Become a Key Person of Influence

Become a Key Person of Influence

Author: Daniel Priestley

Publisher: Ecademy Press Limited

Published: 2011

Total Pages: 187

ISBN-13: 9781907722929

DOWNLOAD EBOOK

Priestley details how anyone can become a key person of influence within his or her industry in a very short time.


Upside-Down Leadership

Upside-Down Leadership

Author: Taylor Field

Publisher: New Hope Publishers (AL)

Published: 2012

Total Pages: 190

ISBN-13: 9781596693425

DOWNLOAD EBOOK

Flip conventional ideas upside down, escape clichés on leadership, and see real leadership principles revealed right side up.


Innovation Communities

Innovation Communities

Author: Klaus Fichter

Publisher: Springer Science & Business Media

Published: 2012-01-05

Total Pages: 356

ISBN-13: 3642221270

DOWNLOAD EBOOK

Self-organising networks have become the dominant innovators of complex technologies and radical innovation. The growing need for co-operation to ensure innovation success calls for a broader understanding of what makes innovation projects successful and requires new concepts. The book introduces the new concept of “innovation communities”, defining them as informal networks of like-minded individuals who act as innovation promotors or champions. These key figures come from various companies and organisations and will team up in a project-related fashion, jointly promoting a certain innovation, product or idea either on one or across different levels of an innovation system. The publication presents findings from surveys that demonstrate that networks of champions are a success factor in radical innovation. Five case studies of noteworthy innovation projects illustrate why the collaboration of champions can make innovation projects more successful. Furthermore, the book presents hands-on methods and includes best-practice cases and guidelines on how to develop innovation communities. This publication comprises empirical findings and practical experiences that are valuable for the following groups in particular: Entrepreneurs; Innovation, R&D, and network managers; Innovation and strategy consultants; Innovation and start-up intermediaries; Innovation researchers; Government officials and politicians responsible for R&D and innovation programmes and funding


Cultural Values and Entrepreneurship

Cultural Values and Entrepreneurship

Author: Francisco Liñán

Publisher: Routledge

Published: 2017-10-02

Total Pages: 245

ISBN-13: 1317381106

DOWNLOAD EBOOK

Cultural Values and Entrepreneurship aims to broaden and deepen our understanding of which elements of ‘culture’ influence, or are influenced by, entrepreneurial activity. Differences in entrepreneurial activity among countries, and regions within those countries, are persistent and cannot be fully explained by institutional and economic variables. A substantial number of these differences have been attributed to culture, and it is clear that some socio-cultural practices, values and norms are more conducive to driving or inhibiting entrepreneurial intentions and activity. However, we need to dig deeper into ‘how’ and ‘why’ cultural practices, and underlying values and norms, matter in entrepreneurial action, in order to more fully understand the complexities of the processes, without making cross-cultural or cross-national generalisations. Unique cultural, national, and institutional contexts present different practices in terms of opportunities and challenges for driving entrepreneurial action. The contributions in this book consider some of the many different facets of the culture-entrepreneurship relationship, and offer valuable insights to our understanding of the field. This book was originally published as a special issue of Entrepreneurship & Regional Development.


Influence

Influence

Author: Robert B. Cialdini

Publisher: Pearson Scott Foresman

Published: 1988

Total Pages: 434

ISBN-13:

DOWNLOAD EBOOK

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.


Power and Influence

Power and Influence

Author: Richard Corry

Publisher: Oxford University Press

Published: 2019-07-31

Total Pages: 253

ISBN-13: 0192577204

DOWNLOAD EBOOK

The world is a complex place, and this complexity is an obstacle to our attempts to explain, predict, and control it. In Power and Influence, Richard Corry investigates the assumptions that are built into the reductive method of explanation—the method whereby we study the components of a complex system in relative isolation and use the information so gained to explain or predict the behaviour of the complex whole. He investigates the metaphysical presuppositions built into the reductive method, seeking to ascertain what the world must be like in order that the method could work. Corry argues that the method assumes the existence of causal powers that manifest causal influence—a relatively unrecognised ontological category, of which forces are a paradigm example. The success of the reductive method, therefore, is an argument for the existence of such causal influences. The book goes on to show that adding causal influence to our ontology gives us the resources to solve some traditional problems in the metaphysics of causal powers, laws of nature, causation, emergence, and possibly even normative ethics. What results, then, is not just an understanding of the reductive method, but an integrated metaphysical worldview that is grounded in an ontology of power and influence.


Pre-Suasion

Pre-Suasion

Author: Robert Cialdini

Publisher: Simon and Schuster

Published: 2016-09-06

Total Pages: 469

ISBN-13: 1501109812

DOWNLOAD EBOOK

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).