Fundamentals of Retailing and Shopper Marketing
Fundamentals of Retailing and Shopper Marketing

Author: Jan Hillesland

Publisher: Pearson Publications Company

Published: 2012-10

Total Pages: 0

ISBN-13: 9780273757399

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Fundamentals of Retailing and Shopper Marketing is an ideal companion text whether you are in marketing, in manufacturing, work for an advertising agency or if you work in retail. The book focuses on the sharp end of the retail industry and, through real-world examples, shows students and practitioners best retail practice. The text includes models, illustrations and photographs. It is practical, visual and easy to read and teaches you how to transfer your know-how to your own brand, marketing strategy, student assignment or retail environment.

Fundamentals Of Retail Management
Fundamentals Of Retail Management

Author: Dr. Raj Kumar Gautam

Publisher: Academic Guru Publishing House

Published: 2023-10-13

Total Pages: 242

ISBN-13: 8119832035

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The Fundamentals of Retail Management serves as a thorough textbook that goes into the fundamental ideas and practices that are crucial to the retail sector. This book is an excellent resource for students, future retail managers, and anybody else wishing to grasp the basic ideas of retail management. Students pursuing degrees in retail management and similar subjects. Retail workers who aspire to become store managers and employees who are interested in advancing their careers. Owners of retail businesses and entrepreneurs who want to improve their expertise of the retail sector. Anyone who is interested in the basic principles of retail management can benefit from this course. The book Fundamentals of Retail Management serves as a handbook that is useful, instructive, and up to date. It provides readers with the information and abilities that are necessary to flourish in the competitive and ever-changing retail industry. In order to acquire a thorough comprehension of retail management, it would be prudent to consult specialized textbooks and educational resources. Explore learning materials that address the dynamic nature of technology’s function in the retail sector, retail strategy, marketing, as well as supply chain management. Furthermore, there may be educational opportunities and online classes in retail management that offer a more comprehensive understanding of the topic.

The Economics of Retailing and Distribution
The Economics of Retailing and Distribution

Author: Roger R. Betancourt

Publisher: Edward Elgar Publishing

Published: 2005-01-01

Total Pages: 256

ISBN-13: 1845423364

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This book should become a standard reference in the field. . . It combines rigorous modeling with sophisticated econometrics and includes telling examples to illustrate general principles. Dennis C. Mueller, University of Vienna, Austria This book provides a uniform and coherent approach to the analysis of distribution systems in general and retail systems in particular. It develops the fundamentals of retail demand and supply, and demonstrates how the provision of distribution services is a principal determinant of economic outcomes in retail exchanges for both retailers and their customers, as well as for other agents such as suppliers and franchisors. The author integrates the existing literature with new applications to provide novel insights into the multi-product nature of retailing, the service aspects of packaging, and the evolution of retail formats such as supermarkets, non-store retailers (including the Internet) and shopping centers. He illustrates how the complementarity that underlies retail activities leads to lower average prices for customers. This integrative process also brings out the role of distribution services as mechanisms to exercise economic power. This is evident not only in channels of distribution but in the evolution of Wal-Mart and the development of franchise contracts. The author also identifies the crucial differences between the retailing of goods and the retailing of services. This impressive volume skilfully integrates conceptual, theoretical and empirical research to analyse critical issues in the economics of retailing and distribution. It will be required reading for academics and professional economists interested in industrial organization, marketing, applied microeconomics and business.

Retail Therapy
Retail Therapy

Author: Mark Pilkington

Publisher: Bloomsbury Publishing

Published: 2019-01-10

Total Pages: 336

ISBN-13: 1472965132

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Almost weekly, the news is full of stories about disappearing retail chains. From House of Fraser and BHS to Toys'R'Us and Sears, recognised names are vanishing overnight – as such large organizations disappear, so the malls, shopping centres, high streets and main streets become emptier and less appealing to visit. The retail sector is hugely important in terms of job numbers: in the US, it employs around 30 million people (directly and indirectly); in the UK, around 10 million. As such, anything that jeopardises the retail sector will have a deep and lasting impact on millions of lives, as well as on public policy. While many blame the 'Amazon effect', this is an oversimplification. Deeper forces are at work that are changing people's relationships with brands, the balance of power between producers and consumers, and the whole nature of the supply chain that has existed since the industrial revolution. Retail Therapy offers a comprehensive analysis of these forces and their impact on the world of retailing. More importantly, it presents a cogent analysis of the longer term trends that are shaping retailing, and outlines a clear road map for sustainable success in the future.

