Internet Marketing for Information Technology Companies
Internet Marketing for Information Technology Companies

Author: Barry Silverstein

Publisher: Maximum Press

Published: 2001

Total Pages: 472

ISBN-13: 9781885068675

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While information technology (IT) companies have a special affinity for the Internet, they are not necessarily using Internet marketing to its fullest potential. Addressing the specific Internet marketing needs of IT companies and written for IT marketing pros, this how-to guide shows how to make the best of a Web site, get the most out of online advertising and e-mail marketing, build a Web community, and participate in affiliate marketing programs. Numerous case studies from IT companies are used to illustrate the concepts.

Marketing with E-mail
Marketing with E-mail

Author: Shannon Kinnard

Publisher: Maximum Press

Published: 2001-10-28

Total Pages: 364

ISBN-13: 9781885068682

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This detailed reference provides advice on how to expand and improve marketing opportunities, communications, and online relationships with this valuable tool. Marketers are guided through a step-by-step process of creating and implementing an e-mail marketing plan for their specific needs. This updated edition includes the latest information on e-mail newsletters, online networking, signature files, and e-mail promotions.

Internet Marketing for Less Than $500/year
Internet Marketing for Less Than $500/year

Author: Marcia Yudkin

Publisher: Maximum Press

Published: 2001-09

Total Pages: 356

ISBN-13: 9781885068699

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Huge businesses spend millions of dollars planning and executing their Internet marketing strategy. What these big corporations don’t understand is that they could achieve similar results without breaking the bank. The secrets of making a big Internet marketing splash without spending more than $500 a year are revealed in this book. For entrepreneurs and small businesses alike, this book explains how to plan and execute a complete online marketing strategy for just a couple of dollars a day.

Business to Business Internet Marketing
Business to Business Internet Marketing

Author: Barry Silverstein

Publisher: Maximum Press (FL)

Published: 2002

Total Pages: 436

ISBN-13: 9781885068729

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Business-to-business marketing is the fastest growing segment of direct marketing and online commerce. This practical yet forward-thinking blueprint for success goes a step further than other Internet marketing books by focusing on how to enhance the business-to-business segment of direct marketing through the Internet. Internet marketers will learn proven strategies for increasing profits such as generating leads with e-mail, using Internet events for marketing, and building customer relationships. This new edition has been updated with the latest case studies, Web site references, and Int.

AS/400
AS/400

Author: George Lin

Publisher: Prentice Hall

Published: 1995

Total Pages: 648

ISBN-13:

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The Application System/400 (AS/400) is IBM's family of full-range, general purpose computers, which encompass a broad range of related models. This book is a complete guide to the AS/400 system, utilities, database structure, and programming.

IBM i 7.1 Technical Overview with Technology Refresh Updates
IBM i 7.1 Technical Overview with Technology Refresh Updates

Author: Justin C. Haase

Publisher: IBM Redbooks

Published: 2015-10-29

Total Pages: 952

ISBN-13: 0738440116

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This IBM® Redbooks® publication provides a technical overview of the features, functions, and enhancements available in IBM i 7.1, including all the Technology Refresh (TR) levels from TR1 to TR7. It provides a summary and brief explanation of the many capabilities and functions in the operating system. It also describes many of the licensed programs and application development tools that are associated with IBM i. The information provided in this book is useful for clients, IBM Business Partners, and IBM service professionals who are involved with planning, supporting, upgrading, and implementing IBM i 7.1 solutions.