the front-end and you need a definitive overview of all modern HTML and CSS has to offer? Maybe you have done a little website building but you need a deep understanding of responsive web designs and how to achieve them? This is a book for you! All you need to take advantage of this book is a working understanding of HTML and CSS. No JavaScript knowledge is needed.
There are literally millions of websites on the Internet, but most are ugly and ineffective. So how do you create a site that looks good and makes money? Web Design in easy steps, now in its sixth edition, reveals the key principles of good web design. It guides you through the process of creating a website, from planning to search engine promotion. Learn: The fundamentals of professional web page layout and create content that’ll get your message across.All about effective navigation to make your website easy to use so your visitors stay longer.The techniques to make your website attractive for all and ensure it works on different devices.How to use HTML, CSS and JavaScript and get started with your new website.Ecommerce and social media basics to open your online shop, and start marketing it! Avoid creating another ineffective website on the net. Use Web Design in easy steps to create a successful site that looks good and achieves its purpose.
For those working in a small library, particularly one that may have little technical support, a foundational knowledge of technology is crucial. Written for librarians, library staff, and administrators at libraries serving populations of 15,000 or less, this LITA guide shows how to successfully develop, implement, sustain, and grow technology initiatives. The contributors draw from personal experience in rural libraries and regional state university libraries to offer guidance for making sound technology decisions. Whether looking for a quick answer or starting an in-depth technology project, readers will quickly find basic information on the full range of library technology, organized into chapters with numerous headings for easy scanning. Topics include An overview of library technology basics Electronic resource fundamentals, including a look at licensing issues Webpage development, Open-source (OS) applications, and a six-step plan for social media and social networking How to create and sustain an effective technology strategy
