Throughout the political spectrum, successful arguments often rely on fear appeals, whether implicit or explicit. Dominant arguments prey on people's fears - of economic failure, cultural backwardness, or lack of personal safety. Counterarguments feed on other fears, suggesting that audiences are being duped by emotional smokescreens. With chapters on the political, institutional, and cultural manifestations of fear, this book offers diverse investigations into how insecurity and the search for certainty shape contemporary political economic decisions, and explores how the rhetorical manipulation of such fears illuminates a larger struggle for social control.
A cutting-edge guide to applying the latest research in brain science to leadership - to sharpen performance, encourage innovation, and enhance job satisfaction. **Featured on NPR, Success, Investor Business Daily, Thrive Global, MindBodyGreen, The Chicago Tribune, and more** There's a revolution taking place that most businesses are still unaware of. The understanding of how our brains work has radically shifted, exploding long-held myths about our everyday cognitive performance and fundamentally changing the way we engage and succeed in the workplace. Combining their expertise in both neuropsychology and management consulting, neuropsychologist Friederike Fabritius and leadership expert Dr. Hans W. Hagemann present simple yet powerful strategies for: - Sharpening focus - Achieving the highest performance - Learning and retaining information more efficiently - Improving complex decision-making - Cultivating trust and building strong teams Based on the authors' popular leadership programs, which have been delivered to tens of thousands of leaders all over the world, this clear, insightful, and engaging book will help both individuals and teams perform at their maximum potential, delivering extraordinary results. **Named a Best Business Book of 2017 by Strategy+Business**
A revolutionary guide to acknowledging fear and developing the tools we need to build a healthy relationship with this confusing emotion—and use it as a positive force in our lives. We all feel fear. Yet we are often taught to ignore it, overcome it, push past it. But to what benefit? This is the essential question that guides Kristen Ulmer’s remarkable exploration of our most misunderstood emotion in The Art of Fear. Once recognized as the best extreme skier in the world (an honor she held for twelve years), Ulmer knows fear well. In this conversation-changing book, she argues that fear is not here to cause us problems—and that in fact, the only true issue we face with fear is our misguided reaction to it (not the fear itself). Rebuilding our experience with fear from the ground up, Ulmer starts by exploring why we’ve come to view it as a negative. From here, she unpacks fear and shows it to be just one of 10,000 voices that make up our reality, here to help us come alive alongside joy, love, and gratitude. Introducing a mindfulness tool called “Shift,” Ulmer teaches readers how to experience fear in a simpler, more authentic way, transforming our relationship with this emotion from that of a draining battle into one that’s in line with our true nature. Influenced by Ulmer’s own complicated relationship with fear and her over 15 years as a mindset facilitator, The Art of Fear will reconstruct the way we react to and experience fear—empowering us to easily and permanently address the underlying cause of our fear-based problems, and setting us on course to live a happier, more expansive future.
Why do we enjoy scaring ourselves? Why do some of the largest industries in the world--books, films, television, toys and games--depend so crucially on ghouls, ghosts and zombies? Walter Kendrick provides an answer with this authoritative history of 250 years of horror as entertainment.
Many people's wonderful destinies have been trapped, delayed, and robbed of dignity due to fear. You can guard your heart against fear as you are solely responsible for the outcome of your life. This book provides you with practical and scriptural steps to overcome fear, guaranteeing you a life of all-around rest.