The Secrets of Retailing
The Secrets of Retailing

Author: Marc Joseph

Publisher:

Published: 2005

Total Pages: 0

ISBN-13: 9781596370371

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The Secrets of Retailing, by retailing expert Marc Joseph, is filled with the practical, "been there, done that" advice that has made Joseph so successful-from the Psychology of Buying to Working with Vendors. This invaluable book leads readers step-by-step through the process of opening a retail store, and then building it into a success.

The Five Laws of Retail
The Five Laws of Retail

Author: George Troy

Publisher: Post Hill Press

Published: 2019-06-18

Total Pages: 177

ISBN-13: 1642931691

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As a senior retail executive for some of the best-known and most successful retail brands in the U.S. and abroad, author George Troy understands today’s volatile retail landscape. In this time of tremendous challenge and realignment within the retail industry, retail executives and countless others are searching for answers and direction. Troy defines the underlying principles that have, for millennia, governed everything we retail—not just clothing and books, but also politics, religion, art, and other “products” and services. He explains how retailing really works and the rules for long-term success. For anyone wanting to be at the top of the retail food chain, The Five Laws of Retail brings together To Sell Is Human with The 7 Habits of Highly Effective People to give you the tools for success in today’s fast-changing world. After all, we are all selling something.

Customer Relationship Management Essentials
Customer Relationship Management Essentials

Author: John Gosney

Publisher: Prima Lifestyles

Published: 2000

Total Pages: 234

ISBN-13: 9780761528456

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Customer service and customer relationship management are becoming more of an issue as e-businesses grow, both in size and numbers. "Customer Relationship Management" explains the circular relationship between suppliers, technology and customers. It's the only customer-support title geared toward the IT professional.

Operations in an Omnichannel World
Operations in an Omnichannel World

Author: Santiago Gallino

Publisher: Springer Nature

Published: 2019-10-15

Total Pages: 353

ISBN-13: 3030201198

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The world of retailing has changed dramatically in the past decade. Sales originating at online channels have been steadily increasing, and even for sales transacted at brick-and-mortar channels, a much larger fraction of sales is affected by online channels in different touch points during the customer journey. Shopper behavior and expectations have been evolving along with the growth of digital channels, challenging retailers to redesign their fulfillment and execution processes, to better serve their customers. This edited book examines the challenges and opportunities arising from the shift towards omni- channel retail. We examine these issues through the lenses of operations management, emphasizing the supply chain transformations associated with fulfilling an omni-channel demand. The book is divided into three parts. In the first part, “Omni-channel business models”, we present four studies that explore how retailers are adjusting their fundamental business models to the new omni-channel landscape. The second part, “Data-driven decisions in an omni-channel world”, includes five chapters that study the evolving data opportunities enabled by omni-channel retail and present specific examples of data-driven analyses. Finally, in the third part, “Case studies in Omni-channel retailing”, we include four studies that provide a deep dive into how specific industries, companies and markets are navigating the omni-channel world. Ultimately, this book introduces the reader to the fundamentals of operations in an omni-channel context and highlights the different innovative research ideas on the topic using a variety of methodologies.

Restructuring of Food Retail Markets in Countries of the Global South
Restructuring of Food Retail Markets in Countries of the Global South

Author: Christine Hobelsberger

Publisher: Springer Gabler

Published: 2021-05-13

Total Pages: 227

ISBN-13: 9783658333140

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This explorative, primary data-based study provides findings on the first nearly two decades of the emerging supermarket industry in Bangladesh, in particular its capital city Dhaka. The objective is thereby twofold: On the one hand, the study traces the so-far development of supermarkets in Dhaka, and Bangladesh, and depicts current hindering factors to the local supermarket industry’s further development, as well as supermarket managers’ measures to tackle these challenges. On the other hand, the study explores the (potential) implications of emerging supermarkets for other food retailers on-site. To this end, the study’s focus lies on so-called wet markets (Bengali: kacha bazars) as an exemplary “traditional” food retail format. Here, the study strives for the determination of supermarkets’ competitive pressure on kacha bazars in Dhaka, and kacha bazar vendors’ corresponding (proactive) coping strategies. The study is based on theoretical and conceptional reflections on markets and market structures, the fundamentals of retail management and modern food retail, and research findings on supermarkets’ structural impact on food retail markets in other country contexts.