Exposed - The Business of Photography is written specifically for the South African market. Many people are drawn to photography as an art form, but few are prepared for the reality of the industry. Whilst being a creative medium, photography is a multi-billion dollar international industry. It as important for photographers to hone their business skills as their creative skills. This book addresses the business basics that every photographer should know, from copyright to how much to charge, before venturing out as a Professional Photographer.
EXPOSED The naked uncensored truth to running a succeful photography business.The title says it all. This book is the intended to reveal "EVERYTHING" it takes succeed as a portrait and wedding photographer. This is not a "feel good, sugar coated" generic type of book. It reveals all. It may offend some, but the way I see it, I either call it the way I see it or say nothing at all. This book contains the truth behind the "business" of running a studio, many success strategies, what they won't teach you in photography school, how to create a style that is uniquely your own, selling techniques, marketing strategies, publicity, website marketing, posing techniques, lighting, composition, working with weddings, babies, families and so much more, all crammed into 200 pages of pure gold.
In the late 1990s Bryan Adams became curious about making photographic self-portraits for his album covers, and so chose to pick up the camera himself. That serendipitous decision was the beginning of a successful photographic career, parallel to Adams' impressive achievements as a singer, songwriter and producer. Exposed is a retrospective of Adams' photography and features portraits of friends and colleagues in the entertainment, fashion and art industries, including Morrissey, Ben Kingsley, Amy Winehouse, Michael Jackson, Louise Bourgeois, Lindsay Lohan and Judi Dench. This book, Adams' first comprehensive monograph, exposes not only unknown facets of his subjects but also the depth of Adams' photographic faculty.
From a master of professional photography, a book that explores the exciting possibilities of artificial light. This guide to on- and off-camera flash picks up where Peterson's previous title, Understanding Exposure, left off--helping free photographers from the limitations of auto to get the images they want when natural light isn't enough. For the many amateur photographers afraid to venture past natural lighting, here is the book that will finally help them master artificial light. In his trademark easy-to-understand style, Bryan Peterson explains not only how flash works, but how to go beyond TTL automatic flash exposure to master manual flash, allowing readers to control the quality, shape and direction of light for a perfect exposure, every time.
Photographers now have the ideal resource to build a solid foundation for success. The Art and Business of Photography takes an honest approach to the photography profession and is a guide to the artistic and business skills that are the foundation of a career in photography. Professional photographer and former ASMP president, Susan Carr, discusses the realities of the photography industry along with the struggles of expressing creativity and producing quality photography. Topics in this distinctive guide include the balance of being an artist and a business person, the basics of copyright, pricing skills, how to find future prospects, and the importance of craft and creativity. Firsthand experiences and sample photographs by top photographers--pursuing various photography subjects and different types of clients--serve to enhance the unique combination of art and business included in this book. This volume also covers the history of the profession and the current state of the industry. Anyone with a love for a photography and the creative process will benefit from this realistic yet inspiring approach to the photography industry. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
This honest, tell-all guide is written by one of the best-known players of the media photography business. Drawing from decades of experience as a working photographer and industry leader, the author defies popular business myths and trend-driven behavior by providing a fresh, common-sense approach to running a photography business. The essentials of running a photography business are covered-from setting a strategic vision to managing finances.
A collection of photographs that were shot in Kenya, Tanzinia, Angola, Namibia, Mozambique, Swaziland, Lesotho and South Africa. This is a remarkable collection of photographs from the personal journey of Greg du Toit, a celebrated photographer of African wildlife whose reputation for placing himself in considerable danger to 'get the shot' is legendary. The majority of the images are colour, with a selection of black and white. The images were shot in Kenya, Tanzinia, Angola, Namibia, Mozambique, Swaziland, Lesotho and South Africa.
Recognizing that voyeurism has inspired photographers since the inception of the medium, this text reveals the myriad ways in which artists have probed its fascinations, dangers & cultural significance. Imagery, ranging from the 1870s to the present day, presents a shocking, illuminating & witty perspctive on the iconic & taboo.
Attracted by the image quality, the tactile joy of a finely made camera, and the affordable prices of vintage equipment, photographers around the world are rediscovering the joys of manual photography. This comprehensive guide to shooting film photography covers all the bases, from setting up a camera through film processing. In a convenient format, filled with diagrams, examples, and illustrations, Analog Photography is a portable reference tool for neophytes and experienced photographers alike. With an irresistible package inspired by the aesthetics of vintage user manuals, this is "a great-looking publication and a fantastic place from which to start, or rekindle, a journey into film photography" (Creative Review).