A gift of healthy recipes with time-saving techniques, The Six O'Clock Scramble cookbook is a companion to Aviva's wonderful email-based newsletter service that provides busy moms with easy and nutritious meals for their families. The Scramble is a weekly e-mail newsletter that features: Five flavorful and healthy, tried-and-true dinner recipes with side dish suggestions, emailed to you each week. Easy-to-prepare dinners in 30 minutes (or less), most with fewer than 10 ingredients. Delicious, easy recipes like Asian Turkey Burgers, Tortellini Tossed with Fresh Mozzarella, honey glazed salmon and red beans and rice burritos. Includes an organized grocery list so you can print and shop. Perfect for working or full-time parents, or anyone who wants to make easy, delicious home-cooked meals. "Aviva Goldfarb had one of those ideas--incredibly obvious, yet nobody had thought of it--that immediately make the pieces of your brain fit together with a neat click. A wife, mother, self-published cookbook author, and organizational ace, Goldfarb realized that for most people 6 P.M. was too late to start wondering what to cook for dinner. So she started the Six O'Clock Scramble, a weekly e-mail newsletter with five days' worth of dinner recipes, plus grocery lists. The meals (grilled teriyaki chicken tenderloins one night, baked huevos rancheros another) take about a half hour to prepare and are creative, healthy, unprocessed and kid-friendly without being adult-alienating. A subscription costs $5 a month - a small price to pay for a whole new kind of happy meal."--O, The Oprah Magazine
In the tradition of Malcolm Gladwell, Gardner explores a new way of thinking about the decisions we make. We are the safest and healthiest human beings who ever lived, and yet irrational fear is growing, with deadly consequences — such as the 1,595 Americans killed when they made the mistake of switching from planes to cars after September 11. In part, this irrationality is caused by those — politicians, activists, and the media — who promote fear for their own gain. Culture also matters. But a more fundamental cause is human psychology. Working with risk science pioneer Paul Slovic, author Dan Gardner sets out to explain in a compulsively readable fashion just what that statement above means as to how we make decisions and run our lives. We learn that the brain has not one but two systems to analyze risk. One is primitive, unconscious, and intuitive. The other is conscious and rational. The two systems often agree, but occasionally they come to very different conclusions. When that happens, we can find ourselves worrying about what the statistics tell us is a trivial threat — terrorism, child abduction, cancer caused by chemical pollution — or shrugging off serious risks like obesity and smoking. Gladwell told us about “the black box” of our brains; Gardner takes us inside, helping us to understand how to deconstruct the information we’re bombarded with and respond more logically and adaptively to our world. Risk is cutting-edge reading.
Ever since the phrase "fight or flight" was coined in the 1920s, the common understanding has been that the mind respond to danger in one of two ways - either fleeing in blind panic, or fighting through it. But as scientists unlock the secrets of the human brain, a more complex understanding of the fear response has emerged. It turns out that the ancient brain circuitry wired to process fear is also intricately tied to our ability to master new skills, and that the icy sensation of terror can actually enhance both our physical and our mental performance. Veteran science journalist Jeff Wise, who writes the "I'll Try Anything" column for Popular Mechanics, journeys into the heart of the primal force to find its hidden roots: Where does panic come from? How is it that some people can perform masterfully under pressure? How can we live a more courageous life? Reporting from the front lines of science, Wise takes us into labs where scientists are learning how we make decisions when confronted with physical peril, how time is perceived when the mind is on high alert, and how willpower succeeds or fails in controlling fear. Along the way, he illuminates the science with riveting stories of true-life danger and survival. We watch a woman defend herself from a mountain lion attack in a remote canyon; we witness couple desperately fighting to beat back an encircling wildfire; we see a pilot struggle to maintain control of his plane as its wing begins to detach. Full of amazing characters and cutting-edge science, Extreme Fear is an original and absorbing look at how we can raise the limits of human potential.
An Open Letters Review Best Book of the Year A leading expert in animal behavior takes us into the wild to better understand and manage our fears. Fear, honed by millions of years of natural selection, kept our ancestors alive. Whether by slithering away, curling up in a ball, or standing still in the presence of a predator, humans and other animals have evolved complex behaviors in order to survive the hazards the world presents. But, despite our evolutionary endurance, we still have much to learn about how to manage our response to danger. For more than thirty years, Daniel Blumstein has been studying animals’ fear responses. His observations lead to a firm conclusion: fear preserves security, but at great cost. A foraging flock of birds expends valuable energy by quickly taking flight when a raptor appears. And though the birds might successfully escape, they leave their food source behind. Giant clams protect their valuable tissue by retracting their mantles and closing their shells when a shadow passes overhead, but then they are unable to photosynthesize, losing the capacity to grow. Among humans, fear is often an understandable and justifiable response to sources of threat, but it can exact a high toll on health and productivity. Delving into the evolutionary origins and ecological contexts of fear across species, The Nature of Fear considers what we can learn from our fellow animals—from successes and failures. By observing how animals leverage alarm to their advantage, we can develop new strategies for facing risks without panic.
These include Nobel Prize-winner Eli Metchnikoff, who advised that yogurt would enable people to live to be 140, and Elmer McCollum, the "discoverer" of vitamins, who tailored his warnings about vitamin deficiencies to suit the food producers who funded him. Levenstein also highlights how large food companies have taken advantage of these concerns by marketing their products to combat the fear of the moment. Such examples include the co-opting of the "natural foods" movement, which grew out of the belief that inhabitants of a remote Himalayan Shangri-la enjoyed remarkable health by avoiding the very kinds of processed food these corporations produced, and the physiologist Ancel Keys, originator of the Mediterranean Diet, who provided the basis for a powerful coalition of scientists, doctors, food producers, and others to convince Americans that high-fat foods were deadly.
